👀 Looking for a verified accommodation sustainability certification? In an industry where sustainability claims are increasingly under scrutiny, it’s crucial to identify which certifications genuinely meet the mark. Travalyst, the global coalition founded by Prince Harry, has just unveiled an initial list of 49 sustainability certifications that comply with its stringent criteria. This initiative represents a significant step towards ensuring transparency and consistency across the travel sector. ✨ 🤔 Why is this important? Research conducted by Travalyst’s coalition partner, Booking.com, indicates that nearly half of all travellers find accommodations labelled as sustainable more appealing. However, consistency is vital. A striking 67% of travellers believe that all travel booking sites should use the same certifications and labels. By asking certification bodies to meet a set of criteria, Travalyst aims to enable industry alignment behind accommodation sustainability certifications. ⏭️ What’s next? This is merely the first step in Travalyst’s long-term commitment to improving the governance of sustainability certifications across the industry. As the legislative landscape continues to evolve, so too will the criteria, ensuring that the certifications listed remain relevant and credible. Congratulations to all the certifications that have met the Travalyst standard! Well done, Sustonica! 👏🏻💚 🔗 Read more - https://lnkd.in/dzBMXhH6 Bob Garner ⓥ🌳 | Nikki Mattei | Amit Bhatia | Marc Ribail | Vanessa de Souza Lage | Jordi Marzal | Moriya Rockman | Louis Andrews | Dale Smith | Sean Kemper | Kathryn Ryan | Natalia Janikowska | Alice Dodd | Antonio Bortolotti | Matt Guest | Liberty Bollen | Thomas Panton | Michael Piddock | Susannah Lovejoy | Phil Pask | Xanthe Caldecott | Emma Lane | Suzanne Luscombe | Ricardo Figueiredo #TravalystCerts #ChangeTravelForGood #sustainabilitycertification #travelandtourism #responsibletourism
📣 Today we share the first 49 accommodation sustainability certifications compliant with the Travalyst criteria. 🌱 Our initiative aims to support certifications through an evolving legislative landscape whilst providing consistency across travel booking sites. 💬 Our CEO, Sally Davey says “This is the first milestone in a long-term commitment to enhancing the integrity of sustainability information for consumers and the industry at large, and we will continue to work with stakeholders to closely monitor the fast-evolving legislative landscape, and adapt our approach to certifications accordingly.” Read more at https://lnkd.in/dzBMXhH6 #TravalystCerts #ChangeTravelForGood #sustainabilitycertification #travelandtourism #responsibletourism
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This is great news for the progress of sustainability and for the correct control of certificates that are truly compliant. The Sustonica team and its collaborators are very proud to be part of this programme. Today is a day to celebrate!
Congratulations, this is an amazing and important step forward!
Founder & CEO EnviroRental | Founder of Green VR Events | Chair of Cruelty Free International I
2moI am so pleased to see this list. We need transparency and consistency around accommodation certificates. We can fight greenwashing and give clarity to travellers with sustainability certificates that meet a range of minimum standards.