Deutsche Bank’s Post

What is Lunar New Year? Lunar New Year is an annual festival in Chinese and East Asian communities worldwide to celebrate the beginning of a new lunar calendar. It is also called Chinese New Year due to its popularity among Chinese people. Lunar New Year is observed on Wednesday, Jan. 29 this year! The Chinese zodiac, or Sheng Xiao, is a repeating 12-year cycle of animal signs and their ascribed attributes, based on the lunar calendar. In Chinese cultures, each year is represented by an animal in the zodiac – 2025 is the Year of the Snake. Snakes are sensitive, effective, adaptable and intelligent. The Year of the Snake offers strong opportunities for career and financial growth. Happy Lunar New Year! Athene #BeamAtAthene

Tomorrow will be the first day of the Lunar New Year and we will be ushering in the Year of the Snake.   Among the 12 animals of the Chinese Zodiac, the Snake is probably the least understood animal.   In the Chinese Zodiac, the positive traits associated with the Snake include wisdom, strong intuition and elegance.   In real life, snakes can be seen as sly and deadly due to its stealthy and carnivorous nature. It doesn’t help that they are not furry and “cutesy”. So, I don’t think many people actually like snakes.   But snakes play an integral role in maintaining balance in our ecosystem. They are both predator and prey and help get rid of pests. In actual fact, they are shy and reclusive and will normally avoid confrontation with humans.   In a way, the Snake is often a misunderstood animal - just like many of us in our day-to-day life, right?   We have our roles to play in our professional and personal lives but not everything we do are well understood by others or popular with them. But we need to do what we have to do to keep things going.     Don’t be disheartened if you feel your efforts are futile or not appreciated. Know that your actions are integral to the well-being of the “ecosystem” you are in.   Here’s wishing everyone a great Year of the Snake ahead! Happy Lunar New Year and enjoy the feasting and quality time with your loved ones!  

As many friends and colleagues prepare to welcome the New Lunar Year - Year of the Snake, I invite you to reflect on some of the qualities that make the snake such a meaningful and symbolic choice in the lunar calendar. In many cultures, the snake is a symbol of wisdom, transformation, and adaptability. Known for its ability to shed its skin, the snake represents renewal, growth, and the capacity to embrace change with grace. In the zodiac, the snake is often associated with intuition, intelligence, and calm determination. It encourages us to approach life’s challenges with a strategic mindset and a sense of quiet confidence. It's hard not to consider that these qualities could come handy this year as we navigate local, global and macro trends, as well as the reality of our life science/healthcare industry. May the Year of the Snake inspire us to drive and accept transformation, act with wisdom, and experience fulfillment, prosperity and positivity in all aspects of life.

✨ Celebrate Lunar New Year 2025 in San Francisco Chinatown! ✨ The Year of the Snake is here, bringing transformation, wisdom, and renewal. San Francisco Chinatown is the perfect place to experience the rich traditions, vibrant culture, and festive spirit of the Lunar New Year! ✨🐍 The Significance of the Year of the Snake 🐍✨ In the Chinese zodiac, the Snake is a symbol of wisdom, transformation, and intuition. As the sixth sign in the 12-year cycle, it represents mystery, elegance, and deep thought. Those born in the Year of the Snake are often seen as insightful, graceful, and strategic thinkers, with a natural ability to stay calm under pressure. Key Traits of the Snake: ⚡Wisdom: The Snake is known for its keen perception and ability to navigate complex situations with ease. 💱Transformation: Just as snakes shed their skin, this year encourages renewal and personal growth. 🔅Intuition: People born under this sign are highly intuitive, trusting their instincts to guide them. #yearofthesnake #chinesenewyear #lunarnewyear #snake #chinatownbooksf #chinatownsanfrancisco #sanfranciscochinatown

Embracing Wisdom, Innovation, and Growth this Lunar New Year! As we welcome the Year of the Wood Snake, PLDT Enterprise wishes the entire business world a year of strategic thinking, transformation, and success. Like the Snake, may your business navigate challenges with wisdom and agility, while embracing innovation and growth. Here’s to forging stronger partnerships and unlocking new possibilities together. Gong Xi Fa Cai! #LunarNewYear# #YearOfTheSnake #PLDTEnterprise

🌙✨ Happy Lunar New Year! ✨🌙 As we welcome the Year of the Snake, let’s embrace the powerful symbolism that comes with it. 🐍 In many cultures, the snake is a symbol of transformation, rebirth, and renewal. Just like the snake sheds its skin to grow, this is the year for all of us to shed what no longer serves us and step into our highest potential. 🌱 This is the year to transform our lives — whether that means finding peace, joy, abundance, or a new purpose. It’s a time to reflect on the areas of life we want to change and take inspired action toward creating the future we desire. 🌟 While the snake might seem like a mysterious creature, it's also one of wisdom and resilience. In various traditions, snakes are associated with healing, intuition, and awakening. In Chinese culture, the snake is known for its cleverness, grace, and insight — qualities that can help us all tap into our transformative powers this year. Did you know? In some cultures, snakes are also believed to bring good fortune and protection. In ancient times, people would often keep snake symbols for their homes as a sign of safety and prosperity. 🏡💰 To those who celebrate, Happy Lunar New Year! 🧧🎉 May this year bring you peace, joy, and prosperity in every form. 🌍💫 As we step into the Year of the Snake, may we all shed our old skins and emerge transformed, ready to embrace the abundance that awaits. 🌟🐍💙 #LunarNewYear #YearOfTheSnake #Transformation #HappyNewYear

Are you missing out on one of the world's BIGGEST celebrations? Lunar New Year (January 29 this year) is a golden opportunity to connect with over 1.5 billion people worldwide- and here’s how to incorporate it into your campaigns- the right way! 🧧 Use red—the colour of luck and prosperity. 🐍 Incorporate the zodiac animal (get creative and stand out!) 🔢 Lean into numerology- skip the 4, and use the number 8. If the Lunar New Year isn’t on your Q1 marketing calendar, it’s time to change that! #lunarnewyear

Happy Lunar New Year! Here are some quick facts to help those that want to learn more!

🌑🌱 𝗗𝗮𝘆 𝟭𝟱: 𝗧𝗵𝗲 𝗠𝗮𝗴𝗶𝗰 𝗼𝗳 𝗡𝗲𝘄 𝗕𝗲𝗴𝗶𝗻𝗻𝗶𝗻𝗴𝘀—H𝗼𝗻𝗼𝘂𝗿𝗶𝗻𝗴 𝘁𝗵𝗲 𝗡𝗲𝘄 𝗠𝗼𝗼𝗻 🌱🌑 Greetings, beloved seekers of light and renewal! Today, we step into the magical energy of the New Moon, a time of fresh starts, new intentions, and infinite possibility. 🌑✨ The New Moon marks the beginning of the lunar cycle, offering us a blank slate—a time to plant the seeds of our dreams and desires. It’s a powerful moment to set our intentions, envision our future, and align ourselves with the energy of growth and transformation. 🌱🌿 Join us in harnessing the magic of the New Moon! Take a moment to reflect on your hopes, goals, and aspirations. What do you want to bring into your life in this next phase? Write your intentions clearly, and with every word, feel the power of manifestation stirring within you. 🌟📝 The energy of the New Moon is quiet yet potent. It encourages us to trust in the unseen forces working behind the scenes. Though we may not see immediate results, just like seeds in the earth, our intentions will sprout and grow with time and care. 🌑🌸 So let us gather under the darkened sky tonight, dear friends, and embrace the magic of new beginnings. May this New Moon inspire us to dream boldly, act with purpose, and trust that the universe is conspiring to help us grow and thrive. 🌿🌠 #NewMoonMagic #FreshStarts #PlantingSeeds #Manifestation #NewBeginnings #LunarCycle #DreamsIntoReality #BlessedBe

This New Moon in Aquarius invites us to embrace innovation, connect with our community, and dream boldly for the future. ✨ Aquarius is the visionary of the zodiac—full of progressive ideas, humanitarian energy, and a deep desire for freedom and authenticity. Use this fresh lunar cycle to set intentions that align with your highest ideals and unique perspective. Whether you're starting a new project that challenges the status quo, joining a cause that lights you up, or stepping outside your comfort zone to try something completely new, the New Moon in Aquarius encourages you to think big, act with intention, and embrace your role in shaping a brighter future. 🌑 𝐖𝐡𝐚𝐭 𝐢𝐧𝐭𝐞𝐧𝐭𝐢𝐨𝐧𝐬 𝐚𝐫𝐞 𝐲𝐨𝐮 𝐬𝐞𝐭𝐭𝐢𝐧𝐠 𝐭𝐡𝐢𝐬 𝐧𝐞𝐰 𝐦𝐨𝐨𝐧? 𝐋𝐞𝐭 𝐦𝐞 𝐤𝐧𝐨𝐰 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐨𝐦𝐦𝐞𝐧𝐭𝐬! 🌟 . . . . #psychicmedium #spiritmedium #newmoon #aquariusnewmoon #spiritguides #mooncycles #spiritualjourney #blackmoon #newmooninaquarius