Data Entropy is real. Most companies don't understand how their data ages as it goes through it's lifestyle. Chris John and I talk about how running a data program instead of data projects fights data entropy.
Not enough businesses understand this: Data is a long-term program, not a short-term project. Businesses need to be able to → create an initial data set → distribute it over time → avoid bad data collection and absorption This true raw data management takes time and effort. It's not just something that will provide ROI overnight. Daniel O'Connor, Co-Founder of Trailbreakers.ai, shares his insights on the impact that data can have when used to its maximum potential. Catch the podcast in full - link in comments!