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🚀 Exciting Conversations Ahead! 🚀 Our co-founder, Abhijeet Rajpurohit, had an insightful conversation with The Economic Times about how #CloudTV is bringing is premium experience, adaptable technology and seamless integration to Smart TVs across the nation. 🌐📺 #Innovation #SmartTV #Technology #CloudTVOS #Television #TechTalk #India #Leadership #Insights

🔄 Reinventing the Wheel: How Top Streaming Services Are Embracing Old Models for New Success 🔄 We are going back in time INNOVATORS!! 🌟 Ever wondered how innovative ideas can sometimes lead us back to square one? In today's episode, we dive into a fascinating turn of events in the business world. Three major streaming services—Netflix, Apple TV+, and Peacock (under Comcast)—are joining forces in a strategic bundle. 📺✨ Key Takeaways: The Shift Back to Bundling: This might seem like a step back to the cable bundle days, but it's a brilliant example of adaptive innovation. Companies realized consumers want both choice and convenience, which bundles provide. 📦 Lessons for Leaders: Innovation isn't always about scrapping the old; sometimes, it's about improving it to fit new consumer behaviors and expectations. Flexibility and market awareness are crucial. 🧠 Application in Organizational Leadership: Embrace and enhance existing workflows, leverage established platforms, and reintegrate traditional methods. It's about finding the balance between the old and the new. 🔄 Encouraging a Culture of Continuous Improvement: Foster a culture where 'innovative failures' are seen as learning opportunities. This builds a resilient team that's not afraid to recalibrate strategies. 🌱 #InnovationCycle #LeadershipDevelopment #Futurist #OrganizationalChange #Agileleadership

2024 is around the corner, and we can't wait to get our teeth into it, but let's not forget that 2023 was a banner year for us! We've met so many incredible new partners, enriching our journey with diverse collaborations. Our presence at industry conferences has been enlightening, boosting our insights in programmatic CTV. Our advanced tech solutions for CTV, FAST, and OTT publishers have grown rapidly. We're proud of how our innovative approach has positioned us as a leader in the industry, offering fast, efficient, and cutting-edge solutions. As we look to the future, here at +Added we're excited about the opportunities that lie ahead. Let's keep pushing the boundaries and achieving great things together! Here's to more growth, partnerships, and innovation! #Partnership #Innovation #CTV #OTT #TechGrowth2024 #NewConnections #Innovation #Growth #TeamSuccess #programmaticadvertising #TechSolutions #ssp

Targeted Streaming TV Commercials are a powerful and affordable aspect of any media plan. We can help you devise a strategy and implement it for you!

It's been a F-A-N-T-A-S-T-I-C year at The Channel Store 😎 👇 Nothing would have been possible without our partners and customers 🙌 I joined the company as CEO only 11 months ago and, when I look back, I see the outstanding achievements that we've been able to accomplish. ➡ We are firm believers in a new way of doing TV 📺, using #FAST as a container of anything (vod, live programs, sports, interactive Ads...). 🔜 This is just an industry starting a (r)evolution where technologies and paradigms from the digital world will embrace the traditional TV. 🕰 It will be a question of time but companies like ours (and many more) are creating the path for this disruption. 💪 Let's not give up, no (r)evolution looked easy when it was starting. 💫 The market is yet to develop and there are many gaps that a company like The Channel Store is able to cover right now. 2️⃣ 0️⃣ 2️⃣ 4️⃣ Next year you will hear a lot about us 🔊, much bigger projects, partners and investment opportunities will come. Stay 📣 tuned for more! Enjoy this holiday break and fill up your energy tank⚡for next year.

2024 is around the corner, and we can't wait to get our teeth into it, but let's not forget that 2023 was a banner year for us! We've met so many incredible new partners, enriching our journey with diverse collaborations. Our presence at industry conferences has been enlightening, boosting our insights in programmatic CTV. Our advanced tech solutions for CTV, FAST, and OTT publishers have grown rapidly. We're proud of how our innovative approach has positioned us as a leader in the industry, offering fast, efficient, and cutting-edge solutions. As we look to the future, here at +Added we're excited about the opportunities that lie ahead. Let's keep pushing the boundaries and achieving great things together! Here's to more growth, partnerships, and innovation! #Partnership #Innovation #CTV #OTT #TechGrowth2024 #NewConnections #Innovation #Growth #TeamSuccess #programmaticadvertising #TechSolutions #ssp Moshe Cohen Lior Siva Shai Finezilber Nitsan Cohen Keren Pass Shahar Bador Tal Melenboim

Good morning, everyone. Wavefront TV here. Let’s talk about the reality of today’s operational landscape for publishers. Running a successful publishing operation in today’s digital world is no small feat. From fluctuating ad revenues to the constant evolution of technology and consumer behavior, the challenges are numerous and relentless. We get it – staying afloat and thriving amidst all this can feel overwhelming. Here at Wavefront TV, we understand the uphill battle publishers face because we’ve been there ourselves. Our mission is to support you through these tough times with tools and expertise designed to lighten your load and maximize your revenue. 💡 Why Wavefront TV? Expertise You Can Trust: With years of experience in the industry, we know the ins and outs of digital publishing and advertising. Tailored Solutions: We offer customized strategies that fit your unique needs, helping you navigate the complexities of today’s market. Dedicated Support: Our team is here for you every step of the way, providing guidance and answering any questions you might have. In these challenging times, it’s crucial to have a partner who’s got your back. At Wavefront TV, your success is our success. We’re committed to helping you not just survive but thrive. #DigitalPublishing #AdTech #AdOps #WavefrontTV #CTV #OOH #OTT

RPA has been doing so much amazing work lately, whether it's insightful leadership knowledge regarding our industry from Lisa Herdman, or how to approach Gen Z through Social Media by our very own Vaval Victor, m.s., or our amazing work with our lifelong partner Honda. 2024 is going to be a great year for RPA and here are a few articles to check out that spotlight some of that work and knowledge - all powered by our People First Philosophy. :) Link below for some great reads - check out! Ad Week- Vaval's Gen Z Marketer's Playbook for Engaging Advertising -https://lnkd.in/dubUe2zC Ad Age - Lisa Herdman chimes in on the 18 streaming TV predictions for 2024 - https://lnkd.in/d4iZZQ5J The Drum - Honda - "Chasing Greatness" lands a spot in the Best Ads of the Week! https://lnkd.in/dw52faq4 "Chasing Greatness" 30 Spot - https://lnkd.in/dDVmVHGS

It's #SmallBusinessSaturday! Be sure to support a local #smallbusiness today & enjoy this tip for busy #business leaders & #marketers: The OTT market is gaining momentum these days, and OTT players are aiming to expand their global presence outside North America and Europe. This is when LatAm comes under the spotlight. We help #smallbusinessowners looking for grow in #marketing & #sales. Follow us for more!