DAZN’s Post

An Iconic American Brand for Your European Products 🎶 What if you could rapidly amplify your European manufacturing business by licensing this Iconic American Brand? One etched into pop culture's fabric through pioneering innovations in music and home entertainment? RCA - An iconic name that evokes Americana and resonates profoundly with generations of consumers worldwide. For manufacturers, sustaining creativity is pivotal yet challenging. A constant cycle of evolving consumer tastes and competitive pressures. How can you continuously inspire your product teams? The answer? Immerse yourself in an ecosystem that sparks ingenuity – by becoming an @RCA licensee. RCA's iconic heritage is deeply intertwined with 𝗔𝗺𝗲𝗿𝗶𝗰𝗮𝗻 𝗺𝘂𝘀𝗶𝗰 𝗮𝗻𝗱 𝗲𝗻𝘁𝗲𝗿𝘁𝗮𝗶𝗻𝗺𝗲𝗻𝘁. This brand is THE pioneering force driving audio/video innovations for decades. As an RCA licensee, you inherit over a century of brand legacy, including: 🎶 Deep roots in the music industry 📺 Pioneering spirit in home audio/video gear 💻 Reputation for quality craftsmanship This heritage seamlessly elevates your product's perception from DAY ONE. Leveraging RCA's brand cache accelerates buyer confidence and cements an aspirational identity. Let's discuss how at the BRANDmate - B2B Networking Event, Booth B11 - June 19-20, 2024 To everyone in the European manufacturing industry curious about the RCA Early Licensing Opportunities: ✅ Meeting Frank Goergen at our BrandMate booth B11 is a smart move. As a division of established. The Creative Licensing Company, we pave your way to growth by licensing powerful brands like Blaupunkt, Thomson, RCA, Nordmende, SABA and many more. #VisionaryGrowth

Give your premier event the ticketing experience it deserves with Eticks! Our platform offers all the essential features for a successful event hosting. For more information about Eticks, reach out to us at enquiry@eticks.io. #Eticks #bookings #successfulevent #selltickets #events #onlineticketbooking #ticketing #entertainment #digital #technology #audience #eventmanagement #planningevent

Is bigger always better? While partnerships with multiple brands and lines of business are often a winning formula, they come with their own set of challenges that properties need to prepare for, as today's TicketManager blog post discusses. #sportsmarketing

"🌟 Exciting News! 🌟 Attending Cannes Lions this year? Let's connect and elevate your advertising strategies together! As VP Demand at Equativ, I'm eager to explore innovative partnerships and opportunities to enhance your brand's presence. Reach out to schedule a meeting and let's make waves at Cannes Lions! #CannesLions #AdvertisingInnovation #Eqtiv #Networking"

Being fortunate enough to attend the Euro 2024 opening match, I noticed an interesting detail. Hisense Group, an official partner of Euro 2024, has chosen to use Chinese characters on the pitchside advertising boards to promote the fact that the company is the world's number 2 TV maker (in terms of global shipments), and the leading TV brand in China. In my opinion, Hisense's choice to promote their achievements in Chinese rather than English speaks volumes about their confidence and pride in their heritage. Founded in 1969, Hisense's growth journey has been nothing short of remarkable. The company's sponsorship of the Euros is more than just a marketing effort; it's a reflection of their global vision and desire to connect with audiences through shared passions like sports, not only enhancing viewer experience, but also reinforcing Hisense's brand presence on a global stage. As we enjoy the spectacular drama about to unfold at Euro 2024, let's also appreciate the brands that make these moments possible. Hisense's story is a powerful reminder of how far dedication, innovation, and a consumer-centric approach can take a company. Congrats to Hisense on their achievements and their ongoing support of international sporting events! 𝗗𝗶𝘀𝗰𝗹𝗼𝘀𝘂𝗿𝗲: My Euro 2024 opening match ticket for Germany vs Scotland was offered to me at the last minute by someone from Loewe Technology (a key technology partner of Hisense) who couldn't attend the game. I paid for my own flights & hotel just the day before at eye-watering prices, but couldn't miss out on this once-in-a-lifetime opportunity (I went to uni in Scotland). #EURO2024 #Hisense #Innovation #Sponsorship #ConsumerElectronics #GlobalBrands #SportsMarketing

Did you know that 2 out of 3 sponsorship professionals across the globe agree that demonstrating value internally and measuring attribution and impact as the top industry challenges? If this hits home for you, mark your calendar for our upcoming webinar: "Consumer Impact Unveiled: Key Insights from Sponsorship Activations." Join SponsorPulse's Adam Gareau on May 14th at 1:00pm to dive into strategies for optimizing your sponsorship impact from our latest Sponsorship Impact Benchmark Report. 🚀 Don't miss out, save your spot! ⬇ #Sponsorship #Webinar #OptimizeImpact #Sponsorship https://lnkd.in/ggR7VKUT

The 2024 Australian Open is officially over, and if you're anything like us, you were in awe of the innovative brand activations at the event this year. Aside from epic tennis, brands such as Aperol Spritz CZ, Campari Group, Champagne Piper-Heidsieck, Chemist Warehouse, and Ralph Lauren put on incredible activations creating a phenomenal festival atmosphere for all attendees, no matter their budget. From pop up bars, to kids activities, there was something for everyone. The colour, excitement, and sheer comradery makes this event a true jewel in Australia's sporting crown. Major sponsor Kia Australia Pty Ltd has come out on top with a 58% share of voice, in the context of sponsor mentions on social media, according to the latest Meltwater data. Following not so closely behind, Rolex and Emirates with 14%, and 13.8%. Despite Kia earning half the share of voice, many brands made a presence at the AO this year, both on and off the court. #AustralianOpen #marketing #PR #experientialmarketing #PRNews #Agent99PR

https://lnkd.in/dbgZ3Rz4 Record of over 50,000 delegates at last ICE and iGB Affiliate events in London More executives, a larger space, an increased number of exhibitors and speakers were some of the achievements of these globally renowned gaming conferences. The 52,345 representatives (45,050 unique visitors for ICE and 7,295 for iGB) are a sample of the passion generated by these fairs before a process of change that will take them from England to Spain next year. #organizer #events #shows #fairs #ExCeLLondon #record #numbers #attendees #visitors #delegates #UK #Europe #stakeholders #exhibitors #providers #operators #affiliates #conferences #experts #meetings #landbasedgaming #onlinegaming #sportsbetting #innovation #technology #trends #responsiblegaming #safergambling #business #markets #brands #experience #networking #change #Barcelona #Spain #ICELondon iGB Affiliate Clarion Gaming Stuart Hunter Naomi Barton Liliana Costa

Location-based marketing is based on your mobile phone. Over 90% of people have their location-based services available because we typically check the weather or might be getting an Uber or Lyft and we can target within ten feet if you're at the McCormick place. This is the amplification strategy... It's called geofencing! Geofencing allows you to reach conference attendees digitally & cost-effectively, outperforming traditional sponsorships. #conferencemarketing #geofence #bannerads #digitalstrategy #ASCO

Did You Know? Event sponsorships can significantly boost brand perception among consumers. A study found that brands participating in events and sponsorships often see a substantial increase in consumer goodwill and trust. This is because attendees tend to associate the positive experiences of the event with the sponsoring brands, enhancing their overall perception and likelihood of supporting the brand in the future. #BrandPerception #eventsponsorship