Like many, I'm lucky to be heading to the French Riviera next week for Cannes Lions International Festival of Creativity. This time I'm eager for a more human approach to the festival - a fresh perspective that reveals the true essence of La Croisette and beyond. These are the things we know about Cannes: It's a visual kaleidoscope 🌈 A sea of serendipity 🌊 A time and place built on conversation + connection 🤝 It's equally inspiring as it is intimidating 💡 😬 The variable isn't the weather, it's the people you meet. Which got me thinking... The B2B world is awash with talk of 'a more human approach', but what does that look like at an individual level and how could that help me navigate the networking? How do you 'do' Cannes in a more considered, empathetic and inclusive way, as you bounce from brands to beaches to bars? This is what Jonathan Izzard found. Nunchi [noon-chi] The Korean art of understanding what people are thinking and feeling at any given moment - literally “measuring with your eyes”. Reading the (whole) room, not just individuals within it - with objectivity and empathy. My Cannes promise is to try to demonstrate more nunchi by: Opening my eyes 👀 Considering everyone 💕 Staying focused 🧘♂️ Really listening 📞 Engaging with empathy 💗 Can(nes) it be done? Watch this space. #CrashingTheCroisette #WindowsIntoWonder #CannesLions
Look forward to seeing you there Dan
👀 see you on the beach?!
Love this Dan Keene and looking forward to seeing you on the beach - I there from Tuesday PM to Saturday AM....
The man with all the wisdom 💙
See you soon, mate! Also, bravo on "Can(nes) it be done"...
Haha - I must say, I thought 'nunchi' had you written all over it. Have fun out there!
Love this!
Co-Founder, Director at CastleBell
4moLove this, Mr Keene!