This is how you build up a connection between on-field talent and the fans. I've always felt that true promotion of players and their personalities have been purposely hidden, forgetting the fact that sports is entertainment, and we kind of need to know the characters. This is a simple concept that has eluded the South African local markets and it's sports organisations, and I'd love to see the tides turning on this one. #marketing #sportsmarketing #athletebranding #marketingstrategy
Engage the fans. Promote the players. Minnesota Twins pitcher Jhoan Duran has one of the coolest closer entrances in baseball.
