David Pring’s Post

Attention Survey Researchers: Uncovrd, a Pay-to-Play Method to get your finer survey points across! Untappd is the primary app for US beer drinkers to find, review, and rate the beers they drink and share with fellow imbibers. The free version provides a 0-5 beer rating scale with 0.25 increments. But a $20 annual subscription provides the drinkers with 0.1 increments to express a more filtered opinion. Personally, I prefer the binary version 👍👎. $20 can buy a couple more beers and eliminate the ability to read a finer scale. Cheers! #beer #Untappd #marketresearch #marketscience