In 2023 we asked 𝐀𝐦𝐚𝐳𝐨𝐧 𝐄𝐮𝐫𝐨𝐩𝐞 benchmark participants to name the consumer brand manufacturer they admired most (outside of their own business) on Amazon. L'Oréal was crowned as the most admired brand on Amazon Europe by its peers, followed by the LEGO Group, Unilever, Felix (Nestlé Purina PetCare Europe), Procter & Gamble, PepsiCo, Diageo and Whiskas (Mars Petcare). Given the dynamic nature of digital commerce and Amazon in particular, we are excited to see what the 2024 𝐆𝐥𝐨𝐛𝐚𝐥 𝐀𝐦𝐚𝐳𝐨𝐧 B𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤 (now global) will reveal. All will be revealed early August. 𝐏𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐭𝐞 𝐧𝐨𝐰 to have your voice heard: https://lnkd.in/e7VFaBdi. Participation is free and each participant will receive a complimentary copy of the 2024 Amazon Industry report. To discover more about our 2024 Global Amazon benchmark and our 𝐚𝐝𝐯𝐚𝐧𝐜𝐞𝐝 𝐨𝐩𝐭𝐢𝐨𝐧𝐬 (including local market scores, workshops with experts, and custom recommendations), you can register here https://lnkd.in/eHqh5BgT, or email tom.buckley@dcg.ai. #ecommerce #digitalcommerce #benchmarking #cpgindustry #retailtech #fmcg
Amazing journey and the result of great work and partnership from global to zone to countires! Big tribute to all the teams involved along the way. And big thanks to our peers that inspired and are a strong reference on our daily work
Surprised to see no consumer health/wellness brands (e.g. Centrum, Sensodyne, Durex) in the list except for the nutrition brands.
Wow look at Felix there at the top against whole manufacturers like Unilever and P&G 👏👏👏
Nice!
We are worth it 😍❤️ L'Oréal
Barney😜 Mauleverer Fuel 10k
James Murray this may be of interest.
Global Digital Project Manager Assistant L'Oréal II Mars II EDHEC MIM-BM 25 II TEDxEDHECBusinessSchool
2moIf Alexa were here, she'd say "We are worth it" cuz we are ✨️