Creative.ai’s Post

Work In Progress Despite my marketing background, one of my passions has always been UX/UI Design, specifically in gaming. Well, a few months ago I wanted to play around with the idea of developing a streaming app interface targeted towards the younger generation. After spending several hours on this concept, I thought about the practicality behind it. What would set this streaming app apart from all the other kids apps? Then it hit me, GAMES! Instead of blending a mix-match of youth based content, what about having content strictly related to gaming? Documentaries, esports, dev vlogs, original content, gameplay footage and more. I’ll keep y’all posted on how the redesign goes 👌🏼 Taz 🥃 #gamemarketing #streamingapps #gaming

🚀Creatives trends in Mobile Gaming UA 🚀 One of the most critical aspects of mobile gaming User Acquisition (UA) is the creatives. In our latest episode, we dove deep into the top-grossing games to uncover what’s currently working as of June 2024. Here's what we found: Unconventional Elements: Supercell’s Brawl Stars is leading the charge with creative use of unconventional characters, like a poo character in a diaper. This unexpected twist grabs attention and differentiates the game in a crowded market. 💩👶 Longer Video Creatives: Nexters' Hero Wars has shifted to longer creatives, with lengths ranging from 2-4 minutes. These are designed to engage viewers in the news feed rather than the typical Rewarded Video ad unit, suggesting a strategic move to capture and retain attention in a different format. 📺⏳ Hypercasual Elements in Non-Hypercasual Games: We’ve noticed Playrix, Dreamgames and Supercent incorporating elements from hypercasual hits like Bus Jam 3D and Park It into their creatives. This crossover technique leverages familiar themes to draw in a broader audience. 🚗🚌 High-Quality, In-Game Engine Rendered Ads: The meta takeaway is the rise of high-quality ads rendered directly in the game engine. This approach results in superior creative quality and more realistic physics, enhancing viewer engagement and effectiveness. 🎨🎮 Dive into our full discussion to explore these insights further and see how these strategies are shaping the future of mobile gaming UA. 🎧 Listen on Spotify: https://lnkd.in/enUueCBt 📺 Watch on YouTube :https://lnkd.in/ew5kK6S6 #MobileGaming #UserAcquisition #GameCreatives #BrawlStars #HeroWars #Playrix #Supercent #GameDesign #AdCreatives #TwoAndAHalfGamers Jakub 🦩 Matej

How to Make a Mobile Game in 7 Steps 1. Concept Clarity for Success: Define your mobile game concept with precision. Identify your target audience, gameplay mechanics, and unique selling points. 2. Tools of the Trade: Choose the right development tools for your mobile game. Explore the power of Unity and Unreal Engine, offering cross-platform compatibility and robust features. 3. Crafting Gameplay Brilliance: Design engaging gameplay tailored for mobile platforms. Navigate limitations and create controls that offer a seamless user experience. 4. Visuals that Captivate: Invest time in creating visually stunning graphics optimized for mobile screens. Consistent art style enhances the aesthetic appeal. 5. User Interface Mastery: Develop an intuitive user interface optimized for touch controls. Ensure easy navigation on mobile devices. 6. Monetization Magic: Implement effective monetization strategies for your mobile game. Explore in-app purchases, ads, or premium models strategically. 7. Testing Triumph: Conduct thorough testing on various devices to ensure a bug-free and optimized performance. Gather feedback from beta testing and iterate for success. Stay familiar with mobile gaming trends, understand your audience, and incorporate user feedback. Follow Mensa Esport for continuous insights and share this valuable content with your network. #MensaEsport #MobileGameDevelopment #ShareTheKnowledge

Check this out - Powering Hello Kitty’s rise to the top flight of mobile: Hello Kitty Island Adventure is doing a lot of remarkable work to disprove a dated prejudice about kids games based on licensed brands. It may no longer be remotely fair or accurate, but some still default to assuming that such games are somehow less creatively credible, innovative, or technologically ambitious than equivalent works conceived for an older audience. Now, that might have been a slightly fairer presumption in the early 1990s, when the likes of kids’ movie tie-ins were too often rushed out quick and cheap. And we can almost certainly point to that era as the source of the lingering prejudice. Read more - and consider kaedim3d.com for AI that turns images into 3d game assets in minutes #GamingCommunity #GameIndustryNews #Gamedev

Check this out - Powering Hello Kitty’s rise to the top flight of mobile: Hello Kitty Island Adventure is doing a lot of remarkable work to disprove a dated prejudice about kids games based on licensed brands. It may no longer be remotely fair or accurate, but some still default to assuming that such games are somehow less creatively credible, innovative, or technologically ambitious than equivalent works conceived for an older audience. Now, that might have been a slightly fairer presumption in the early 1990s, when the likes of kids’ movie tie-ins were too often rushed out quick and cheap. And we can almost certainly point to that era as the source of the lingering prejudice. Read more - and consider kaedim3d.com for AI that turns images into 3d game assets in minutes #GamingCommunity #GameIndustryNews #Gamedev

Check this out - Powering Hello Kitty’s rise to the top flight of mobile: Hello Kitty Island Adventure is doing a lot of remarkable work to disprove a dated prejudice about kids games based on licensed brands. It may no longer be remotely fair or accurate, but some still default to assuming that such games are somehow less creatively credible, innovative, or technologically ambitious than equivalent works conceived for an older audience. Now, that might have been a slightly fairer presumption in the early 1990s, when the likes of kids’ movie tie-ins were too often rushed out quick and cheap. And we can almost certainly point to that era as the source of the lingering prejudice. Read more - and consider kaedim3d.com for AI that turns images into 3d game assets in minutes #GamingCommunity #GameIndustryNews #Gamedev

Check this out - Powering Hello Kitty’s rise to the top flight of mobile: Hello Kitty Island Adventure is doing a lot of remarkable work to disprove a dated prejudice about kids games based on licensed brands. It may no longer be remotely fair or accurate, but some still default to assuming that such games are somehow less creatively credible, innovative, or technologically ambitious than equivalent works conceived for an older audience. Now, that might have been a slightly fairer presumption in the early 1990s, when the likes of kids’ movie tie-ins were too often rushed out quick and cheap. And we can almost certainly point to that era as the source of the lingering prejudice. Read more - and consider kaedim3d.com for AI that turns images into 3d game assets in minutes #GamingCommunity #GameIndustryNews #Gamedev

Check this out - Powering Hello Kitty’s rise to the top flight of mobile: Hello Kitty Island Adventure is doing a lot of remarkable work to disprove a dated prejudice about kids games based on licensed brands. It may no longer be remotely fair or accurate, but some still default to assuming that such games are somehow less creatively credible, innovative, or technologically ambitious than equivalent works conceived for an older audience. Now, that might have been a slightly fairer presumption in the early 1990s, when the likes of kids’ movie tie-ins were too often rushed out quick and cheap. And we can almost certainly point to that era as the source of the lingering prejudice. Read more - and consider kaedim3d.com for AI that turns images into 3d game assets in minutes #GamingCommunity #GameIndustryNews #Gamedev

Check this out - Powering Hello Kitty’s rise to the top flight of mobile: Hello Kitty Island Adventure is doing a lot of remarkable work to disprove a dated prejudice about kids games based on licensed brands. It may no longer be remotely fair or accurate, but some still default to assuming that such games are somehow less creatively credible, innovative, or technologically ambitious than equivalent works conceived for an older audience. Now, that might have been a slightly fairer presumption in the early 1990s, when the likes of kids’ movie tie-ins were too often rushed out quick and cheap. And we can almost certainly point to that era as the source of the lingering prejudice. Read more - and consider kaedim3d.com for AI that turns images into 3d game assets in minutes #GamingCommunity #GameIndustryNews #Gamedev

Check this out - Powering Hello Kitty’s rise to the top flight of mobile: Hello Kitty Island Adventure is doing a lot of remarkable work to disprove a dated prejudice about kids games based on licensed brands. It may no longer be remotely fair or accurate, but some still default to assuming that such games are somehow less creatively credible, innovative, or technologically ambitious than equivalent works conceived for an older audience. Now, that might have been a slightly fairer presumption in the early 1990s, when the likes of kids’ movie tie-ins were too often rushed out quick and cheap. And we can almost certainly point to that era as the source of the lingering prejudice. Read more - and consider kaedim3d.com for AI that turns images into 3d game assets in minutes #GamingCommunity #GameIndustryNews #Gamedev