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What do you find most fulfilling about your career in qualitative research? Hear more from Nathan, Lisa and Pam of the Edge Research team on why they love working in this field in our recent Research Happy Hour series highlight: https://bit.ly/3Rn4tfJ #Insights #Mrx #QualitativeResearch #MarketResearch

Everything we do at MEL Research is about people - our team, our clients, and of course the participants we work with. Elliot Simmonds talks about how 'it all comes back to people'. Nice to see he dressed up for it. You can see a range of the clients and participant groups we have worked with on our case studies page: https://lnkd.in/emXECYxF #SocialResearch #SocialValue #MRX #MarketResearch #Evaluation #Research

Understanding Qualitative & Quantitative Research, We have shared some benefits of the Research Methodologies. Connect with us today and share your projects at 📧 Sales@hubsitesurvey.com #hubsitesurvey #hubsite #mrx #marketresearch #research #qualitativeresearch #quantitativeresearch #insights #onlinesample

The UK’s top 100 research agencies grew by a staggering 9.9 per cent in 2022– up from 0.8 per cent in 2020 – with the value of the research sector reaching a total value of £9 billion. This is according to the Research Live Industry Report 2024, published today with our league tables of the top 100 research agencies and top 50 consolidated businesses. Download the report here: https://lnkd.in/eW77RE2w Thanks to our sponsors VERVE #mrx #marketresearch #dataanalytics

Exciting news from IDR!

Always great to have the Liebermann Qualitative Team in class! Samantha Stawowy, MS and Renee Feldman talked about their experience in qualitative market research, what they do as researchers, and some of the clients they work with, as well as some tips and tricks for market research. We love to hear from market research professionals about their experience in the industry. Thanks for coming in! #mrx #mrc #shumrc #setonhall #qualitativeresearch #marketresearch

Great report this. 100% True. I do not personally know Nick Bonney from Deep Blue Thinking, but I totally agree with his three reasons why independent researchers are more attractive to brands. I quote Nick from this report. “Independent researchers tend to be more experienced and, as a client, you’re getting to work with someone at a senior level throughout rather than tasks being delegated down to junior resource as you may find in a traditional agency model”. “Secondly, the engagement can be more flexible. I find we are working on a more continuous or partnership basis with clients rather than the debrief being the end of the project”. “Finally, we can’t escape the fact that independents are often cheaper than bigger agencies – as a client you’re not having to fund the shiny office or company away days, you’re just paying for the know-how.”

Sugata Research and the IRIS Network: Navigating Global Insights In September 2014, Sugata Research joined the IRIS Market Research Worldwide, an international network of research agencies with the common goal of improving global market research, offering local expertise and keeping ahead of the curve when it comes to market trends and insights. Find out more about why we joined the IRIS Network, what we have achieved together and our shared goals for the future in this article! https://lnkd.in/gcmn7XZ8 #sugataresearch #marketresearch #consumerinsights #researchnetwork

Unlock the winning hand in qualitative research! 🃏✨ Dive into the game-changing benefits of partnering with global experts who bring decades of experience, cultural finesse, and unwavering trust. Let's reshuffle the deck and advance your research game! Learn more here: ➡️ https://bit.ly/3SWI0by. #mrx #marketresearch #qualitativeresearch #globalexperts #research

In an era where numbers dominate decision-making it can be a challenge to explain the immense value of ‘why’ and ‘how’. Lisa Dropkin shares this common challenge and more of working in qualitative research in our latest Research Happy Hours series feature. Read the full discussion with her and other members of the Edge Research team: https://bit.ly/3Rn4tfJ #mrx #insights #qualitativeresearch