Damar Nuranda’s Post

Marcomm and PR Enthusiast | Best Graduate Communication UGM | Ex-PwC External Communications | Ex-Brand Marketing Events PR Partnerships at Tokopedia Bridestory | Corporate Comms and CSR at Hutama Karya Infrastruktur

9mo

Despite my unwavering belief in the superhero capabilities of Corporate Comms professionals, even the most adept communicators cannot single-handedly manage every aspect of communications within a company. While I truly admire Corporate Communications professionals for their superhero-like abilities, it's important to recognize that communication roles are sometimes undervalued, seen merely as supporting functions without fully realizing their strategic significance within a company. Hopefully, awareness regarding the vital role of communication professions continues to grow.

Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥

10mo Edited

🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications

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Annetly Ngabito

9mo

Spot on! Couldn’t agree more.

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Febrariska Armen

Co-Founder @ Mama Rozie Restaurant | Communications & Marketing Specialist | Brand Manager
9mo
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"Corporate Communications is stakeholders relations" First of all, The definition of a stakeholder; is individuals, groups, or entities that can affect or be affected by the organization's actions, policies, and objectives. These may include employees, customers, investors, suppliers, government agencies, local communities, etc. Stakeholder Relations refers to the management and cultivation of relationships between an organization and its stakeholders. In parts of the world where I live and have worked, Corporate communications align all the communications needs from the management to all the employees, creating strategic and effective ways to communicate the brand intention, targets, and goals effectively from the marketing and management to everyone in the company. It is way more technical than my summary but yes, it's similar to solely stakeholder relations. Becca Chambers explains it in full detail.

Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥
10mo Edited

🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications
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Dawn Raftery

C-Suite Nonprofit Executive | Curious Leader, Brand Builder, Problem Solver | Strategic Communication for Social Justice | My Passion is Storytelling With Purpose
10mo
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Strategic communication is getting the message out effectively. The measure of our efforts is stakeholder engagement that resonates.

Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥
10mo Edited

🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications
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Ben Navratil, MBA

Communication Strategist | PR Project Manager | Active Learner | Storyteller | Team Builder | Process Oriented | Results Driven | Cat Dad
10mo
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Great insight here, and something that I’ve been thinking a lot about over the last couple of years since I’ve been at my first truly strategic position. Corporate Communication is so much more than simply PR. Identifying vital stakeholders and developing strategies and tactics to reach, engage, and inform them is critical to growing and maintaining a brand identity. And this is especially true in informing internal stakeholders, which - in my experience, anyway - tends to be an overlooked audience. A good leader is nothing without a professional communicator who understands their vision and can break it down and disseminate it effectively to those who need it.

Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥
10mo Edited

🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications
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Oluwaseun Whenayon Samuel

Corporate Communications | Brand and Digital Strategist | Data Storyteller | SDG 3&4 Advocate | Social Impact
10mo
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I have repeatedly emphasized that corporate communications should not be reduced to merely PR and social media activity. This is a common misconception within this industry. The job titles in this field can be deceiving. It is crucial to inquire about the specific responsibilities expected from you by the employer whether they require a corporate communications manager, a PR specialist, or a social media manager. Often, fancy job titles only entail tasks such as social media posting and website updates, with little to no influence on strategic stakeholder approaches.

Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥
10mo Edited

🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications
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Rebecca Rottman

Technical Writer/Communications Specialist
10mo
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Appreciate this clarification:

Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥
10mo Edited

🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications
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Mariana Bispo

Coordenadora de Comunicação | Comunicação Integrada | Comunicação Interna | Relações Públicas | Assessoria de Imprensa | Conteúdo |
10mo Edited
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I agree with this view about Corporate Communications and PR. And also believe that this work is for Corporate Communications and PR profissionals. #CorporateCommunication #PR #Communication

Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥
10mo Edited

🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications
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Anisha Vikram Shah

Senior Consulting Director at Blurred | ESG and Communications | Helping companies and brands create impact through purpose and sustainability
10mo
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💯 to this 👇🏼. Corporate communications is a nuanced orchestration of tailored engagement with all stakeholders a brand entity interacts with - within and outside the company’s walls.

Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥
10mo Edited

🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications

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Hollis Kara

Director of Communications, ARIN
9mo
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Absolutely! Corporate Communications is a broad discipline that requires expertise in multiple areas.

Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥
10mo Edited

🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications
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Becca Chambers ✨

Chief Communications Officer | Corporate marketing leader and brand strategist | SABRE and Shorty award-winner | Neurodiversity champion 💥
10mo Edited
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🗣️ Corporate Communications is not PR! As we embark on a new year, I plead with folks stop referring to #communications as “PR.” The common misconception that corporate communications = public relations is a narrow view that limits the true scope and potential of communication professionals. Because in reality, corporate communications is ✨stakeholder relations.✨ That means we are focused on everyone who interacts with your brand: employees, media, investors, execs, analysts, government bodies, and customers. #PR is a part of this, but it’s just one part of many within this highly strategic function. What else? As stakeholder relationship managers, we know that each of these diverse group requires a tailored approach. And I’m not just talking about crafting press releases. Our field is about strategic, multifaceted engagement that resonates with ✨every✨ stakeholder. A message that resonates with the #media certainly won’t be the same (or packaged in the same way) as a message to your employees. Ditto industry analysts (I promise, they don’t want to be treated like journalists). So, let 2024 finally be the year that we broaden our perspectives. Let’s elevate our communications strategies—and teams—to be the highly strategic and impactful functions that they absolutely should be.✊ #corporatecommunications #internalcommunications

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Maud Nale, PRP

Delivering Brand Growth & Trust through Strategic Storytelling | PR & Communications Manager (English/French Speaking)
6mo Edited
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When asked,” So, what do you do?” Do you find yourself responding with your job title? I get asked the same question a lot and I'm excited to share a snippet from a recent interview where I dive into what Public Relations & Communications truly entails, why it's critical to the success of an organisation and more relevant than ever before. Many use the two interchangeably, and whilst the fields overlap, there’s a distinct difference: Public Relations focuses on managing relationships and perceptions between an organisation and its stakeholders (publics), whilst Communications encompasses a broader range of activities, including internal and external communications, marketing communications, corporate communications and more. Having had the privilege of working in both Public Relations and Communications, I bring a unique perspective to this discussion. I'm excited to lend my voice and expertise to further illuminate the distinctions between these fields and share insights on their evolving roles in today's dynamic landscape. Let’s connect as we unpack this topic and please feel free to contact me should you want to explore how we can work together: maud@bavarde.co.za #publicrelations #communications #media

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