Too often, we neglect the fact that top performers are the ones who ask questions and activate critical thinking that can expose weaknesses in a strategy or reveal an alternate path. We grow through questioning. Understanding this point creates the scaffolding that helps determine how to increase personal satisfaction or the company’s market share, grow our customer base, help increase product usage, or drive renewals. If you seek growth, you need to stimulate critical thinking. For that, you need powerful questions. Hiring talent capable of asking thoughtful questions is the key to building successful teams.