Destination British Columbia’s Post

👏 Registration is FULL for both upcoming sessions of the Tourism Digital Academy. Thank you to all those who applied! If you missed this registration we also provide a self-guided variation of the Tourism Digital Academy on the Learning Centre of our website. 💻 This program option offers maximum flexibility to complete the program on your own schedule with unlimited access to digital marketing instruction videos, templates and resources at your fingertips for 6 months. ✅ Participants can apply at any time and there are no minimum experience level requirements to participate in the Self-Guided program. ➡ Learn more about the Self-Guided Tourism Digital Academy: https://lnkd.in/gM-feH-S #BCTourismCounts #TourismBusiness #SmallBusiness #DigitalMarketing 4VI Group Cariboo Chilcotin Coast Tourism Indigenous Tourism BC (ITBC) Kootenay Rockies Tourism Association Northern BC Tourism Association Thompson Okanagan Tourism Association (TOTA) Vancouver, Coast & Mountains Tourism Region

If you watched Global News last week, you may have caught one of our "Fall Has it All" marketing campaign integrations. 👀 Through a partnership with Corus Entertainment, we're inspiring travellers from #BC and #Alberta to explore BC's nine diverse wine regions this fall through two unique segments: 🚵♂️ "Local Escapes" follows Global News' Liem Vu as he visits local businesses and experiences wineries in the Thompson-Okanagan, Similkameen Valley, Fraser Valley and Vancouver Island. This first episode features Sncewips Heritage Museum, Hoodoo Adventures, and JoieFarm Winery. ▶ Watch the first episode: https://lnkd.in/gGyc6-kQ 🍷 "Saturday Sips" features BC wines and pairing tips with Sean Nelson - the Somm Wine Guy Consulting. ▶ Learn what potato chips pair best with three BC wines: https://lnkd.in/gBtH7R6u 📅 The campaign launched on September 4 and will continue through November 1. ➡ Learn more about the campaign: https://lnkd.in/gJqCRbY8 #BCTourismCounts #ExploreBC #BCWine 4VI Group Kootenay Rockies Tourism Association Thompson Okanagan Tourism Association (TOTA) Vancouver, Coast & Mountains Tourism Region

📊 The latest BC labour market information for August 2024 is now available from go2HR - the resource for people in tourism. Here are some of the highlights: 🔼 Employment in the tourism and hospitality sector saw a slight increase (1.6%) from July to August 2024, totalling 355,750 jobs. 🔼  Increased employment in the Food and Beverage, Recreation and Entertainment, and Transportation and Travel sectors, all of which are above pre-COVID levels compared to August 2019.  🔼 Employment increased in the Cariboo (13.8%), Lower Mainland (4.9%), Northern BC (7.7%), and Kootenay (12.8%) regions. 🔻 Decreased employment in the Thompson Okanagan (-0.6%) and Vancouver Island (-9.5%) regions. ⭐ Current employment is higher than pre-COVID levels with 5,500 more jobs compared to 2019 levels. ✅ Visit the Go2HR BC Tourism and Hospitality Employment Tracker for more detailed labour market information: https://lnkd.in/dDyqA28U #BCTourismCounts #EmploymentTracker

⌛ One week away! ⌛ The fourth workshop of the Community Destination Stewardship Initiative will take place September 18th, 2024, at 10 am (PDT). This workshop will explore the wisdom and practices Indigenous communities have developed to adapt and respond to environmental challenges and what we can learn from them. 🔎 The Community Destination Stewardship Initiative provides educational opportunities and facilitates connections through a network of communities, municipal governments, First Nations, First Nation Economic Development Corporations, and Community Destination Management Organizations across BC with the common goal of advancing the sustainable development of BC's tourism industry. ➡ Visit our website to find out how to join the network and register for the upcoming workshop: https://lnkd.in/gHGtTpg2 #BCTourismCounts #ClimateResiliency #DestinationStewardship #CDMO Cariboo Chilcotin Coast Tourism Indigenous Tourism BC (ITBC) Kootenay Rockies Tourism Association Northern BC Tourism Association Thompson Okanagan Tourism Association (TOTA) Vancouver, Coast & Mountains Tourism Region 4VI Group

✨Join the Destination BC team! ✨ We're currently hiring for the position of Manager, Destination Development. This role plays a strategic role in driving and influencing collaborative destination development initiatives across the province. This role is available for #hybrid working within the Vancouver, Coast & Mountains Tourism Region or #remote in select locations within BC. The application deadline is September 25, 2024, at 4 pm (PT). ➡️ Learn more & Apply: https://lnkd.in/gqCdsaST #BCTourismCounts #JobPosting #Hiring #BC #BritishColumbia #DestinationDevelopment

📌 Join us on September 18 to learn more about the Cowichan "Spark" Mentorships & Grants Program. Our partners at Tourism Innovation Lab will provide information on the program and tips on how to apply. ➡ Register for the webinar: https://lnkd.in/gCURiBdv ⚡ Apply to the "Spark" Program by November 12 and you could be selected to receive $3,000 in seed funds, mentorship and additional partner support to help get you started on your tourism idea in the Cowichan Region. ✅ Learn More & Apply: https://lnkd.in/gPi4tzzb #BCTourismCounts #TourismBusiness 4VI Group Tourism Cowichan Indigenous Tourism BC (ITBC)

👋 Hello from Mexico! 👋 Our Manager of Market Development, Monica L., and In-Market Manager, Magdalena Bermea, together with tourism partners from BC and Western Canada hosted a training session for 60 travel agents from Mega Travel Touroperador, promoting travel to the region. 🤝 Partners for the event included Air Canada, Destination Vancouver, Capilano Suspension Bridge Park - Capilano Group, Grouse Mountain, Harbour Air, Destination Greater Victoria, The Butchart Gardens, Malahat SkyWalk, Tourism Whistler, and VIA Rail Canada. 📍 The delegation is in #MexicoCity this week for #FocusCanadaMexico2024, where they will connect with Mexican tourism professionals and media over the next three days to share the latest trends in Canadian travel and explore business opportunities through B2B meetings. #BCTourismCounts #TravelTrade

🎉 Congratulations to GreenStep Solutions on receiving recognition from Travalyst for their Sustainable Tourism Certification Program! 🔎 Travalyst was founded in 2019 by Prince Harry, the Duke of Sussex, to improve access to clear, consistent and credible #sustainability information across the #TourismIndustry, worldwide. Their Certifications Initiative independently reviews sustainability certifications across the industry and maintains a list of approved certifications that meet their three core criteria. ➡ Learn more about Travelyst's Certification Initiative: https://lnkd.in/eVW3VEj4 👏 GreenStep’s Sustainable Tourism Standards for industry and destinations have also been formally recognized by the Global Sustainable Tourism Council (GSTC), ensuring global best practices and covering all 17 UN Sustainable Development Goals. 🌟 Predator Ridge Resort recently received their Bronze Certification through GreenStep, joining Nita Lake Lodge (Bronze), Klahoose Wilderness Resort (Silver), Eagle Wing Whale & Wildlife Tours (Platinum), and many more BC tourism businesses. ✅ Learn more about GreenStep's Sustainable Tourism Certification Program: https://lnkd.in/eY8gsksx #BCTourismCounts

📢 Calling all Tourism Businesses 📢 The Fall intake for Project 1 of the BC Tourism Climate Resiliency Initiative is open now and will be provided on a first-come, first-served basis. Get your applications in early to take advantage of this opportunity and enhance your business's sustainability and climate resiliency efforts! ✅ Learn More & Apply Now: https://lnkd.in/eY2ahpAw 🌱 The Facilitated Sustainable Tourism and Climate Adaptation Planning initiative provides #tourism businesses with free, personalized guidance through a dedicated Program Advisor who will work one-on-one to develop a customized #sustainability and climate adaptation plan. #BCTourismCounts #SustainableTourism #ClimateAdaptation #BCTCRI Cariboo Chilcotin Coast Tourism Indigenous Tourism BC (ITBC) Kootenay Rockies Tourism Association Northern BC Tourism Association Thompson Okanagan Tourism Association (TOTA) Vancouver, Coast & Mountains Tourism Region 4VI Group