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Still not making #videocontent? Did you know 82% of GLOBAL INTERNET TRAFFIC in 2022 came from VIDEO?! 🔥 Look at these CRAZY results from brands utilizing video to its full potential: - Moremoto Racing had 80% interaction rate in their LIVE Black Friday event. - One of Lush Cosmetics España's latest events, they saw a 90% interaction rate and 70% quiz participation. - ADOLFO DOMINGUEZ has seen a 4X surge in purchase intention since implementing video commerce. - Here at ONLIVE.SITE we have seen a 100% increase in demo-to-close conversion rate! 😱 And that's just the beginning of the POWER of video. 📽 #videocommerce #liveshopping #videocontent #livestreaming #socialcommerce #onlivesite #ecommerce #ecommercebrands

Have you ever thought about how to create a memorable experience for your customers which is one of the many aspects recognized in the customer centricity type of marketing? We can have as an example Cervezas Ambar’s latest ad campaign, ‘Tu navidad merece un brindis.’ This campaign is a great example of customer-centric marketing, which focuses on creating value and exceptional unique experiences for customers. Cervezas Ambar’s campaign is centered around the customer experience, rather than just promoting their product. By using a variety of less typical elements, they have created a festive and joyful atmosphere that resonates with their target audience involving this way the local community in the celebration, which helps with future brand recognition in the area. This campaign is a great reminder that customer-centric marketing is not just about selling products or services; it’s about creating a connection with your customers and building a lasting relationship. By focusing on the customers, understanding them and personalizing the approach creating a marketing strategy that truly resonates with your target audience. What are some other examples of customer-centric marketing that you’ve seen? Share your thoughts in the comments below! #customercentricity

EXPERIENTIAL RETAIL Since the digital commerce became gigantic, the experiential retail turned into a trend. It’s a new perspective that assumes that the physical costumers still exists, but now requires spaces that offers more than just products, but experiences. We now have consumers that prioritizes sensorial experiences that wants more than merely buy.

In the latest edition of All Consuming, we're covering the latest evolutions in omnichannel retail (Gopuff 👀) and what the early data from Coachella tells us about the future of brand activations at festivals. Here's what you can't miss: 🛋️ Havenly is expanding its digital-first approach into physical retail after its recent acquisition spree. 👔 Knot Standard and Billy Reid merge, enhancing Knot Standard's DTC platform with Billy Reid's Southern charm to revitalize their bespoke menswear offerings. 🎟️ StubHub prepares for a summer IPO, aiming to capitalize on the booming market for live event ticketing. 🍞 Forward Consumer Partners acquires Firehook Bakery ⚖️ The US FTC is set to block the $8.5 billion acquisition of Capri Holdings Limited by Tapestry, citing anti-competitive concerns in the luxury fashion sector. 👗 Rent The Runway pushes into new territories with a dual focus on upscale resale markets and targeted advertising campaigns. 💄 Beautycounter is bought back by founder Gregg Renfrew. 📱 Experiment closes a $3.3 million seed funding round, aiming to disrupt the beauty industry with its unique social media-based discovery platform. Read more here: https://lnkd.in/gcCQXK2Z

I'd like to propose the idea of creating unique souvenirs for your business or be a partnership. Here's why it's beneficial: 1. Brand Recognition: Unique souvenirs act as mini billboards, reinforcing your brand in the minds of your customers. 2. Memorable Impressions: A thoughtfully designed souvenir creates a lasting impression, making your business more memorable. 3. Customer Loyalty: Gifting unique souvenirs fosters a sense of appreciation, increasing customer loyalty. 4. Differentiation: Stand out from competitors by offering something distinctive that reflects your brand identity. Here's the sample, 🎨 Check our Platform! 🎨 Click the link below to check our Figure Painting Kit in Shopee and Lazada Store ArtKo.Ph Shopee Store  https://lnkd.in/g24RAWNN ArtKo.Ph Lazada Shop https://lnkd.in/gN6z57-g

🚀 Festive Marketing Done Right! 🚀 Zepto has nailed it again with their brilliant festival-themed marketing strategy! 🎯 As we gear up for Ganesh Chaturthi, Zepto has found an innovative way to blend cultural significance with their quick delivery service. They’ve gone beyond the usual promotions, creating a special connection with their customers during this festive season. From vibrant postcards featuring messages like "Ganpati Bappa, mangal murti marg, mushak towers, sab ke dil mein," to personalized touchpoints asking users to share their wishes with Lord Ganesha, Zepto is tapping into the festive spirit in a meaningful way. ✨ By aligning their branding with a major cultural event, they’ve found a way to resonate with customers on a personal level. It’s no longer just about getting groceries delivered fast—it's about becoming part of their customers’ celebrations and daily lives. 🎉 This approach not only strengthens brand recall but also fosters customer loyalty, as Zepto seamlessly integrates their service into moments of joy and festivity. It’s a great example of how businesses can use culturally relevant content to enhance the customer experience and boost engagement. Takeaway: Festive marketing, when done right, can create lasting connections and turn customers into brand advocates. 🌟 #MarketingStrategy #FestivalMarketing #Zepto #GaneshChaturthi #CustomerEngagement #BrandLoyalty #CreativeMarketing

What exactly is experiential retail and why is it the buzzword in the retail industry? 🌟🛒 From immersive store designs to community-building events, discover how leading brands are redefining the shopping experience. https://ow.ly/6Vxp50SyoIT

“Order our delightful baskets full of goodies and extra yum stuff, because Its time for Eid Delight Baskets” Contact us now: 0335-4400422 & start inquiring for rates and budgets you want to follow. This is my website link : https://lnkd.in/eC-CRhRy #BrandBoost #KitUpgrade #BrandIdentity #MarketingEssentials #BrandRevamp #KitEnhancement #BrandEssentials #KitMakeover #BrandElevation #KitTransformation #BrandUpgrade #KitEssentials #BrandMakeover #KitRevamp #BrandTransformation #KitElevation #BrandEssentials #KitRebrand #BrandKitUpgrade #KitBoost

You are right, for the long run, solo dependency on those gatekeepers is toxic. No need to mention that now platforms use an algorithm to only push/reward traffic to the tenants who can sell at the lowest price which will result in a lose-lose situation: the margin for a brand is squeezed to zero or negative which will lead to lower quality products by lowering down manufactural cost; for the consumer end, they were incentivized to purchase as many as they can the low-cost and low-quality, mostly junk stuff which will eventually undermine the societal and environmental balance we are trying hard to build up.

3 Creative Ways to Use Tent Cards Tent cards... Often overlooked as simple tabletop displays, possess untapped potential for creativity and functionality across various industries. In this article, we’ll explore three innovative uses for tent cards beyond their traditional role, highlighting their versatility and impact in different contexts. 1. Seat Number Assignments Creative Concept: Elevating Event Experiences Tent cards find a unique niche in event management by serving as elegant seat number assignments. Beyond their practical function of guiding guests to their designated seats, creatively designed tent cards can enhance event aesthetics and branding. Incorporate event themes, logos, or personalized designs to not only organize seating but also leave a lasting impression on attendees. 2. Dynamic Food Menus Creative Concept: Engaging Culinary Experiences In the hospitality and food industry, tent cards transcend their basic role as menu displays. Leverage tent cards to create dynamic and interactive food menus that captivate diners’ attention. Feature mouthwatering food images, chef recommendations, or QR codes for digital menu access, providing customers with a multisensory dining experience. Experiment with seasonal themes, storytelling elements, or menu pairings to elevate your restaurant’s brand narrative. 3. Captivating Product Displays Creative Concept: Showcasing Brand Excellence For retail and marketing campaigns, tent cards serve as compact yet impactful tools for product showcasing. Utilize tent cards to highlight key product features, promotions, or product usage inspirations at point-of-sale locations. Incorporate vivid visuals, compelling product descriptions, and QR codes linking to online resources or purchasing portals for seamless customer engagement. Leverage tent cards as mini-billboards that drive product awareness and sales conversion in retail environments. By exploring these creative uses for tent cards, businesses unlock opportunities to engage audiences, reinforce brand identity, and drive meaningful interactions. Whether in events, hospitality, retail, or beyond, the versatility of tent cards transcends their physical form, becoming catalysts for memorable experiences and brand connections. Have other ideas on how to creatively use tent cards? Let us know in the comment section! #Marketing #Tentcards #Sales #Brands #Creativity