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🚀 Ready to revolutionize your retail game? Boost your sales with the power of RCS Messaging! Engage your customers with rich media, instant updates, and personalized interactions. Transform your marketing strategy and watch your sales soar! 📈✨ . . . #sms #rcs #rcsmessaging #richmedia #smsservice #mobilemarketing #mobile #retailmarketing #marketingautomation #chatbots #smsmarketing

What's the last mobile ad that caught your attention? See how showing up in the right time and the right place can make all the difference. #conveniencestore #retail #fuelretail #mobile #mobileads #predictivedata

If your Performance Max results aren't great Consider testing asset groups without any assets except your product feed. This way it basically functions as a Smart Shopping campaign with some additional DSA functionalities. This works great for many of my clients. #googleads #performancemax

Get unified campaign reporting across every e-commerce platform with Quartile. Know what’s working and optimize your ad strategy for better results. Let’s get started! 📊 #AmazonAdvertising #PPCOptimization #AIAdvertising #WalmartAds @quartiledigital

Google has introduced AI-powered video generation tools within its Product Studio, allowing U.S. based merchants to quickly create product videos for their campaigns.... “Video generation in Product Studio is currently only available for merchants in the US for now" Google lets merchants choose the existing product they want to feature, turning it into dynamic videos with just a few clicks, offering customization options like audio, headlines, and branding elements. Likewise merchants/business owners can use these videos across various platforms, including Google Ads and Merchant Center. Team Digital Performance @expertekusa #google #aivideogeneration #videogenerationtool #ecommerce

Look who's on top again! StackAdapt has been recognized as the highest ranking DSP in customer satisfaction by G2 for six years in a row! Not only that, but we've also placed on the Top 100 Software Products list, the Top 50 Best Marketing and Digital Advertising Products, and the Highest Satisfaction list. See what all the buzz is about – check out our platform to see why marketers are loving it! #1Spot #G2 #StackAdapt #CustomerSatisfaction #Marketing #DigitalAdvertising

How will the adtech landscape evolve without Google's tight grip? As antitrust rulings start to reshape the terrain, publishers and advertisers must carefully consider their options for the future. Novatiq’s latest blog post explores why fragmentation could be a positive development for the industry, driving competition, innovation, and better outcomes for all involved. Check it out now - https://lnkd.in/eCKxJVnJ #TelcoVerifiedIDs #marketing #CX #digitaladvertising #personalisation #datadrivenmarketing #adtech #cookies

"Who is the customer here?" This question was played on repeat during my time at Amazon. In Adtech, one thing stands out - there's not enough focus on the customer. What's even more concerning is the confusion about who the customer really is. Hint: it's person consuming the product. This lack of focus has given rise to issues such as ad fatigue, banner blindness (thanks Alessandro De Zanche) and high adoption of ad blockers. It's crazy to think consumers are willing to install tools to prevent themselves from seeing an ad. At Tickle Global, our customers are the individuals who want to engage with ads but do not because of the broken system. We put them first by allowing them to: i) engage with ads on their own terms and ii) maximise the value of their first-party data. How are you putting your customer first? Reach out at rishan@tickle.global. #programmaticadvertising #adtech #customerexperience 

💻 One platform, three powers to give your Shopping ads a super boost: 🚀 POWER 1: Improve your bidding strategy by segmenting your products. 🚀 POWER 2: Optimize your product titles to boost relevance and visibility. 🚀 POWER 3: Gain valuable market insights - Identify price benchmarks and understand product performance. What's new in the Producthero Platform? 🆕 - Enjoy a simpler, more user-friendly interface. - Easily add, remove, upgrade, and downgrade subscriptions. - Take control of user management, billing details, access to invoices, etc. 🔎 Do you want to know what developments are next? Check our latest article for all the details. https://lnkd.in/ddVD2fnf #GoogleShopping  #csspartner  #performancemax

Manual Budget Pacing: A Huge Pain in the SaaS Do you write checks for everything you buy? Why not? Because it’s a tedious, manual process without real-time updates/data. The limited nature of native ad platform budget features is a little like using a bank that only lets you write checks. No POS transactions. No chip cards. Just checks written with a quill pen. PITA Chassis’ budget management feature allows users to: • set a budget over a specific time period • automatically distribute said budget evenly across the number of days in the campaign • eliminate the risk of overspending • create budget groups that optimize spend across various channels of a single campaign (even configuring an uneven split to different channels) • ensure changing KPIs and course corrections are done automatically • relieve the time spent manually micromanaging individual campaigns • minimize the feeling that their ad dollars are being tossed into a black hole • maximize the return on every dollar That’s like dumping paper checks for auto-pay enrollment, a debit card with cash rewards, direct deposit, electronic statements, and free credit monitoring, all at once. If you'd like to see Chassis' budget management feature in action, contact me or my team for a free demo. #getchassis #googleads #meta #martech #automation