DeepTarget, Inc.’s Post

Empower your financial services marketing with Evolution. Our platform integrates cutting-edge technologies like machine learning-driven personalization, gamified interactions, and geotargeting to enhance the relevance and convenience of your services. Each client interaction is designed to be impactful, tailored to individual needs, and strategically aligned to drive efficiency and effectiveness in your operations. Discover how Evolution can redefine your client engagement strategy. Read the article to learn more. https://bit.ly/46MSaRf #ClientEngagement #DigitalTransformation #FinTech #FinancialInnovation #IndianBanks #MarTech

MoneyLion’s net revenues increased 24% to $110.3M in Q3 2023. How did they do it? 👇 They focused on their customers. ▶ They optimized all levers across their acquisition channels and throughout the customer lifecycle, from CAC to ROAS. ▶ They transitioned to Value-Based Bidding to maximize their growth potential in the fintech space. ▶ They implemented robust systems and partnerships to unlock accurate user revenue predictions. In Q3 2023, they achieved: ✅ 124% YoY customer growth ✅ 12.1 million customers Want to know their exact playbook? Hear it directly from: MoneyLion’s Director of Marketing Strategy and Analytics Mark Goodwin Our CTO Eran Friendinger will host him in our webinar on Wednesday, 1 PM EST. Comment “GROWTH” and our team will send you the free webinar link! #growth #strategy #artificialintelligence #digitalmarketing #VBB

In today’s world, your potential clients have a wider range of banking and investment needs at their fingertips than ever before. Understanding how this array of options impacts their decision-making, and ultimately the potential conversion from prospect to loyal customer is not only important, it’s more critical than ever. With a 360-degree view of your customer base with CustomerIQ, it’s becoming easier and easier to sift through the mountains of data and find the perfect prospective clients. Better marketing means a better experience and in turn, better ROI for your financial institution. Read more here:https://bit.ly/3Ry5jaI #ProspectiveCustomers #CustomerData #MarketingStrategy

What is Clearbit? Clearbit is a data analytics company that provides a range of APIs and tools for businesses to use. Clearbit's services allow businesses to enrich customer data, identify industries and job titles, verify contact information, enhance personalization, predict customer behavior, find similar companies and individuals, automate tasks, improve security, track marketing performance, and provide real-time insights and recommendations. Overall, Clearbit's goal is to help businesses make more informed decisions and improve their operations using data and analytics. #leadgeneration #b2bleads #leadgenerationtools #leadgenerationspecialist

MoneyLion’s net revenues increased 24% to $110.3M in Q3 2023. How did they do it? 👇 They focused on their customers. ▶ They optimized all levers across their acquisition channels and throughout the customer lifecycle, from CAC to ROAS. ▶ They transitioned to Value-Based Bidding to maximize their growth potential in the fintech space. ▶ They implemented robust systems and partnerships to unlock accurate user revenue predictions. In Q3 2023, they achieved: ✅ 124% YoY customer growth ✅ 12.1 million customers Want to know their exact playbook? Hear it directly from: MoneyLion’s Director of Marketing Strategy and Analytics @Mark Goodwin Our CTO Eran Friendinger will host him in our webinar on Wednesday, 1 PM EST. Comment “GROWTH” and our team will send you the free webinar link! #growth #strategy #artificialintelligence #digitalmarketing #VBB

Look after you loyal customers! It typically costs more to acquire new customers than to retain the ones you already......read this useful information on how to move the dial on keeping your existing customers in your focus.

Data is Boring, Data Acquisition Doesn’t Have to Be Looking to connect with your fans in a meaningful way? There are better strategies than trading a discount for an email address and relying solely on email limits your understanding and ability to build an intimate connection with your customers. Dropt gives you the tools to ask for and acquire valuable data in a fun and engaging manner, which keeps your fans interested and enables you to personalize their experience. Read our blog post here https://lnkd.in/gwbGhpVh

In 2024, fintech growth is all about 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗹𝗶𝗳𝗲𝗰𝘆𝗰𝗹𝗲 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁. How long will your customers stay and how much are they worth? All fintech companies want revenue growth. And so growth and marketing heads need to look at the main driver of revenue: your customers. Are you balancing the cost and value of each customer? Are you optimizing the right acquisition channels? Are you increasing your customer’s lifecycle? MoneyLion is a leading consumer fintech company with over 12M customers. Their Director of Marketing Strategy and Analytics Mark Goodwin will join us in a webinar deep dive into the growth challenges of the fintech space. 📅 Save the date: March 13th at 1 PM EST Comment “GROWTH” and our team will send you the free webinar link! #growth #strategy #artificialintelligence #digitalmarketing #VBB

In 2024, fintech growth is all about 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗹𝗶𝗳𝗲𝗰𝘆𝗰𝗹𝗲 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁. How long will your customers stay and how much are they worth? All fintech companies want revenue growth. And so growth and marketing heads need to look at the main driver of revenue: your customers. Are you balancing the cost and value of each customer? Are you optimizing the right acquisition channels? Are you increasing your customer’s lifecycle? MoneyLion is a leading consumer fintech company with over 12M customers. Their Director of Marketing Strategy and Analytics Mark Goodwin will join us in a webinar deep dive into the growth challenges of the fintech space. 📅 Save the date: March 13th at 1 PM EST Comment “GROWTH” and our team will send you the free webinar link! #growth #strategy #artificialintelligence #digitalmarketing #VBB

In a recent discussion, I was expounding on what the next generation customer data platforms could look like for marketing (hint: marketing tech is to me, what Hawaii is to New Yorkers :: the other side). I was blown away by a few angles that discussion was going in, so I'm looking to start a conversation here to learn more. As a conversation starter, I created this infographic - purely from my experiences in risk and financial crimes settings over the last dozen years. I would love to hear what this would look like in Martech or any other Tech where customer data platforms are a key components. #genai #customerdataplatform #risk #martech #risktech #fintech #B2B #B2BSaaS