Eddy Verbeek’s Post

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General Manager Florensis

What better way on International Women's Day to have a post written by our women? Our own Florence O. wrote the following post about what #inspireinclusion means at Florensis Kenya: Women make up over 70% of the total workforce at Florensis Kenya, dominating all job categories. Integrated their outstanding skills in planning, organizing, multitasking, and attention to detail, which are all key to the smooth running of our operations. As a family business, empathy is a prerequisite in maintaining one of our core values, which is to be personal. And it is self-evident that women naturally excel in this trait.  Our deep appreciation for our ladies inspires us to keep them motivated and empowered. To do this, we launched a multi-pronged gender mainstreaming plan in 2019, to address challenges stemming from flawed policies, cultural biases, limited awareness, and limited support systems. The plan which involves setting up projects within the organization to address challenges regarding social empowerment, economic empowerment, and career development for our ladies, is continually being executed in 3 categories. The first is by providing education and awareness on critical issues affecting women, such as sexual health, financial literacy, and involvement of our ladies in technological advancements and innovations within the organization, which aligns with this year's Women's Day theme to #InspireInclusion. The second category focuses on resources and support such as the availability of free daycare, library, ECD, lactation facility and equipment, provision of sanitary materials, in-kind benefits, and support for beneficiaries.  The third category focuses on safeguards such as conducting periodic gender audits, ensuring occupational health and safety, especially for vulnerable groups, bridging the living wage gap, ensuring transparent processes, and reviewing policies to support women's empowerment by eliminating all forms of harassment and discrimination.  As we commit to increasing our support for our ladies, we wish all women a happy International Women's Day. #IWD2024 #ChooseToChallenge #WomensRights #GenderEquality  

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