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The partnership between beverage company Suntory Beverage & Food GB&I and English blackcurrant farmer Rosie Begg shows a new way of farming: one that has the potential to yield regenerative outcomes for the land. The transformative partnership experiments with natural methods of building soil fertility, refined composting techniques, and explores how to achieve optimal levels of photosynthesis for the blackcurrant plants. The nature-first-farm aims to provide visible evidence of the effects of farming regeneratively,providing a space that local farmers can visit and learn from. Read in more detail here: https://lnkd.in/dn5xFrn4

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Claire Murphy

Writer/Editor | Circular Economy | Regenerative Agriculture

1mo

Regenerative agriculture is receiving plenty of attention for good reason. But this story was satisfying to research and write for a slightly different reason. It's a nice example of a food brand (maker of iconic British drink Ribena) getting fully behind an ambitious farmer as she explores how to switch her practices. Bottom line - a guaranteed income as she experiments. Farmers need the bottom line taking care of as they adapt to a fast-changing environment.

Regenerative farming is the future of agriculture, really interesting!

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