🔎 R&D&I in the product life cycle by Dr. GOYA ANÁLISIS In recent years, an increase in #innovative activity has been detected in the business sector, which is vital for survival if we take into account that we are in a dynamic environment that demands continuous change. 🚀 For a good project execution in terms of planning and costs, it is essential to know all the #steps that a #safe and #effective cosmetic has to go through before it can be marketed. Using the tests carried out as a competitive advantage is also a way of innovating. 👨💻 Xavier Marcet, consultant in strategy, innovation and organizational transformation, mentions in one of his articles: “Giving results, making money, is a condition for companies to survive, but the #legacy always consists of much more than making money”. The legacy and the prestige of the brand are at stake, which is why it is important not to “tiptoe” through any of these phases and to tackle each one in pursuit of #product #excellence. 👉 To discover the different steps and the bottlenecks that may appear : https://lnkd.in/dV-GEcvG #skinresearch #testing
