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Crumbl Celebrates Sweet Milestones to Ring in 2025 🍪✨ As we review 2024, it was a big year for us. Not only did we celebrate Crumbl’s 7th birthday since it all started in a small shop in Logan, Utah, we also opened our 1,000th store, and expanded beyond cookies. Here are some of the highlights: - In January 2024, the first non-cookie dessert was added to our rotating menu: the Cinnamon Square! Since then, our menu has grown to include cakes, brownies, cheesecakes, puddings, breads, and more. 🍰 - Out of the over 200 flavors we served up in 2024, the top-selling dessert was the Snickerdoodle Cupcake Cookie. - Semi-Sweet barely beat out Milk Chocolate as our most popular chocolate chip cookie. 🍪 - Crumbl fans sent over 3.7 million Crumbl gifts during 2024. 🎁 - Throughout the summer 2024, the Olivia Rodrigo “GUTS” Cookie became the first Crumbl dessert to travel alongside a concert tour! - Cookies and cosmetics made the perfect combo with our Kylie Jenner Cosmetics collaboration. - The Beetlejuice Afterlife Cake was our first non-cookie collaborative dessert. - Jimmy Fallon’s Holiday Seasoning Candy Cane Brownie marked Crumbl’s first partnership with a talk show host. 🤎 - Approximately 1 million delicious desserts were sold to customers every day! Truly none of this would have been possible without the support, enthusiasm, and creativity of our customers across the continent and beyond. The bold partnerships, fresh flavors, and return of beloved classics you can count on in 2025 is inspired by dedicated Crumbl fans everywhere, and truly wouldn’t be possible without them. 👏 As we head into 2025, Crumbl is as committed as ever to its mission of bringing friends and family together over the best desserts in the world. We can’t wait to be a part of even more sweet moments in 2025 as we expand into other countries around the globe! 🌎 Thanks for making 2024 a year to remember! 🥳

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Carlos Magaña

Franchise Business Consultant

2mo

Good Tasting! 😎

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Teagan undefined

Sales Associate at Crumbl

2mo

Love this crumble is so goat

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Well done!

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Teresa Prindle

Production Executive in Media & Entertainment I Content Creator I Business Development and Strategic Partnerships I UCLA Anderson MBA Candidate I Forté Fellow

2mo

I love all the content you create around Crumbl! It's really great.

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Jace Mattinson

CFO/COO at Nation's Best Holdings, LLC

2mo

This is awesome!! Congrats on an amazing year. Glad to be a part of it. However, 2025 is the year to tilt the milk chocolate chip cookie back ahead of the semi-sweet as the most popular chocolate chip cookie 😀

Michael Haynes

Software Developer with expertise in Audiovisual, DSP, AV Design, Content Creator and Extron , Crestron , QSC , Biamp ,AMX, Lutron ,and iOS Programmer. 🪄 Tech & Photographer Wizard.

2mo

My favorite peanut butter, any version.

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Lindsay Holt

Assistant Manager at Dollar General

2mo

Love this

Shideler B.

Saas for Zors & Zees🐼| Multi-Unit FP🍪 |Helping Businesses Secure Capital to Scale🌊

3mo

What a year for Crumbl! 🍪🎉 It’s wild to think how far this brand has come—from one little shop in Logan, Utah, to over 1,000 locations and now branching out beyond cookies. As a multi unit franchisee, it’s been incredible to watch the growth, try the new desserts (Cinnamon Squares were a game-changer), and see Crumbl show up in places like concert tours and late-night TV. Can’t wait to see what 2025 has in store—especially as Crumbl expands globally!

Sherea Rice

Ophthalmic Assistant at Carolina Cataract and Laser Center

2mo

Congratulations!

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Beth Dobson

Advisor, FP&A, Nuclear & Precision Health Solutions at Cardinal Health

2mo

Love your cookies and the Tres Leche is the best!!!!

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