Disney Advertising’s Post

Interesting visualization of Disney's revenue streams based on Q1 of their 2024 fiscal year. Of the roughly $24B in revenue generated, 43% came via the entertainment sector and 39% from Experiences. Within Entertainment, streaming accounted for over half of the revenues and linear networks nearly 30%. It will be interesting to see how Disney's password crackdown initiative within streaming will impact their revenues by the end of fiscal year 2024. #disney #waltdisney #disneyworld #disneyplus #hulu #espn #espnplus #streaming #streamingvideo #streamingplatforms #lineartv #themeparks

Day 30 50 Days, 50 Case Studies Challenge! 🎯 With a rich library of Disney classics, Marvel, Star Wars, and local content, Disney+ Hotstar offers something for everyone. It’s not just streaming it’s storytelling at its best. So today we understand a Product case study of Disney+ Hotstar Here is the complete case study of the Disney+ Hotstar Product #Streaming #DisneyPlusHotstar #Entertainment #Storytelling #Innovation #ProductManagement #CaseStudy

🚀 As the competition heats up in the streaming industry, platforms like Netflix and Disney+ are embracing live sports to drive growth. By expanding into live sports content, these companies are not only reaching new audiences but also enhancing subscriber retention. Learn how this strategic move is reshaping the future of streaming and what it means for the digital content landscape. #LiveSports #StreamingInnovation #DigitalMedia #GrowthStrategy #SportsBusiness

If you haven’t seen the news, Disney just posted an operating profit of $47 million (compare that to a loss of $512 million in the same quarter last year) for its combined streaming services. It’s the first time they’ve ever posted a profit on these combined streaming services and it happened a full quarter before expected. What led to this milestone? Recurly CEO Joe Rohrlich weighs in on Advanced Television on how a multichannel ad strategy and ad-tiered offerings contributed to it. https://lnkd.in/gjJmjzwc

"Did Disney Crack the Streaming Code? Disney just posted its first-ever streaming profit of $47 million, a remarkable turnaround from last year’s $512 million loss. The driving force? ESPN+. Without ESPN+, Disney’s streaming business would have reported a $19 million loss this quarter. The strategic bundling of ESPN+ with Disney+ and Hulu has not only driven a 17% YOY increase in ad revenue but also improved subscriber retention and engagement. As Disney raises prices and tackles password sharing, the real test will be sustaining this success. Can Disney keep the momentum going with these changes? How will bundling and pricing impact subscriber loyalty? 🎥📈 #Streaming #DisneyPlus #ESPNPlus #DigitalStrategy #MediaIndustry #Hulu #ContentCreation #BusinessStrategy #EntertainmentIndustry"

Exciting news in the streaming world! Adweek reports that the Disney-Hulu merger has surpassed expectations with outstanding metrics, including 50% of new Disney+ subscribers choosing the ad tier. This successful collaboration is reshaping the streaming landscape, and it's an opportunity for businesses to reach a massive audience. Interested in running ads on this influential platform? Contact us to explore advertising opportunities and be part of the streaming revolution! Read the full article here: https://lnkd.in/gYEHfKsV #KineticSequence #DigitalAdvertising #DisneyHuluMerger

Disney+'s streaming debut was a lightning strike, amassing 100 million users worldwide in a measly 24 months. This achievement is even more impressive considering they doubled their own ambitious target (60-90 million) and did it way faster than streaming kingpin Netflix, who took a whole decade to reach the same milestone in a less crowded market. In the first quarter of 2024, the number of global Disney+ subscribers increased to 149.6 million. However, this marked a decline of 12.2 million compared with the same quarter of the previous year. #DisneyPlus #Streaming #Media $DIS

Unlock OTT success with these good-to-have elements for your brand campaign! Elevate viewer appeal, captivate audiences, and set your brand up for unparalleled success in the dynamic world of digital streaming. Download the Disney+ Hotstar OTT Playbook for more insights: https://lnkd.in/d9pvMiMz . . #DisneyplusHotstar #OTTPlaybook #OTTAdvertising #OTTMarketing #BrandIntegrations #SeamlessIntegrations #DiverseContent #AdTools #OTT #CreativeAdvertising #Explore

Get ready, streaming fans - two media giants are joining forces to shake up the content landscape. Disney and Warner Bros. Discovery just announced they're launching a new bundled streaming service that will include Disney+, Hulu, and the new Max platform this summer. The companies haven't revealed pricing or an exact release date yet, but the bundle will offer both ad-free and ad-supported options. Customers will be able to subscribe through any of the three streaming platforms. This is a major move that's sure to have a big impact on the competitive streaming industry. By combining the content libraries of Disney, Hulu, and the newly merged HBO Max and Discovery+, the bundle is poised to be a powerhouse offering for consumers. Stay tuned for more details as Disney and Warner Bros. finalise the specifics of this highly anticipated streaming bundle coming later this year. #digibble #HBOmax #disney #disneyplus #Hulu #discoveryplus #streaming

🚨 Is the era of account sharing on streaming platforms coming to an end? The Walt Disney Company has joined the "Extra Member" strategy club, to address this issue. In regions like Asia, the Pacific and Latin America, 32% of Disney+'s users share their account. What will be the cost per member? How does it compare to Netflix's approach? And could this be a sign of things to come across other platforms? 🤔 Check out the latest BB Media analysis to dive deep into the strategy and what it means for the future of streaming! Read the full article, written by BB Media's analyst Tomás Gallelli, here: https://lnkd.in/dNvdCh_p 💬 What do you think? Will other streaming giants follow Disney+? 📧 For more insights on Prices, Plans and Bundles, contact us at info@bb-media.com #StreamingTrends #MediaIndustry #DisneyPlus #AccountSharing #DigitalStrategy #StreamingServices