Cultivate.Media’s Post

🎥 Did you know Milwaukee’s film industry is growing TWICE as fast as the overall greater Milwaukee economy? Wisconsin is one of 13 states that doesn’t offer production tax credits. And, it’s one of only 4 states that doesn’t have a film office. At Action! Wisconsin, we believe that having these resources will not only help the film industry in Wisconsin, but its overall economy with the creation of new jobs and increased tourism. Showing more of the world what Wisconsin has to offer. To learn more visit ActionWi.org. #SupportActionWisconsin #FilmInWisconsin #WisconsinJobs

Independent film makers have tools that engage the viewer at a experiential level, a film isn't only about the words but the holistic setting and environment of the film for the viewer to get immersed. Cinematic language is explained in how we experience film. Light / Color - communicated to our subconscious to make us like or dislike a character , tense or relaxed Picture - Eyes read the setting, mood, vybes, pace of the story communicated the story Sound or Silence - Ears pick the vibrations, intensity, depth of the story as each sound tells a story as each story is multi dimensional. Words - they vocalize /explain the above three key elements of film making. Lighting, Picture and Sound tell half the story ( theatre of the mind ) the unsaid, the suggested and the unknown. Words fill in the void to humanize the characters. In pre production enough time should be spent ensuring the three elements are mapped and blocked for each scene. Then the words come in to support the story. Slow burn movies use all the three elements extensively to tell the story. Everything on a movie is intentional to get the audience immersed into the film. ( Excerpts from a discussion in Film makers roundtable ) https://lnkd.in/dVQXdRUP

Go big or go home. This weekend, our Water Over Nickel long-form video (short film) won a regional Emmy award and was screened at the Twin Cities Film Fest. It’s a 515 Productions collaboration with our client Beehive Strategic Communication and Mille Lacs Band of Ojibwe aimed at raising awareness about the threat of a proposed nickel mine on manoomin (wild rice) fields in northern Minnesota. When we started this project more than a year ago, I remember telling Ayme Zemke, “This video is going to win an Emmy and go to a few film festivals.” She didn’t laugh in my face. She said, “Let’s do it.” And we did. My friends, if you want your videos to make an impact and stick in the memories of your target audience, THAT is the attitude you need to have. Even if you don’t actually win “the thing”, thinking big is a competition advantage, because chances are, your competition is laughing at the big thing and playing it “safe”. There’s loads of data to prove creative, emotion-generating video storytelling is a powerful marketing tool, because it helps brands stick in memory banks. Quite simply: if your audience doesn’t remember you, they’re going to forget you. If you’re not familiar with this data, please check out the brilliant work of Les Binet, Peter Field, Tom Roach, Adam Morgan, Dr Grace Kite, Mark Ritson, Jon Evans, and Karen Nelson-Field PhD. I’m aware that many in the marketing industry roll their eyes at the very idea of creative awards, because they don’t prove ROI from a P&L POV. I wholeheartedly disagree. When you say out loud, “Let’s go win an award,” you’re setting the intention of going big, which is one way to win share of memory and, ergo, win at marketing. I’m so grateful for clients like Beehive who get it, and I’m so grateful for opportunities to do work that matters for the health of communities and our planet. Finally, huge congrats to all the Emmy nominees and all the TCFF official selections! Keep going big. #videoproduction #filmproduction #brandstorytelling #marketingeffectiveness

Indeed, Not Just A CSR Film. These are powerful stories of Grit, Hope, and Perseverance that will inspire you. Watch now our latest documentary, a celebration of the indomitable human spirit.  Like, share, and comment if these extraordinary tales move you. https://lnkd.in/dWtFppSv

Video is the most effective form of media in the world🤯💥It’s no longer a luxury…it’s a necessity to grow & keep up with the latest trends and competition📈 Not sure where to start? Let us help🎥 - - #videomarketingagency #videoproduction #commercial #videostrategy #cincinnatiroofing #cincinnatihvac #cincinnatihardscapes #cincinnati #Film #digitalmarketing

When it comes to the film industry, there is so much more than meets the eye. Behind the glitz and glamour of the red carpet premieres and the dazzling special effects, there is a whole universe of hard work, creativity, and collaboration. It’s a world where dreams are brought to life, where stories are told, and where imagination knows no bounds. Learn more in the THE ULTIMATE GUIDE TO CAREERS IN THE FILM INDUSTRY https://lnkd.in/gmKhPYTZ

Happy Tuesday Colleagues and Filmmakers! PMG are going to Cannes and we’re looking for remnant assignments to fill out our roster of activity there. So, basically, in what we hope is not too shameless a plug, we’re humbly declaring ourselves available for ad hoc Cannes duties. Need assistance with a current project, a production company or market film? We can help. Need a carpet or interview covered and you’re not available? We can help. Have a brand activation needing promotion? We can help. You get the idea. We’re old Cannes hands. You haven’t lived until you’ve walked Hugh Hefner, and Sandy, Mandy and Brandy up the montées des marches, hosted the live series finale presentation of Seinfeld, and all manner of other shenanigans. We premiered Amy Berg’s prescient documentary An Open Secret in the Marché to an audience of 180 media. This year, we’re looking after new foreign sales entity The Forge, the short film The Soul Trader’s investor screening and reception, and the upstart industry event The American Film Convention. Crowded? Always room for one more. So, folks, hope you don’t mind the gentle hustle and have a great week. Write us on heshelman@platformgrp.com if you want to talk.

Wow! Yesterday at the American Film Convention (AFC), we all were VERY much in agreement. According to our panel, when it comes to releasing your film, these are the clear pillars of truth upon which you must build your plan: 1. Have a clear goal. Pick 1: Money, career, impact, awards, audience? 2. Identify and understand your audience. Who is the film most clearly for? 3. You're the boss. You are the CEO of your film, so what's your business plan? 4. Slow your roll. Build a windowing strategy and release it over time. 5. Have a team. Publicist, outreach coordinator, or impact producer, etc don't go at it alone. 6. Budget for marketing and distro in advance. Planning and budgeting give you options and the freedom to not be forced into a deal or left in the lurch. ScreenDaily Piece: https://lnkd.in/eK7k-F6p 🎤 Evan Saxon, ABRAMORAMA 🎤 Peter Ambrosio, Lumiere Cinema 🎤 Neil Creque Williams, Gathr 🎤 It me! Kinema 🗣️ Jon Fitzgerald, Cause Pictures

When it comes to producing, many factors can affect creativity. But how can we navigate through these challenges and reignite our creativity? redpill's producer, Barnaby Brown gives us his top tips to help spark creativity when we're not feeling particularly inspired, whether it involves something as straightforward as a leisurely stroll or dedicating extra time to observe advertisements at the cinema, Barnaby offers practical strategies to help overcome this. Visit redpill.co to find out more about us and our work #redpill #Producer #MarketingAndAdvertising #Creativity

Are you the average of the five people you spend most of your time with...? Here's another short clip from my interview with April Chavez on her show, The Wellness Driven Life Show. We discussed how after I went through a multi-year long healing journey originating with mold exposure/challenges, my perspective changed on the kinds of video work I wanted to do. Full Quote from Jim Rohn, “You're the average of the five people you spend most of your time with”... what do you think, is it true? #jimrohn #healingjourney #shiftingperspectives #digitalmarketing #videoproduction