Donna Webb’s Post

Long live the open web. With the advent of third-party cookie deprecation, more than half of #marketers don’t feel fully prepared—they worry they won’t be able to reach the right consumers across the channels and devices they use. But with a strong first-party data strategy powered by identity, marketers can continue personalized, relevant campaigns. Join our ADWEEK webinar with Loch Rose and guest speaker Tina Moffett of Forrester this Thursday, April 11, to learn about new Epsilon research on how marketers are battling data deprecation. https://bit.ly/3xlkYms

Great webinar to attend to prepare your brands and stay ahead of the curve!

Long live the open web. With the advent of third-party cookie deprecation, more than half of #marketers don’t feel fully prepared—they worry they won’t be able to reach the right consumers across the channels and devices they use. But with a strong first-party data strategy powered by identity, marketers can continue personalized, relevant campaigns. Join our ADWEEK webinar with Loch Rose and guest speaker Tina Moffett of Forrester this Thursday, April 11, to learn about new Epsilon research on how marketers are battling data deprecation. https://bit.ly/3xlkYms

Long live the open web. With the advent of third-party cookie deprecation, more than half of #marketers don’t feel fully prepared—they worry they won’t be able to reach the right consumers across the channels and devices they use. But with a strong first-party data strategy powered by identity, marketers can continue personalized, relevant campaigns. Join our ADWEEK webinar with Loch Rose and guest speaker Tina Moffett of Forrester this Thursday, April 11, to learn about new Epsilon research on how marketers are battling data deprecation. https://bit.ly/3xlkYms

If 3P cookie deprecation is on your mind, join us for our ADWEEK webinar tomorrow! 🍪 #data #cookiedeprecation #digitalmarketing

Your cookieless Friday reminder - great webinar coming up on April 11th. Mark your calendars!

Long live the open web. With the advent of third-party cookie deprecation, more than half of #marketers don’t feel fully prepared—they worry they won’t be able to reach the right consumers across the channels and devices they use. But with a strong first-party data strategy powered by identity, marketers can continue personalized, relevant campaigns. Join our ADWEEK webinar with Loch Rose and guest speaker Tina Moffett of Forrester this Thursday, April 11, to learn about new Epsilon research on how marketers are battling data deprecation. https://bit.ly/3xlkYms

Long live the open web. With the advent of third-party cookie deprecation, more than half of #marketers don’t feel fully prepared—they worry they won’t be able to reach the right consumers across the channels and devices they use. But with a strong first-party data strategy powered by identity, marketers can continue personalized, relevant campaigns. Join our ADWEEK webinar with Loch Rose and guest speaker Tina Moffett of Forrester this Thursday, April 11, to learn about new Epsilon research on how marketers are battling data deprecation. https://bit.ly/3xlkYms

With third-party cookies phasing out, first-party data will be your goldmine. Start building stronger relationships with your audience now because soon, it’ll be your only weapon to hyper-target your campaigns. Future tip: Invest in zero-party data — data your users willingly provide. This is the new way to stay relevant, compliant, and connected to your prospects. Don’t get left behind. #FirstPartyData #CookielessFuture #TheBriskDigital #DataStrategy2024 #thebriskdigital

Unlock the potential of cookie deprecation and consumer data shifts. Click the link below to learn how advertisers can navigate the changing landscape and leverage first-party data for success. #AskTheExpert #CookieDeprecation #MarketingStrategy 🔗https://lnkd.in/eqATpXce