Devold of Norway’s Post

Today, we’re shining our coalition spotlight on fashion alterations and repair platform, SOJO, who has recently partnered with Marks and Spencer to launch their new clothing repair service. Through the 'M&S Fixed by SOJO' online hub, customers can give their quality clothes 'Another Life'. 🪡 According to the climate action NGO, WRAP, in the UK alone, 1.6 billion items of clothing in our wardrobes aren’t being worn - which is an average of 31 items per person. This partnership is a brilliant example of business creating solutions to problems facing society and the planet, reducing textile waste and overconsumption by encouraging customers to mend what they own instead of buying brand new. The Better Business Act wants to see all UK businesses advancing the interests of people and the planet alongside profit, creating solutions to the urgent challenges we face. This is why we are calling for an amendment to Section 172 of the Companies Act, which sets out the ‘job description’ for company directors to ensure they align social and environmental impact with shareholder returns. Join our coalition of 3,000 businesses calling for this change . 👇 https://lnkd.in/dtiQYz8

Another #EthicalFashion brand closing down. I've seen too many going down this path, especially in the past few years. Here's your reminder to choose to buy from small brands. But also to vote for those that also care about a more just and clean industry. Brands like #MaraHoffman don't close down because they are "bad in business". They close down because they go against a structure that promotes profit over anything. We need to regulate that industry. My fellow EU citizens, use your vote in June. #FashionIndustry #SustainableFashion #UseYourVote

Since the launch of Sustainable by Jade, sustainability has always been a core value, reflected even in the business's name. From the outset, Sustainable By Jade was born with a simple aspiration: to inspire more people to embrace secondhand shopping and extend the life cycle of clothing. In the beginning, I sold any item of clothing I thought I would achieve a profit from - until I found my passion for vintage jeans. The abundance of unworn jeans worldwide made stocking inventory effortless. As my personal style evolved, a natural progression ensued, guiding the focus of the business toward items that resonated with my own evolving taste. This transition also coincided with an increase in our average sale price from £10 to £30. Jeans appeared to be the perfect product for continued business growth. As my knowledge of the textiles industry grew, through running this business and extensive research for my university dissertation on secondhand clothing consumption, my awareness expanded. I discovered the profound impact of synthetic fabrics, not only on our environment but also on human health. Learning about the harm caused by microplastic shedding during their lifecycle was eye-opening and frankly quite unnerving. It became clear that I didn’t want my business to contribute to these harmful effects. Consequently, within my shop, you’ll predominately find secondhand clothing and shoes made of natural fabrics like cotton, linen, denim and leather. The article below delves deeper into the environmental and health impacts of synthetic fabrics. I encourage shoppers to consider the fabric composition of garments before making a purchase, enabling informed choices for a more sustainable future.

There are so many "quotation marks" in this text below... Back during my PhD, I learnt about how discourses are shaped and by whom. I read how the exact same piece of news could be represented completely differently by using, subtly, the power of language. Now, you see how the authors below use quotation marks - as well as the term "allegedly" - to undermine the claims that the plaintiffs had against H&M? And how, for example, they use single quotation marks when they mention the 'conscious' collection? I am not signed up for this publication but if the tone of "hook" is any indication....🤷🏻♀️🤷🏻♀️🤷🏻♀️ #greenwashing #sustainablefashion

We are pleased to introduce our new brand partner White Stuff White Stuff believes in being yourself, always. Even if — especially if — that makes you come across a little differently from everyone else. The brand values; Details matter, do good stuff, be different , be creative! SUSTAINABILITY White Stuff measured their full carbon output and committed to reducing it every year. The brand increasing their use of organic, recycled and responsibly sourced fabrics. Key features • UK’s biggest fashion retailer of Fairtrade Sourced Cotton • Beautiful natural fabrics like organic cotton and EcoVero viscose. • Everything is designed in-house • Strong in colours and prints • 1% of their profits go to charity every year Website: www.whitestuff.com We are excited to showcase White Stuff creative, ethical and unique designs. Inquire at www.fn-ad.co to find out more with one of our representatives. #sustainability #brandpartner #globalexpansion #fashionrevolution #partnership #retailmanagement #globalbusiness #fashionbusiness

Levi's is stepping up its sustainability game with the launch of plant-based 501 jeans, following appeals from vegans to eliminate the leather patches. This is a big win for those advocating for more conscious consumer choices. Learn more at the link: #SchroderBrooksLaw #FashionLaw #EntertainmentLaw #IPLaw #Levis #Sustainability #Vegan https://lnkd.in/ghr2KktG 

Meet the person behind the business & learn what Vianne Clothing does to make ethically made, uniquely yours upcycled clothing! More information on vianneclothing.com!

Globally, human rights watchdog group Walk Free estimates that $161 billion worth of clothing and textiles fall into an area of risk that makes them prone to being produced by forced labor annually, driven by a push to keep prices low, and labor costs down. And despite enthusiastic commitments to keeping supply chains ethical from many major players in the industry, the reality is that these are difficult promises to keep. https://bit.ly/3yclK69

How do we solve the vast inequalities dividing the world? The answer could lie in scaling out, not scaling up. At an #APPG in Westminster last week, convened by Tamara Cincik of Fashion Roundtable, there were some compelling stats: * The last remaining lace manufacturer in Nottingham has gone from a staff of 20 pre Covid, to 4 * A Walsall leather manufacturers from 20 - 2 * The Scottish wool industry can't recruit the skills they need And yet there is a growing group of British businesses focussed on sourcing, making and keeping it British: Sunspel Navygrey Community Clothing HERD, to name just a few. When these companies spend all their money here, and circle revenue back into the economy, everyone benefits. As opposed to a board of directors walking off with six figure sums and workers from the Global South $100 a month. What can government do: VAT break on British made goods? Open more technical colleges? Legislate for supply chain transparency? For 1% of all British garment business to be put through local industry? A change of government is an opportunity to get fresh ideas into the corridors of power. Keen to hear if you have more ideas. Great conversation Patrick Grant Tamara Cincik Mary Greagh Professor Dilys Williams Sam Ludlow Taylor of johnlewis Anna Bryher of Labour Behind the Label and Kate Hills of Make It British Ruth Alice Rands Comhla #localism #supplychaintransparency #fashion https://lnkd.in/eYfVFiPw

I'm an advocate for sustainability and changing the fashion system in every way I can contribute so sharing and supporting MTLC Make The Label Count and The Woolmark Company in their fight against plastic in clothing. Please help empower these initiatives and sign the Pledge on www.filterbyfabric.com and share on your social channels. BELOW TEXT IS TAKEN FROM MTLC: Over 60% of consumers independently surveyed said it would be easier to make informed purchasing decisions if retailers included fabric composition in product names or allowed people to filter products by fabric. The Filter by Fabric initiative addresses exactly this issue and calls brands, retailers, media and content creators to help everyone make better choices with these three simple steps. 1: STOP using misleading language like ‘silky’, ‘fleece’, ‘mesh’, ‘brushed’ and ‘leather-like’ on products and product descriptions. 2: START to include clear and accurate fabric descriptions like wool, cotton, leather, polyester, acrylic and viscose on all product names and product descriptions. 3: OFFER a filter by fabric option on ecommerce platforms. These three simple steps, we can empower consumers to make better purchasing decisions. Woolmark invites you to sign the Pledge on www.filterbyfabric.com and share on your social channels. While MTLC continues its work to ensure that sustainability claims for textiles in the EU are fair and credible, this is a great initiative to drive transparency today. Filter By Fabric #FilterbyFabric #MaketheLabelCount #woolmark #stopplastic #endplasticwaste #sustainability #sustainableclothing #fibershed Stichting Fibershed Nederland