Creative Circle’s Post

Our next installment of Conversations with Creatives will discuss all things #MarTech! Interested in attending this webinar? Register below!

I am so excited to see how Creative Circle has grow our "Conversations with Creatives" webinar series! Join us next Tuesday for a conversation all about Martech!

Why should marketers prioritize accessibility? What are the drawbacks to neglecting it or taking a superficial approach? And how can they put themselves and their organizations on a path toward creating more inclusive experiences? Read now: https://lnkd.in/gFpTw_SN #Martech #Technology #marketers #BusinessTransformation

If you want to advertise to #GenZ, shifting conversations toward peer-to-peer channels is the key. Read our report and discover how your brand can adapt to this strategy! https://lnkd.in/e-TijPz4

If you want your company to grow and not get washed away by the tides of the times, it is crucial that you don’t allow technology to get in the way of actually connecting with your audience — identifying their needs and wants, and providing solutions for these challenges. The greatest companies this year will go beyond being transactional, and be more transformational. 🔥 Fuel your journey of #transformation with the necessary knowledge. Find the tool you’ll need when you browse through https://lnkd.in/gpMsCXiY

The future is old. Morning Light Strategy officially launches to help AgeTech, Senior Living, and other senior-focused organizations better develop and market products and services by more deeply understanding the needs, wants and opinions of 50+ adults and their caregivers. #olderadults #agetech #seniorliving #agingresearch #mrx #marketresearch #consumerinsights #thefutureisold #morninglightstrategy

I’m delighted to announce that I’m launching Morning Light Strategy in partnership with Nicole Munsey. I hit the jackpot on a partner … I’ve known and worked with Nicole for nearly 18 years and have been impressed the entire time. Morning Light Strategy is a passion project grounded in a business need. We get to focus on innovation for new products and services designed for older adults and caregivers. Not only have I experienced the joys and challenges of caring for a parent, but so often when I tell people what I want to focus on, they immediately relate by sharing a story of their own experience. Morning Light Strategy helps companies better understand the needs of the aging population and the people caring for them. This deeper understanding will identify areas of unmet needs, leading to innovative solutions that will help all of us. We’d love to tell you more about the power of older adults and why we’re so excited to get to work with them, and with the people caring for them. This is a rapidly changing space with opportunities for housing, transportation, travel, communication, and social connection among many others. Let’s get started making a difference!    #olderadults #agetech #seniorliving #agingresearch #mrx #marketresearch #consumerinsights #thefutureisold #morninglightstrategy #caregivers

Back in school I was taught to keep in touch with my mentors and role models. I've done that and it's been great, but I'd add a couple elements to that age old adage. • Listen. First and foremost, listen to your mentors. They have been where you are and succeeded. They lead interesting lives and odds are you're in very different places. They're willing and able to provide invaluable knowledge. Take it to heart. 💌 • Give your mentors stuff to think about - you're going to have perspectives they might not, and the cross-pollination is lightning in a bottle for both of you. Information flows both ways and you're a boon to them too. 🖲💻 • Boost your mentors up - they get imposter syndrome and lose sight of how awesome they are too. Remind them. Kind words do more than you think.💓 • Lastly, approach all of this with the right intentions and don't force anything. I'm still not sure exactly why, but keeping in touch with Tracy Arrington has always been something I've intuitively *wanted* to do. It's networking that has always felt like a get-to and never a have-to, and I'm beyond grateful to connect with such an incredibly dynamic industry figure as a mentor, role model, and friend.🤸♀️ I'm thrilled to see her thriving and using her talents in this way - tearing up writing this and wishing her and Lisa Dobias nothing but the best in this new endeavor - The Special Teams Project is going to be one to keep on your radar 🚀 #Mentorship #DigitalMarketing #SEM #MarketingStrategy #Consulting #Networking #CareerAdvice #WomenInBusiness #Entrepreneurship #Inspiration #MarketingConsulting #SupportYourMentors

Gen Z, the youngest workforce cohort, tends to expect intuitive tech interfaces similar to social media. Understanding their needs requires ongoing feedback and regularly updated tools. Learn more about this trend and how to meet Gen Z's user experience expectations in this article from SHRM! #genz #userexperience #candidateexperience

Gen Z, the youngest workforce cohort, tends to expect intuitive tech interfaces similar to social media. Understanding their needs requires ongoing feedback and regularly updated tools. Learn more about this trend and how to meet Gen Z's user experience expectations in this article from SHRM! #genz #userexperience #candidateexperience