Our data-driven approach to marketing is constantly evolving. We've leveraged UXtweak to gain valuable qualitative insights into user behavior and preferences. This allowed us to identify usability issues, optimize content, and ultimately drive higher engagement for our partner universities. Read more about how we used best-in-class tools like UXtweak to improve the student experience in the latest case study: https://lnkd.in/e2ZyWarX #UX #UsabilityTesting #HigherEducation #StudentEngagement #WebsiteOptimization
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✔ We recently provided a concise summary highlighting key events to monitor for optimizing your product's user experience. We hope that one was useful! 🔥So what's new? We're excited to announce that the full guide to event tracking in product analytics is now available. You can delve into the complete details and discover valuable insights and how to's. Don't miss out – explore it here: https://lnkd.in/ei-i_i6A #ProductAnalytics #UX #EventTracking
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Zoomin IPH integrates support directly within your application, keeping users focused and reducing the need for external searches. Whether it's through popovers, contextual guides, or embedded docs, users get timely and relevant assistance right when they need it. Plus, with seamless integration and comprehensive analytics, optimizing user experience has never been easier. Ready to elevate your product's usability and adoption? Check out Zoomin IPH - https://lnkd.in/dqdwfmSB #ProductManagement #UX #InProductHelp #ZoominIPH #CustomerSupport
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Enhancing User Experience with Google Calendar In today's fast-paced world, effective time management is crucial, and tools like Google Calendar play a significant role in helping us stay organized. However, even the most popular tools can benefit from continuous improvement. In this case study, I analyzed Google Calendar's user experience (UX) through the lens of Nielsen's 10 Usability Heuristics, aiming to identify strengths and areas for enhancement. This is my fourth post for NextLeap's #LearnInPublic Challenge (4/5) Would love your thoughts and suggestions on what more I could have explored. Let's make this journey even more insightful together! Arindam Mukherjee Chinmay Agrawal NextLeap #UXDesign #UserExperience #GoogleCalendar #NielsenHeuristics #ProductManagement #UXResearch #DesignThinking #TechInnovation #CaseStudy #LearnInPublicChallenge
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🌟 101 𝐄𝐬𝐬𝐞𝐧𝐭𝐢𝐚𝐥 𝐔𝐗 𝐓𝐞𝐫𝐦𝐬! 🌟 𝐃𝐚𝐲 83 / 101 𝑼𝒔𝒂𝒃𝒊𝒍𝒊𝒕𝒚 When we talk about usability, we’re looking at how easy a product is to use. Ultimately, is it easy for the user to complete their desired tasks? Usability is absolutely critical to providing a good user experience! Save it and share this with your friends/colleagues. 👍 #ux #content #share #uxresearch #uxdesigner #uiuxdesign #uxdesign #knowledge #uxterms #uxglossary #design #testing #technology #people
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Conducting user research allows you to gain valuable insights into your users' needs, preferences, and behaviors, which can help you create effective and enjoyable products. Plus, it can help you avoid costly mistakes and gain a competitive edge in the market. Check out our latest blog post to learn more about the benefits and challenges of user research and how End To End User Research can help you through the product development process. Read more here: https://lnkd.in/gF3wwPvr #ux #research #productdevelopment #endtoend
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Content Designer| Web3 UX Writer| Conversation Designer| Designing Contextually Kick-ass User Experiences through Human-centered Content.
I went on a semi-sabbatical and you might just need one too! I am not too certain where to meet y’all content wise so please tell me what type of content you want to see around UX, products, tech trends and tools! I’ll be in the comments looking! #ux #product #contentdesign
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Are you conducting user research for your product development but unsure which approach to take? Quality user research and quantity user research are two distinct methods that can help you gain insights into user behavior. Quality research focuses on in-depth studies of a small number of users, while quantity research gathers data from a large number of users to identify patterns and trends. Both approaches have their benefits and drawbacks, and the choice depends on your research questions, resources, and goals. So, which approach will you choose for your next user research project? #UserResearch #ProductDevelopment #QualityVsQuantity #ux #uxresearch
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Ever get stuck on which user research method to use? This 3D framework by Kelley Gordon & Christian Rohrer simplifies the decision-making process, bridging the gap between attitudinal vs behavioural, qualitative vs quantitative, and context of use. I'm sure this will come in handy for a lot! #UserResearch #UX #ProductDesign
How do you know when to use which user research method in your work? To help you know when to use which method, Christian Rohrer and I plotted common research methods along a 3D framework: 1. Attitudinal vs behavioral 2. Qualitative vs quantitative 3. Context of use (key in the image) Read the article on Nielsen Norman Group: https://lnkd.in/e8xTeM9v #ux #uxresearch #research
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Data-Driven Senior UX/UI Designer | UX Leadership | AI Products | Accessibility (WCAG & US 508) | Publication of "Artificial Intelligence as new dimension in design" | Women Techmakers Ambassador
Great overview of different user research and testing methods!
How do you know when to use which user research method in your work? To help you know when to use which method, Christian Rohrer and I plotted common research methods along a 3D framework: 1. Attitudinal vs behavioral 2. Qualitative vs quantitative 3. Context of use (key in the image) Read the article on Nielsen Norman Group: https://lnkd.in/e8xTeM9v #ux #uxresearch #research
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TextChat: Higher Education Messaging Software and Support | Student Success | Online Marketing | Enrollment Management
2moWow! 80% increase in form submission is impressive👏🏼👏🏼👏🏼