Diksha verma’s Post

Here are some tips to build better relationships with influencers and creators: Tip 1: Find The Right People: Choose influencers who match your brand and audience. Tip 2: Make It Personal: Send personalized messages when you reach out. Mention what you like about their work. Tip 3: Offer Something Good: Give them something valuable, like free products or fair payment. Show how the partnership benefits both sides. Tip 4: Engage Genuinly: Follow them on social media, like their posts, and leave thoughtful comments. Tip 5: Think Long-Term: Aim for ongoing partnerships, not just one-time deals. Keep in touch regularly. Tip 6: Be Clear And Professional: Clearly explain what you expect from the collaboration. Use contracts to make everything clear. Tip 7: Trust Their Creativity: Let them create content in their own style. Don't micromanage. Tip 8: Give Helpful Feedback: Provide positive and constructive feedback. Be open to their ideas too. Tip 9: Show Appreciation: Thank them publicly and privately. Send thank-you notes or small gifts. Tip 10: Share Success: Show how well the collaboration worked with them. Use this info to plan future projects together. By following these simple steps, you can build strong and positive relationships with influencers and creators. #InfluencerMarketing #CreatorCollaboration #BrandPartnership #InfluencerEngagement #BuildRelationships #MutualBenefits #AuthenticConnections #LongTermPartnerships #CreativeFreedom #ProfessionalCollaboration #EngageGenuinely #ShowAppreciation #ValueExchange #ClearCommunication #InfluencerSuccess

In a world flooded with influencers, become a trusted expert instead. (Easier said than done, right?) Here’s how to build credibility that goes beyond likes and follows: 1. Consistency is king. - Show up regularly, share insights that showcase your expertise, and stay true to your message. 📅 People need to know you’re reliable before they trust you. 2. Educate, don’t promote. - Provide value that resonates deeply with your audience. Show them the “why” and “how,” rather than just the “what.” It’s about empowering others to succeed. 3. Engage meaningfully. - Skip the superficial comments respond thoughtfully, ask genuine questions, and build conversations. Trust grows when people feel heard and understood. 4. Share real results and stories. - Numbers can impress, but stories inspire. Highlight real-world experiences and outcomes, showing how you or your clients have succeeded. If you're aiming to build a legacy on LinkedIn, it’s not about building a following it’s about building trust. Are you ready to be seen as the go-to expert in your field? P.S. If you found this helpful, consider resharing ♻️ for others aiming to build credibility. Here are some hashtags to boost reach and engagement on your LinkedIn post: #TrustedExpert #BuildTrust #PersonalBranding  #CredibilityMatters   #ThoughtLeadership #ValueOverHype #InfluencerVsExpert   #LinkedInTips #ConsistencyIsKey #ExpertAdvice  

Engaging with influencers isn't about superficial numbers and comments. It's a pathway to fostering genuine connections. We're so immersed in: → Securing sponsorships. → Increasing Likes and Shares. → Commenting for visibility. We often forget about giving our audience an authentic experience. Here's how to build authentic engagements with influencers, So you have a reservoir of ACTUAL influence: 1. Authentic Relationships: ↳ Display your genuine interest. ↳ I intercept hundreds of scripted pitches daily. ↳ Make a difference by reaching out sincerely. 2. Consistent Engagements: ↳ Be regularly involved. ↳ Don't disappear after the initial connection. ↳ Continually interact with the influencer. 3. Provide Mutual Benefits: ↳ Influencer relations aren't a one-way ticket. ↳ Contemplate what you can offer them. ↳ Build stronger bonds by offering mutual value. Remember: The impact of influencer engagement doesn't lie in their follower count. It's anchored on the authenticity of your connection. P.S. Name an influencer you genuinely connect with on LinkedIn? (Found this insightful? Share the value ♻️)

Influencer endorsements aren't always a seal of genuine admiration. They frequently turn into a game of who can pay more. In this frantic frenzy for: → Impressing audiences. → Boosting followers. → Acquiring credibility. We are often ignoring the significance of authentic and meaningful interactions. Here's the way to identify true-value endorsements, Giving you the chance of genuine growth: 1. Recognize The Authentic: ↳ Spot those who genuinely use your products. ↳ Daily, I see countless paid and inauthentic endorsements. ↳ Make a difference by involving real users. 2. Longer Engagements: ↳ Aim for meaningful impact. ↳ Don't just settle for a one-time endorsement. ↳ Desire lasting connections with influencers. 3. Shared Values Matter: ↳ Endorsements should reflect shared beliefs. ↳ Find out what the influencer stands for. ↳ Strengthen your brand image by aligning with similar values. Remember: The impact of your endorsements isn't in the number of influencers you collaborate with. It lies in the authenticity of your partnerships. P.S. Who's your favourite influencer on LinkedIn? (Found this helpful? Repost ♻️)

I’ve been spending a lot of time thinking about influencers lately as we recently planned two massive events for clients in Charleston and just outside of Atlanta and about a quarter of the invite list was influencers since both markets are heavy with content creators. I am always surprised when I invite influencers to come to an event when they reply asking me to pay for content. Usually these are exclusive media or VIP events. I invite journalists to attend the same events and they don’t reply asking me if they have to write about it. If I were an influencer, I would go to the event, post about it, and then go back to that client with the metrics that show the engagement specifically for them-- and then ask for a partnership. If you truly think there’s a potential business opportunity, wouldn’t it be worth 2 hours of your time to test the water, come meet us face to face and prove your engagement is valuable and could offer us something? Again, maybe this is a crazy business model idea but I would love to hear what your experience has been with this- on either side as the potential client or the influencer.  Speaking of crazy business models.... here's our latest newsletter: https://lnkd.in/exBYutFX

Let's talk about a common issues in the world of marketing. No it's not about - ❌ Engagement  ❌ Algorithm 📌 It's about conflicts between brands and influencers. As we all know, collaboration between these two parties can be a powerful way to reach a larger audience. But disagreements and misunderstandings are bound to happen. So how do we handle them? Here are some easy tips for handling conflicts and keeping your influencer partnerships strong: 1. Clear communication is key: > This may seem like a no-brainer, but many conflicts arise due to miscommunication.  > Make sure to clearly communicate your expectations and goals from the partnership.  > And if any issues arise, address them openly and honestly. 2. Respect each other's opinions: > Remember, both the brand and the influencer have their own unique perspectives and expertise. > Respect each other's opinions and try to find a middle ground that benefits both parties. 3. Focus on the bigger picture: > It's easy to get caught up in minor disagreements, but always remember the bigger picture - reaching and engaging with your target audience.  > Don't let conflicts overshadow your ultimate goal. 4. Be open to compromise: > Sometimes, a little compromise can go a long way in resolving conflicts.  > Be open to finding a solution that works for both parties and keeps the partnership on track. Have you encountered conflicts in your brand-influencer partnerships? How did you handle them? #emplifive #influencerpartnerships #influencermarketplace

Influencer endorsements aren't a plain exhibition of brand products. They're a reflection of real trust and authenticity. We're caught up in: → Chasing follower counts. → Amplifying reach. → Prioritizing profits. That we often disregard the power of authenticity in influence. Here's how to infuse authenticity into your influencer strategy, So, that you have a pathway for GENUINE brand love: 1. Pick Influencers Aligned with Your Brand: ↳ Show you've identified with their value. ↳ I see numerous off-brand endorsements every day. ↳ Choose wisely to grow your audience sincerely. 2. Nurture Long-Term Relationships: ↳ Show mutual commitment. ↳ Don't connect only for one-off campaigns. ↳ Regularly engage with your influencers. 3. Promote Transparency & Honesty: ↳ Endorsements should be reality-based. ↳ Communicate clearly about your requirements. ↳ Encourage influencers to share their honest opinions. Always remember: The power of influencers is not in the number of followers they have. It lies in the quality and authenticity of their endorsements. P.S. When was the last time you collaborated with an influencer? (Found this insightful? Repost ♻️)

Great community engagement skills are underrated. The goal of any influencer partnership is to build the following with your audience: ► Trust ► Credibility ► Confidence So one thing I always look at when I’m evaluating options for B2B influencers for a client project. ✍ Their authenticity and engagement ✍ → Are their comments genuine? → Do they respond to their comments? → What’s the tone of voice in responses?  → How do they engage with their community? → Does their content align with your brand values? Whilst AI comments continue to be a thing 🙃, authentic engagement is a non-negotiable.

Let's talk about something that's been bugging me lately. 🤔 You know those so-called influencers who organize these hyped-up events with catchy titles and descriptions, and then at the last minute, they go and reschedule? It's frustrating, right? 😤 I mean, it's not just about the inconvenience of having to rearrange your schedule. It's also a matter of respect and responsibility. When you commit to attending an event, you expect the organizer to do the same. 👥 And let's not forget about the impact on the influencer's reputation. Constant rescheduling can leave a bad impression on their audience, making them question the influencer's reliability and credibility. 🚫 In my opinion, influencers should hold themselves to a higher standard. They should prioritize professionalism and consistency, especially when it comes to event planning. After all, their followers look up to them for inspiration and guidance. 🌟 So, let's all aim to deliver top-notch content and honor our commitments. That's how we can earn the trust and support of our audience. 🙌 All right, rant over. Thanks for listening! 😊 #EventEtiquette #InfluencerStandards #ProfessionalIntegrity #RespectfulPlanning #TrustBuilding

It's easy to fall into the trap of following self-proclaimed “influencers” and “gurus” who dish out questionable advice. Here's why that's a mistake: I’ll use an example of a false claim I see all the time: “You MUST post videos daily on every platform to remain relevant.” This advice: - Contradicts data on optimal posting frequencies - Ignores platform nuances - Overlooks audience preferences Rather than fall into the trap and trusting random people that show up on Reels - 1. Vet your experts: Look at their actual results and credentials. 2. Rely on data: Use data-driven strategies tailored to your brand. 3. Know your audience: Focus on what resonates with them. Success in marketing your own business doesn’t mean someone can successfully market yours. The skills needed are different and it takes years to master. I've seen influencers think their one success means their methods work for everyone. It’s simply not true. Helping others succeed in various industries requires unique skills and experience. At Rossman Media, we have real experts and the case studies to prove it. Interested in working with us? Send me a DM!