Digital Commerce Global’s Post

𝐀𝐧𝐧𝐨𝐮𝐧𝐜𝐢𝐧𝐠 𝐭𝐡𝐞 𝐥𝐚𝐮𝐧𝐜𝐡 𝐨𝐟 𝐨𝐮𝐫 𝐠𝐥𝐨𝐛𝐚𝐥 2024 Amazon 𝐁𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤 🚀 Building on the success of last year’s Amazon Europe benchmark, we’re 𝐠𝐨𝐢𝐧𝐠 𝐠𝐥𝐨𝐛𝐚𝐥 with the 2024 edition. While revisiting key topics from last year, based on valuable input from the global brand community and from agencies/ partners, the 2024 benchmark will also cover 𝐭𝐨𝐝𝐚𝐲’𝐬 𝐀𝐦𝐚𝐳𝐨𝐧 𝐝𝐲𝐧𝐚𝐦𝐢𝐜𝐬, including:   👉 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲 - identifying and managing challenges   👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐕𝐞𝐧𝐝𝐨𝐫 𝐍𝐞𝐠𝐨𝐭𝐢𝐚𝐭𝐢𝐨𝐧𝐬 ('AVNs') – insights on length, ease and keys to success 👉 𝐃𝐞𝐝𝐮𝐜𝐭𝐢𝐨𝐧𝐬 – size of issue across the industry  👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐌𝐞𝐝𝐢𝐚 - budget ownership and full funnel use   👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬 – covering 10 speciality areas of agency support  👉 𝐀𝐈 𝐟𝐨𝐫 𝐀𝐦𝐚𝐳𝐨𝐧 – AI adoption    𝐖𝐡𝐲 𝐩𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐭𝐞? To support your 2025 strategy, the independent peer benchmarking insights and intelligence will validate your future strategy and tactics to drive profitable Amazon growth. 𝐇𝐨𝐰 𝐭𝐨 𝐩𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐭𝐞? Your organisation will have the option to participate in 𝐟𝐫𝐞𝐞 or 𝐚𝐝𝐯𝐚𝐧𝐜𝐞𝐝 levels (detailed market-level scores, workshops, action planning).    𝐖𝐡𝐞𝐧? Official launch is on 𝐉𝐮𝐥𝐲 8𝐭𝐡 - registration details to follow over coming days. The world’s largest global brand manufacturers participate in DCG’s benchmarking, delivering 𝐚𝐧𝐨𝐧𝐲𝐦𝐢𝐬𝐞𝐝, 𝐩𝐞𝐞𝐫 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐢𝐧𝐭𝐞𝐥𝐥𝐢𝐠𝐞𝐧𝐜𝐞 for the benefit of the industry. If you wish to receive a copy of our 2023 𝐀𝐦𝐚𝐳𝐨𝐧 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐫𝐞𝐩𝐨𝐫𝐭, or add any of your peer contacts details to our distribution list, email tom.buckley@dcg.ai. #ecommerce #benchmarking #digitalcommerce #retailtech #cpgindustry #cpg #fmcg

The 2024 𝐀𝐦𝐚𝐳𝐨𝐧 𝐁𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤 has demonstrated that getting ‘Vendor Management’ and ‘3rd Party Seller Management’ right are in the top 5 most critical challenges that brands face when selling on Amazon.    To date, we have responses for the following markets, enabling our team to benchmark at a local level: 𝐔𝐒, 𝐂𝐚𝐧𝐚𝐝𝐚, 𝐌𝐞𝐱𝐢𝐜𝐨, 𝐁𝐫𝐚𝐳𝐢𝐥, 𝐔𝐊, 𝐅𝐫𝐚𝐧𝐜𝐞, 𝐆𝐞𝐫𝐦𝐚𝐧𝐲, 𝐍𝐞𝐭𝐡𝐞𝐫𝐥𝐚𝐧𝐝𝐬, 𝐁𝐞𝐥𝐠𝐢𝐮𝐦, 𝐒𝐩𝐚𝐢𝐧, 𝐒𝐰𝐞𝐝𝐞𝐧, 𝐈𝐭𝐚𝐥𝐲, 𝐏𝐨𝐥𝐚𝐧𝐝, 𝐒𝐚𝐮𝐝𝐢, 𝐈𝐧𝐝𝐢𝐚, 𝐉𝐚𝐩𝐚𝐧 and 𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚.   As the Amazon community looks towards 2025, consumer brand manufacturers have the opportunity to understand how your business compares to others in the industry, if your challenges are unique to your business, your brand, your market or a reflection on Amazon... Most importantly, the results (scores and insights) will support 2025 annual brand planning, while giving your business the intelligence to bring to your Amazon Vendor team for actions. The largest brands in the world leverage DCG's independent benchmark results and insights to drive decisions. Aside from consistent insights into recurring trends from 2023, the 2024 Amazon benchmark covers over 150 data points, including:  👉 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲: identifying and managing challenges  👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐕𝐞𝐧𝐝𝐨𝐫 𝐍𝐞𝐠𝐨𝐭𝐢𝐚𝐭𝐢𝐨𝐧𝐬 (‘AVNs’): insights on length, ease and success  👉 𝐃𝐞𝐝𝐮𝐜𝐭𝐢𝐨𝐧𝐬: size of issue across the industry  👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐌𝐞𝐝𝐢𝐚: budget ownership and full funnel use  👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬: covering 10 speciality areas of agency support  👉 𝐀𝐈 𝐟𝐨𝐫 𝐀𝐦𝐚𝐳𝐨𝐧: AI adoption    Participate now, and share with your Amazon teams to evolve your Amazon business in the most profitable, sustainable ways possible: https://lnkd.in/e7VFaBdi.   Participation is 𝐟𝐫𝐞𝐞. Each participant will receive a complimentary copy of the 2024 Amazon Global Industry report. All will be revealed early August.    To discover more about our 2024 Global Amazon benchmark and our advanced options (including local market scores, workshops with experts, and custom recommendations), you can register here https://lnkd.in/eHqh5BgT, or email tom.buckley@dcg.ai.    #ecommerce #digitalcommerce #vendormanagement #retailtech #benchmarking #cpg #fmcg #retail

The 2024 Global Amazon Benchmark has demonstrated that ‘𝐏𝐫𝐢𝐜𝐢𝐧𝐠 𝐚𝐧𝐝 𝐏𝐫𝐢𝐜𝐞-𝐌𝐚𝐭𝐜𝐡𝐢𝐧𝐠’ and '𝐂𝐡𝐚𝐫𝐠𝐞𝐛𝐚𝐜𝐤𝐬' are the two most critical issues that brands face when selling on Amazon. With ✨ 8 𝐝𝐚𝐲𝐬 𝐭𝐨 𝐠𝐨 ✨ for brand participants, we now have peer benchmarking intelligence in the following markets: 𝐔𝐒, 𝐂𝐚𝐧𝐚𝐝𝐚, 𝐌𝐞𝐱𝐢𝐜𝐨, 𝐁𝐫𝐚𝐳𝐢𝐥, 𝐔𝐊, 𝐅𝐫𝐚𝐧𝐜𝐞, 𝐆𝐞𝐫𝐦𝐚𝐧𝐲, 𝐍𝐞𝐭𝐡𝐞𝐫𝐥𝐚𝐧𝐝𝐬, 𝐁𝐞𝐥𝐠𝐢𝐮𝐦, 𝐒𝐩𝐚𝐢𝐧, 𝐒𝐰𝐞𝐝𝐞𝐧, 𝐈𝐭𝐚𝐥𝐲, 𝐏𝐨𝐥𝐚𝐧𝐝, 𝐒𝐚𝐮𝐝𝐢, 𝐈𝐧𝐝𝐢𝐚, 𝐉𝐚𝐩𝐚𝐧 and 𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚. In the light of Prime Day concluding last week, consumer brand manufacturers now have the opportunity to understand the gaps in their Amazon operations and incorporate 𝐢𝐧𝐝𝐞𝐩𝐞𝐧𝐝𝐞𝐧𝐭𝐥𝐲 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝𝐞𝐝 𝐚𝐜𝐭𝐢𝐨𝐧𝐬 to counter these challenges in their 2025 𝐀𝐦𝐚𝐳𝐨𝐧 𝐩𝐥𝐚𝐧𝐧𝐢𝐧𝐠. Aside from consistent insights into recurring trends from 2023, the Amazon benchmark covers over 150 data points, including: 👉 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲: identifying and managing challenges 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐕𝐞𝐧𝐝𝐨𝐫 𝐍𝐞𝐠𝐨𝐭𝐢𝐚𝐭𝐢𝐨𝐧𝐬 (‘AVNs’): insights on length, ease and success 👉 𝐃𝐞𝐝𝐮𝐜𝐭𝐢𝐨𝐧𝐬: size of issue across the industry 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐌𝐞𝐝𝐢𝐚: budget ownership and full funnel use 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬: covering 10 speciality areas of agency support 👉 𝐀𝐈 𝐟𝐨𝐫 𝐀𝐦𝐚𝐳𝐨𝐧: AI adoption All will be revealed early August. Participate now to evolve your Amazon business in the most profitable, sustainable ways possible: https://lnkd.in/e7VFaBdi. 𝐏𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐭𝐢𝐨𝐧 𝐢𝐬 𝐟𝐫𝐞𝐞. Each participant will receive a complimentary copy of the 2024 Amazon Global Industry report. To discover more about our 2024 Global Amazon benchmark and our advanced options (including local market scores, workshops with experts, and custom recommendations), you can register here: https://lnkd.in/eHqh5BgT, or email tom.buckley@dcg.ai.

The Amazon Products Dataset encompasses a vast repository of product information sourced from the e-commerce giant's extensive catalog. It includes details such as product names, descriptions, prices, ratings, reviews, and metadata. This comprehensive dataset serves as a valuable resource for businesses, researchers, and developers seeking to analyze market trends, customer preferences, and competitive landscapes. By leveraging this data, users can gain valuable insights into product performance, optimize pricing strategies, enhance marketing campaigns, and develop innovative solutions tailored to meet evolving consumer needs in the digital marketplace. Know More: https://lnkd.in/ddfkhVqt #AmazonProductsDataset #ScrapeAmazonProductData #AmazonProductsAnalysis #AmazonProductsCollection #AmazonProducts #AmazonProductDataScrapingService #AmazonProductDataExtraction #AmazonProductDataScraper #Amazon #ecommerce #ecommercebusiness #retailstore #RetailsDataScrapingServices #ECommercePriceMonitoring #DataScrapingfromEcommerceWebsite #eCommerceDataScrapingServices #datacollection #mobileappscraping #WebScrapingServices #webscrapingapi #Productdatascrape #DataHarvest #bigdata #datamining #Canada #Australia #Unitedstates #unitedkingdom #UnitedArabEmirates #singapore #india #China #SouthKorea

Amazon's first website looked like this. Amazon has come a long way in the last 30 years, and manufacturers have had to learn, develop, evolve and change a lot as they grew. Yesterday marked a significant milestone as Digital Commerce Global launched the much-anticipated 2024 𝐀𝐌𝐀𝐙𝐎𝐍 𝐆𝐋𝐎𝐁𝐀𝐋 𝐁𝐄𝐍𝐂𝐇𝐌𝐀𝐑𝐊, an independent benchmark set to redefine digital commerce standards. Our 2024 benchmark is designed to respect your privacy. It compares manufacturers across over 150 data points without requiring any competitively sensitive information. Topics covered in the benchmark include: 👉 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲 - identifying and managing challenges 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐕𝐞𝐧𝐝𝐨𝐫 𝐍𝐞𝐠𝐨𝐭𝐢𝐚𝐭𝐢𝐨𝐧𝐬 ('AVNs') – insights on length, ease and success 👉 𝐃𝐞𝐝𝐮𝐜𝐭𝐢𝐨𝐧𝐬 – size of chargeback issue across the industry 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐌𝐞𝐝𝐢𝐚 - budget ownership and full-funnel use 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬 – covering 10 speciality areas of agency support 👉 𝐀𝐈 𝐟𝐨𝐫 𝐀𝐦𝐚𝐳𝐨𝐧 – AI adoption Participation is not only completely free, but also designed to be a quick and efficient process, taking approximately 15 minutes of your time. In return for participating, you will receive a copy of our Industry Report, which includes facts, insights, and recommendations based on this year's results. 𝐂𝐋𝐈𝐂𝐊 𝐇𝐄𝐑𝐄 𝐓𝐎 𝐏𝐀𝐑𝐓𝐈𝐂𝐈𝐏𝐀𝐓𝐄: https://lnkd.in/e7VFaBdi Last year, multinational CPG manufacturers used our benchmark to set their Amazon strategy, compare their European markets, agree on investment levels and close competitive advantage gaps. To receive the results, you have to participate, so click here to participate now. 𝐂𝐋𝐈𝐂𝐊 𝐇𝐄𝐑𝐄 𝐓𝐎 𝐏𝐀𝐑𝐓𝐈𝐂𝐈𝐏𝐀𝐓𝐄: https://lnkd.in/e7VFaBdi #ecommerce #benchmarking #digitalcommerce #retailtech #cpgindustry #cpg #fmcg #fmcgindustry

Gain the competitive edge in the dynamic landscape of Amazon commerce with our comprehensive Amazon market research services. Stay steps ahead of your competitors by leveraging our in-depth analysis and strategic insights. Our tailored approach provides you with actionable data on market trends, customer behavior, and competitor strategies, empowering you to make informed decisions and optimize your Amazon presence for maximum success. Stay ahead of the curve and dominate your niche with our unrivaled market research solutions. https://lnkd.in/dEwksGt8 . . . . #AmazonMarketResearch #CompetitiveAnalysis #MarketResearch #AmazonStrategy #CompetitorAnalysis

In the complex world of eCommerce, many brands struggle with understanding how to leverage their data effectively and identify the indicators that most significantly impact their business. Pattern's Amazon Revenue Scorecard leverages its trillion+ data points to help provide a structured and data-backed approach to help tackle these complexities. What is interesting to me is the combination of looking at critical factors like traffic, conversion, and pricing across 18 different dimensions, providing a clear, quantifiable measure of a brand's performance on Amazon. Essentially, Pattern has demystified the data puzzle, empowering brands to strategically enhance their online presence and accelerate growth on one of the world's largest marketplaces. Key Components: 1. Traffic Analysis: Measures paid and organic traffic, as well as marketplace coverage, to boost revenue through increased visibility. 2. Conversion Opportunities: Evaluates listing effectiveness, multimedia quality, content, ratings & reviews, and promotional strategies to enhance customer engagement. 3. Price Monitoring: Assesses pricing strategies across different marketplaces and channels, ensuring competitive pricing and compliance. #Data #Pattern #AmazonAccelerator Full Article: https://lnkd.in/gnGbqY7c

***Harnessing Amazon’s Technological Leverage for Small Business Advancement*** In the dynamic landscape of global e-commerce, a critical but less-discussed facet of Amazon’s operation merits attention - its role in enhancing the e-commerce capabilities of small and local businesses. Amazon’s platform is more than a retail colossus; it’s an intricate ecosystem offering advanced technological tools that enable small businesses to scale rapidly. By integrating into Amazon’s extensive digital infrastructure, these businesses gain access to a sophisticated logistics network, advanced data analytics for customer behavior insights, and a global marketplace that was once beyond reach. This integration allows small businesses to optimize their operations, from inventory management to targeted marketing strategies, leveraging Amazon’s AI-driven insights for improved customer experiences and business growth. As we acknowledge the technological advancements shaping our world, let’s also recognize Amazon’s pivotal role in transforming small and local businesses into competitive players in the global e-commerce arena. #AmazonEcommerce #BusinessTechnology #DigitalTransformation #SmallBusinessGrowth #Amazon #ecommerce

🚀 Amazon's ecommerce expansion in US continues to surge, driven by its unmatched ability to adapt to consumer behavior shifts 📈. Leveraging these behavior insights is crucial for businesses to stay ahead of the curve 💡in the rapidly evolving digital landscape 🌐. One key advantage of partnering with Amazon is access to their wealth of data-driven capabilities 📈, enabling businesses to make informed decisions, craft targeted marketing strategies, and enhance customer experiences 🎯. By tapping into Amazon's comprehensive ecommerce ecosystem, companies can optimize operations, expand market reach, and boost profitability 💼. #EcommerceTrends, #AmazonForecast, #DigitalMarketing #MarketAnalysis Link: https://lnkd.in/dtyWFn6P Source: EMARKETER Credits:  Blake Droesch

#002 - Transformation Case Studies - aka hashtag #DigitalDealMaking These case studies will illustrate how companies have leveraged digital transformation (DX) and implemented strategies to help their businesses thrive. "Writing letters used to be the main way to communicate with friends and family who lived far away. But after the invention of cell phones, letter writing became nearly obsolete as text messages provided a simpler, faster approach to correspondence." Digital transformation works in a very similar way. It offers companies easier, quicker solutions with cutting-edge technology to keep competitive and up-to-date. While every company has different needs when it comes to digital transformation, all possess the ability to grow through it. If digital transformation is something you may be interested in, take a closer look at Impact’s strategy-based offerings. These services help businesses to enact their vision for the future in today’s constantly evolving landscape. Embracing Digital Transformation For many companies, executing digital transformation involves shifting away from traditional viewpoints and moving towards a more experimental approach to uncover new solutions, improving customer experience, encouraging company growth, and fueling employee engagement. Delve into some case studies of companies that have welcomed digital transformation and thrived because of it: Amazon Case Study Did you know that Amazon started off as an online bookseller? Originating in 1994, the multinational corporation has grown to become the leading global ecommerce retailer, worth over $500 billion in 2022. During its initial stages, Amazon struggled with fierce competition in the online retail space, making it difficult to earn profits. As digital customer expectations changed quickly, Amazon scaled up its ecommerce practices to meet expectations, establishing business agility. In 2015, the company launched Amazon Business: a marketplace tailored to B2B businesses, featuring over 250 million products ranging across a broad spectrum of uses. As Amazon took advantage of the technological changes, it also prioritized customer-focused goals, using digital transformation to deliver top-notch customer service. Amazon also introduced new features to better serve its customers, such as free two-day shipping on orders of $49 or more and shared payment methods. Without scaling up its ecommerce practices to serve changing buyer demands, Amazon could have easily fallen behind its competitors by failing to stand out in the marketplace. Visit www.theddma.com/webinar for your free DQ Assessment and Workbook hashtag #DigitalIntelligence hashtag #DigitalDealMakers The Digital DealMakers Academy