“The pace at which platforms are moving requires constant experimentation and exploration and that’s probably the hardest part for brands. It’s not a core skill most brands have in their toolkit, and it's why so many brands hit growth plateaus,” says Krishna Nikhil, a business executive who has held senior executive positions at SSENSE, McKinsey & Company and most recently was CEO at PANGAIA. The best brand universes, however, leverage new technologies and evolving team structures as tools to create entirely new systems, beyond leveraging AI, AR, and other tech with the hope of going viral. Those doing it right drive bigger systemic shifts within the industry all together. Read our thoughts in full: https://lnkd.in/e2k2XjbD
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Innovations come faster than ever these days. To account for this, Mckinsey adapted their famous Three Horizons Model of Innovation, moving away from the concept of timed horizons and focusing more on impact horizons. In the old model H1 was 3-12 months, H2 was 24-36 months, and H3 represented innovations that were greater than 36 months out. How was it then that so many big tech companies missed the rapid onset of AI? Timed horizons no longer fit. An innovation can move from idea to market disrupter inside of 12 months these days. When it comes to innovation and disruption Mckinsey has shifted to the following Horizon definitions. 🔮 Horizon 1 ideas provide continuous innovation to a company’s existing business model and core capabilities in the short-term. 🔮 Horizon 2 ideas extend a company’s existing business model and core capabilities to new customers, markets, or targets. 🔮 Horizon 3 is the creation of new capabilities and new business to take advantage of or respond to disruptive opportunities or to counter disruption. Companies need to start looking at innovation in this manner or run the risk of missing the next big disruption. #innovation #strategy #AI
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Helping organizations tap into the collective intelligence of their enterprise workforce, fostering a culture of knowledge sharing, and ultimately improving productivity and speed to innovation through AI automation...
For CPG R&D teams, the race to innovation is won by those who master the art of connecting people with the right data and knowledge at the right time. It’s those pivotal “aha” moments that set leaders apart from the rest. The challenge is breaking down siloed information and offering seamless access to insights and expertise. Starmind can help you turn this challenge into an opportunity by fostering an environment where every piece of knowledge, whether documented or tacit, becomes a building block for innovation. Discover how our solutions are empowering CPG companies to lead the pack. #cpg #innovation #ai
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I co-authored a McKinsey & Company article with Matt Banholzer, Laura LaBerge, Evan Williams, where we explore how leading companies are using technology to drive innovation and outperform competitors. We delve into strategies like integrating AI, adopting agile practices, and fostering a culture of innovation. Our experience shows that for digital transformations to succeed, companies must not only develop data and technology capabilities but also change their operating models. https://lnkd.in/eWZFQ8kG
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We were more than stoked to have our very own Joe Chang, Chief Strategy Officer at Appier, as a guest on Bloomberg News Daybreak Asia yesterday! His discussion delved into our strategic focus on technology and product innovation, particularly in the realm of AI-driven solutions. The emphasis lies in creating solutions that yield measurable and quantifiable results, empowering customers to achieve top-line growth with proven return on investment. In the domain of AI for marketing, Dr. Chang highlighted two primary categories: generative AI, which crafts new content, and decision-making AI, which predicts and optimizes marketing campaigns based on available data. Despite economic uncertainties, Dr. Chang noted a robust trend of continued investment in AI. Clients are increasingly drawn to solutions that offer quantifiable returns, making strategic and informed decisions in implementing business operations. The success of our global expansion, notably in the U.S. market, was underscored. Dr. Chang detailed Appier's approach, focusing on larger enterprise customers in the U.S. due to their substantial budgets, resilience in the current economy, and higher levels of sophistication in adopting AI. This strategy has not only forged strong partnerships but has also contributed to sustained growth. We're excited to be on this innovation-fueled journey in the dynamic landscape of technology and AI! 🚀 #Appier #Business #Q3 #Earnings #Bloomberg #generativeAI
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Embracing innovation is a core discussion point that we actively discuss with our clients as it requires intentional efforts. These findings from McKinsey & Company can be mirrored across many industries to enable impactful innovation. We often summarise this into four steps to allow you to innovate in a more agile way: 1. Gain a fundamental understanding of consumer behaviour and needs. 2. Make manufacturing and supply chain criteria an integral part of the design brief. 3. Use the fail fast approach. 4. Build the right partnerships for your organisation. #innovation #business #futuregrowth #productdevelopment
Companies with strong innovation cultures have double the success rate of some of their peers when scaling digital transformations. To boost accuracy and speed, they're using AI in internal and customer-facing core processes. Explore how to stay ahead of the competition by embracing new ways of working and attracting top tech talent to your business. https://mck.co/3VgHZAi
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Putting People First as Servant and Transformational Leader, Changemaker, CEO, Board of Directors, Quintessential Academic Intellectual, Risk MGMT Advocate, and Consummate Civil Servant with Digital Growth Mindset.
Find out how highly successful tech-savvy executives and talented high-tech experts leverage cutting-edge technologies and harness artificial intelligence (AI) to scale digital and organizational transformation. Is your organization at risk? 1) What is Organizational Culture? About Boldness in Effective Management and Executive-Leadership? 2) Companies with Strong Human-centric Culture of trust, Collaboration, Innovation and Mutual Respect have triple the success rate of some of their peers. How to assess organizational readiness and preparedness for Digital Transformation and Artificial Intelligence (AI) Technology Management? Together, we can close digital divide, bridge skills gaps, unlock human potential and unleash productivity. I am a firm believer in BOLD action to drive digital transformation, innovate BOLD solutions, deliver great outcomes and achieve sustainable quality results.
Companies with strong innovation cultures have double the success rate of some of their peers when scaling digital transformations. To boost accuracy and speed, they're using AI in internal and customer-facing core processes. Explore how to stay ahead of the competition by embracing new ways of working and attracting top tech talent to your business. https://mck.co/3VgHZAi
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Enterprise Marketing Leader | Digital Strategy & Optimization | AI Expertise | Strategy & Planning | Metrics Driven Accountability | 2x Sitecore Strategy MVP
An interesting read from McKinsey & Company on showing the correlation between organizations with strong innovation cultures and their success at scaling digital transformations. Failing fast is important. It is also crucial for organizations to realize that failure is part of the solution. Failure is part of innovating. #digitaltransformation
Companies with strong innovation cultures have double the success rate of some of their peers when scaling digital transformations. To boost accuracy and speed, they're using AI in internal and customer-facing core processes. Explore how to stay ahead of the competition by embracing new ways of working and attracting top tech talent to your business. https://mck.co/3VgHZAi
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Innovative companies that foster a culture of innovation significantly outperform their peers by leveraging advanced technologies. McKinsey's latest survey reveals that companies with strong innovation cultures achieve greater success with digital transformations, effectively scaling their impact and increasing investments in innovation and R&D. These organizations prioritize technologies that accelerate competitive differentiation, break down organizational silos, and enable data-driven decision-making. As a result, they are faster at developing new products, better at meeting customer needs, and more likely to be economic outperformers. This strategic approach to combining technology with a supportive culture positions them for sustained growth and adaptability in a rapidly evolving market.
Companies with strong innovation cultures have double the success rate of some of their peers when scaling digital transformations. To boost accuracy and speed, they're using AI in internal and customer-facing core processes. Explore how to stay ahead of the competition by embracing new ways of working and attracting top tech talent to your business. https://mck.co/3VgHZAi
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2023 was the year when everyone was testing the waters with #GenAI. Today, what began as experimentation is evolving into comprehensive, company-wide transformations, reshaping how businesses operate and stay competitive. This shift marks one of the most significant technological adoptions in history, and here at BCG we are proud to be at the forefront of it, propelling ourselves and our clients along the AI adoption curve. Hear more from our CEO, Christoph Schweizer, in this conversation with Bloomberg TV: https://lnkd.in/gTPSDVrM
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🚀 The year 2023 witnessed the rise of #GenAI experimentation, and today, it's transforming into full-scale company-wide revolutions, redefining business operations and competitiveness! Catch insights from the CEO of Boston Consulting Group (BCG), Christoph Schweizer, in this enlightening conversation. 🌐 #AI #BCG #TechTransformation #genai
2023 was the year when everyone was testing the waters with #GenAI. Today, what began as experimentation is evolving into comprehensive, company-wide transformations, reshaping how businesses operate and stay competitive. This shift marks one of the most significant technological adoptions in history, and here at BCG we are proud to be at the forefront of it, propelling ourselves and our clients along the AI adoption curve. Hear more from our CEO, Christoph Schweizer, in this conversation with Bloomberg TV: https://lnkd.in/gTPSDVrM
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