Els Van Hoorebeeck’s Post

When investing in classic designs you need to understand the time they were created in. With this documentary series we want to give some insight into the importance of our classic designers and the designs we reissue.

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A documentary series: When Modern became Modern. The first documentary in the series explores the post-war social conscience that defined the 20th century and investigates a moment in time that brought new ideas to the forefront, signifying the reformation of intellectual and artistic movements. Narrated by design historian Emanuele Quinz, we uncover the stories of figures that left a lasting impression on the fabric of contemporary design. _____ Built on a foundation of Danish heritage, at the heart of &Tradition lies a curiosity towards the craftsmanship and creative legacies of classic designers. For over 10 years, we have worked closely with the families and foundations of iconic designers to uncover and preserve their original designs in their most authentic form. Read more at https://lnkd.in/deED4mfS

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