demandDrive’s Post

“Great products sell themselves.” 4 reasons great products DON’T sell themselves ⬇️ I’ve built and sold two FMCG businesses. 1st time -£22m annual revenue - I winged it 2nd time- £31m annual revenue - I planned it The second time around, I realised that there is a ceiling until you build the process. I flogged myself, almost into an early grave the 1st time around. There are some common barriers to really scaling up. These are the top 4, I help my clients solve: ❌ -> Product development taking all the energy and drive ❌ -> Workflows stop them selling more to customers ❌ -> Keep changing plans and strategy so the team are confused ❌ -> Don’t have the team in the right places to achieve success Need help? DM me "Planning", and I'll send you further information.

The "GTM Gap" What does Revenue Reimagined see in the market when it comes to the GTM Gap? Founders are looking to solve the following: 1. 𝗖𝗹𝗼𝘀𝗲 the business in the pipeline (not have it disappear or move out) 2. Build a more robust and 𝗳𝗼𝗿𝗲𝗰𝗮𝘀𝘁𝗮𝗯𝗹𝗲 pipeline! 3. Ensure processes are working and repeatable 4. Validate the right people are in the right seat! This is not new however, what is the new is how fast some of the GTM strategies and tactics are changing so quickly that revenue teams are struggling with keeping pace. If what has worked in the past is not working like it has you might need to build a new foundation and stategy to ensure you have repeatable, scalable growth. Sometimes you might even need to come back and stablize the revenue team and structure before building the foundation. 1) Stablize 2) Foundation 3) Repeatability 4) Drive Scalability Skip a phase due to pressures you are facing and it might take even longer for you to recover than you think!

What strategies do you think are most effective for understanding why customers increase or decrease their spending? Watch as CFO Daniel Murphy of commercetools emphasizes the importance of analyzing why certain customers are buying more and why others aren't, revealing insights along the way into product or service improvements. Looking ahead, CFO Murphy tells us his priorities include maintaining rigorous execution, structuring the organization for growth, ensuring readiness for strategic moves such as IPOs, and not overburdening the organizational processes, thus keeping a balanced approach to scaling the business.

🚨 𝐎𝐯𝐞𝐫 𝐡𝐚𝐥𝐟 𝐨𝐟 𝐜𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐚𝐫𝐞 𝐦𝐢𝐬𝐬𝐢𝐧𝐠 𝐭𝐡𝐞𝐢𝐫 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝐠𝐨𝐚𝐥𝐬! 🤔 Is your business one of them? 👇 There's a critical opportunity that most businesses are overlooking! 📊 𝟓𝟔% 𝐨𝐟 𝐜𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐡𝐚𝐯𝐞 𝐟𝐚𝐥𝐥𝐞𝐧 𝐬𝐡𝐨𝐫𝐭 𝐨𝐟 𝐭𝐡𝐞𝐢𝐫 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝐭𝐚𝐫𝐠𝐞𝐭𝐬 𝐬𝐢𝐧𝐜𝐞 𝐉𝐮𝐥𝐲 𝟐𝟎𝟐𝟑. 📊 𝟓𝟕% 𝐦𝐢𝐬𝐬𝐞𝐝 𝐡𝐢𝐭𝐭𝐢𝐧𝐠 𝐭𝐡𝐞𝐢𝐫 𝐩𝐢𝐩𝐞𝐥𝐢𝐧𝐞 𝐠𝐨𝐚𝐥𝐬. 📊 𝟕𝟐% 𝐚𝐫𝐞 𝐟𝐚𝐜𝐢𝐧𝐠 𝐥𝐨𝐧𝐠𝐞𝐫 𝐬𝐚𝐥𝐞𝐬 𝐜𝐲𝐜𝐥𝐞𝐬. These eye-opening statistics come from the latest GTM Partners report. But here's the thing... 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐥𝐞𝐚𝐝𝐞𝐫𝐬, there’s a low-hanging fruit that can help you turn this around — fixing the inefficiencies in your revenue process! 💡 These are internal processes that are 100% in your control. 💡 Stop leaving revenue on the table because of bottlenecks and inefficiencies. 💡The best part? You can fix this NOW. Don’t lose out on revenue that’s sitting within reach! 🚀

Leading a revenue organization that drives consistent, efficient growth requires excellence in three core operational capabilities. 1️⃣ The ability to define robust, bottoms-up operating plans for your entire GTM organization 2️⃣ The ability to assess progress against the plan in real time 3️⃣ The ability to know when and how to adjust the plan to hit targets It’s important to point out as it relates to 2️⃣ that ‘real time’ doesn’t mean at the end of the month or at the end of the quarter. That’s what it means today and some leaders will say that it's 'good enough'. It’s not. The reason we don’t do it more often today is that pulling all the data together usually requires manual work. Stitching it all together so that you can see performance at every level of the organization - down to the individual - requires even more work. So we do it monthly or quarterly. And when it comes to 3️⃣ , we may know ‘how’ to adjust the plan based on this periodic review, but we may have already missed the ‘when’. Looking forward to some exciting product announcements next week here at Revcast!

Thank you for the call out Linda Voracek! Read her post, retail colleagues. Getting support from industry experts will absolutely help you realize more revenue and margin in your business. Linda compelling tips for growing your brand efficiently and reasons (as well as lists some awesome pros to work with) to seek expert support rather than muddling through. The insights here are invaluable. #retail #smallbusinesssupport #experthelp #productbasedbusiness #growthstrategy

🔑 “Balancing growth with operational efficiency, particularly in the current economic landscape, is crucial.“ said Benjamin Lau & Kousha Torabi, Ninepine. 💡 With Benjamin Lau's & Kousha Torabi’s contribution in our report Beyond Growth, you will learn: - How structuring their operations very early enabled them to keep a lean team - How they use automation to streamline their processes - How to balance automation and human touch to interact with customers - How being profitable from day 1 has been key to finance the growth of Ninepine All of this and much more is up for grabs in the link below. Dive into the report now and unlock the future of your brand. 🌟

🌟 Unlocking Sustainable Growth: Moving Beyond Short-Term Fixes 🌱 As FY comes to a close, I've been reflecting on the "tactics" often thrown around in sales meetings for a stronger finish. Here are my insights: In our fast-paced business world, it's easy to rely on adhoc sales measures to tackle immediate challenges. However, these quick fixes can harm your bottom line and impede organic growth potential. Constantly shifting strategies create performance spikes and troughs, disrupting the stability needed for sustainable growth. This approach overlooks the fundamental principles crucial for a thriving business. To ensure long-term success, prioritize consistency and invest in sustainable business fundamentals. Focus on nurturing strong customer relationships, refining sales processes, and developing talent. These efforts lay the foundation for steady, organic growth. Let's commit to embracing strategies that foster lasting success, moving beyond short-term fixes. Together, we can build resilient businesses equipped to thrive in any environment. #SalesStrategy #BusinessGrowth #Sustainability 🚀

The other day I was going through Jason M. Lemkin's post and he stated something very evident but profound: "Non-recurring revenue doesn't really scale.  It can look like it repeats, and it sort of repeats, but it's not remotely the same as 100% NRR. " In business, we often get distracted by: 1. Occasional spikes in revenue that are not repeatable 2. That shiny glittering revenue stream that is not scalable in the long run. 3. Let's do it because everyone else is doing it now My biggest learnings: 1. Do things that are scalable & repeatable in the long run 2. If it's people dependent & not process oriented then it's not scalable even if it appears so. 3. Pull >>> Push or Product Led Growth >>> Pushy sales Focus on the right growth metrics and don't get distracted, every thing else is just hogwash. #growth #growthmindset #growthmetrics

SAVE THIS FOR LATER! Think growth is just about more sales and bigger numbers? Think again. 🤯 Here are the five core strategies that pave the way for sustainable growth: ✨Plan Smart: Align your goals with real-world actions. ✨Watch Your Cash: Keep an eye on finances to fuel growth. ✨Smooth Operations: Tackle any supply chain hiccups head-on. ✨Build Your Team: The right people make all the difference. ✨Know Your Crowd: Zero in on those who love what you do. Need some help growing your business? DM me and let's schedule a call. #BusinessStrategy #Growth #LeadershipInsights #softwaredevelopment