Cutters Studios’ Post

why filmmakers are losing their core aesthetics? I have been observing for quite some time that directors seem to be losing their personal touch in their films. A film is merely a story lacking genuine emotion, even though it might be technically well-made. Why is it that films often feel two-dimensional? In the past, movies were a medium for directors to pour their souls onto the screen. Each film was a reflection of their thoughts, emotions, and experiences, making it a deeply personal and authentic creation. However, in the pursuit of commercial success and mass appeal, it appears that many filmmakers have started to compromise on their core aesthetics. The words of Quentin Tarantino echo profoundly in this context. A film, at its heart, is an emotional journey - a narrative that should evoke genuine feelings and connect with the audience on a visceral level. It's not merely about telling a story but about sharing an experience, a perspective, or a worldview. A director's fingerprint should be evident, not just in the plot, but in the subtleties, the nuances, and the underlying emotions of the characters. The shift towards formulaic storytelling and focus on technical brilliance might be attributed to the pressure of meeting commercial demands. Studios invest substantial sums of money into films, expecting high returns, leading directors to sometimes prioritize market trends over artistic integrity. In this race for box office success, the soul of cinema, the very thing that makes it a powerful medium of expression, often gets overshadowed. True cinematic brilliance lies in the ability to transcend the screen, to make the audience ponder, reflect, and empathize. When a director infuses their unique perspective into a film, it becomes a work of art, leaving a lasting impact on those who watch it. It's not just about what is seen on the surface but the emotions that linger long after the credits roll. As a lover of cinema, I long for the days when each film felt like a personal revelation, a glimpse into the director's soul. I hope for a resurgence of that raw, unfiltered storytelling where directors fearlessly express their thoughts and emotions, allowing audiences to experience the world through their eyes. Only then can cinema regain its lost magic and truly touch the hearts of viewers around the world. Here's the link if you want to see the full conversation: #filmmakig #cinema #art #VisualStorytellers

So, last Sunday was the big Oscar night, right? Around my house, that's a big deal because both my wife and daughter are huge movie buffs. Guess what we ended up watching? Yep, The Oscars. But here's the twist: it wasn't just about the awards or speeches for them. It was all about the fashion and red carpet. And let me tell you, I didn't have much choice in the matter! The whole thing kind of went over my head, especially since I hadn't watched most of the movies that were nominated. Honestly, if you needed an Oscars trivia partner, I'd be the last person you'd want. Amid the off-channel commentary (courtesy of my enthusiastic co-viewers), the red carpet itself caught my attention - literally. So I pulled out my phone and dove into the rabbit hole of Google and uncovered some fascinating facts. Did you know this whole red carpet thing goes way back? Like, ancient times back. Turns out, the Oscars rolled out their first red carpet in 1961, but the concept has been around since a play from 458 B.C. And it's not cheap either. According to some reports, the carpet costs more than $25,000, not including what it takes to set it up. It's a whopping 50,000 square feet, and it takes a crew of about 18 people nearly 900 man-hours to lay down. The thing is so exclusive (in a shade called Academy Red) they use it once and then destroy it to stop anyone from snagging a piece of Hollywood. I found out that the crew keeps it looking sharp all night, making sure it's spotless. That made me wonder, what kind of vacuums do they use for that? This is where our Centaur Vacuums with the Wessel-Werk Power Brush combo would shine. With an onboard power receptacle, Centaur vacuums make attaching a power brush a breeze. It's like giving your carpet a deep clean spa treatment without the hassle. Normally, a power brush needs its own power source, which can mean dragging around an extra-long power cord and constantly looking for outlets. But with a Centaur vac, you can connect it directly, eliminating the need for a separate power source. This means less clutter, fewer tripping hazards, and more freedom to move around, making your cleaning as efficient and hassle-free as possible. So while you might not have a 50,000 square feet red carpet to maintain, Centaur vacuums are perfect for places like airports, banquet halls, hotel lobbies, office lobbies, movie theatres etc. where first impressions matter. That's where Centaur can ensure your space is not just clean, but "red-carpet" ready. Keep it clean and Oscar-worthy, Click the link below to learn more about our Centaur Vacuums. #vacuum #vacuumcleaner #industrialvac #shopvac #canistervacuum #commercialcleaner #janitorialservices https://lnkd.in/eNKqPP8C 

Great work from Cary E. Dawes / Claire Rendell (FCIPD) / Tim Clover and all the crew from the Rayner PCHQ team... talking passionately about the vital importance of visibility, recognition and reward - and then delivering a superb Awards announcement to the company around the globe. OurSecretLab are exceptionally proud to be collaborating with the Presidents Club HQ (PCHQ) incentive team at Rayner. Just recently, together with our long-time film production partners Sonder Design Ltd, we collaborated to create a set-up that felt like it was appropriate for this great celebration, even when delivered to a global audience remotely. Indeed, how you deliver on the myriad of components of any incentive program, especially a comprehensive one that rewards both the sales functions, and other global non-sales functions, is as important as the main trip itself. How you do anything, is how you do everything... As a company, you have asked for the very best possible, in the reality that you have. Looking to inspire, and help support, excellence as standard... in all aspects of how you go about your business. So it seems completely reasonable, that the company should get behind that workflow when it comes to the reward portion of that deal. And that's where we have been from the start. Our senior client team at Rayner have always indicated like the Mandalorian's they are, that - this is the way - they want the program to run... incentivising the truly unstoppable, with the truly unforgettable - taking the time and effort to ensure that every aspect of the program feels like it's a mirror of the efforts it took to win a spot in the first place. Truly exceptional output, rewarded with similarly meaningful and positive input. Equal parts inclusive, and exclusive. Equitable rewarding, if you will. So, so good. Let's go... ___ #brandfilm #communications #creative #events #film #incentives #travel

Few ads are truly "award worthy". This one was, and by a mile. Congrats for the win on one of the best spots I've ever seen. This piece will push social impact advertising FORWARD. #socialimpact #nonprofit #psa #awareness #advertising #creative

Janay Boulos tells us how to navigate Sheffield DocFest, a journey that demands endurance, strategic planning, and a balance between managing expectations and seizing opportunities. Read the full article at #DocumentaryMag.

Success happens as a result of your individual actions and the support of a team. That was a theme in the speeches last night at the Academy Awards. I was especially elated to see Robert Downey Jr winning his 1st Oscar and thanking his stylist. Isn't it time you add a stylist to your winning team? Book a strategy call to learn how I can help you get winning results. bit.ly/styledas #personalbranding #speech #personalstylist

Revitalizing Bragi was no walk in the park - one of the climaxes of my Masters degree journey. Unpacking a marketing proposal was a challenge, but reshaping the Bragi brand was a defining moment. No frills, just strategic simplicity. Grateful for the ride and stoked for what lies ahead! 🚀 kindly take a look using this link to my portfolio - https://lnkd.in/epk2ngd7 What's your biggest takeaway from a major project? Kindly share your insights! 😌 #BragiBrandRevamp #MASTERsProgram #MarketingJourney