So…what do most rom-coms have in common?
At the movie's end, the person they were looking for was there the whole time.
Yep, the whole darn time.
And guess what- if you want to grow your business in a rural community…
Look no further than the gem that you might not have noticed at first.
(bear with me here)
Skip over the snazzy, flashy folks everyone covets—i.e., the larger platforms with massive audiences.
Winning them over might earn you accolades, but…
They don’t get you.
They don’t understand the value you bring.
But local connections do. They need you in their life.
Just like you need them.
So… where do these connections reside?
They appear when you are just being yourself.
At chamber of commerce events, local trade shows, business fairs, etc.
Or even better …when you volunteer at local events.
You learn and understand what their needs are. In turn, you receive insights into how you can provide value to the entire community.
It’s the kind of connection between two entities that would make John Cusack bring out his boombox.
And if you need me to nudge you in the right direction, contact me at 302.521.0210.
(If you're call averse, don't worry—shoot me a note at jaymi@leadoutcomms.com.)