Why Your Messaging Matters? 💬 Tailoring your message to specific industries is key. Whether it's construction, manufacturing, or e-commerce, speaking their language helps solve real problems like lot tracking. Broad messaging misses the mark! 🎯 Catch this insight from marketing expert Hayley K. in her conversation with Khaled Ali, on ERP Talks. 🎧 Listen to the full episode: 🔗 YouTube: https://lnkd.in/g-xdfA8v 🔗 Apple Podcasts: https://lnkd.in/eAEQmQcx 🔗 Spotify: https://lnkd.in/gxT3z9Ua #targetedmessaging #erp #industryspecific #marketinginsights #salesstrategy
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Founder & CEO @ DCKAP | ERP Integration Platform for Manufacturers & Distributors | Host of Driven Podcast
All of us love persistence and this is something we can learn from Brad...... Thankful to have Brad Feakes President of EstesGroup on our Driven podcast. We talked a whole range of topics from How to choose an ERP platform? Why do ERP projects fail? Three hacks for a successful implementation and more. How is Brad Driven? How does he build on partnerships? (he is great at this) and more... Thanks Brad. Enjoyed hosting you on #DrivenByDCKAP . Full Video in Comments section. You can also catch it on Spotify and Apple Podcasts! #ERP
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🎯 How to Generate Qualified Leads and Start Closing Deals in the ERP Industry 🎯 In this short clip from our latest #ERPTalks episode, Hayley K. clarifies a common misconception: marketing isn't responsible for closing deals. Instead, it's about amplifying your brand, creating awareness, and setting the stage for successful lead generation. 💡 Key Takeaways: 1.Understand your ideal customer company profile. 2.Strategic alignment between marketing and sales is essential. 3.Tailor your messaging to resonate with the right companies. Watch the full episode to learn how to drive effective lead generation in your business! 🎙️ Don't miss our latest episode with Hayley K. & Khaled Ali, 'ERP Marketing Playbook.' Listen now: Spotify: https://lnkd.in/gxT3z9Ua Apple Podcasts: https://lnkd.in/eAEQmQcx Watch on YouTube: https://lnkd.in/gBvibH9S #ERP #LeadGeneration #MarketingStrategy #Sales #BusinessGrowth
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Tech Leader & Digital Transformation | 40 Under 40 Winner | Global Women in Tech Speaker | Modernizing Enterprise Tech and IT | Women in ERP Executive Coach
If I've said it once, I’ve said it 1,000 times: I hate the word “marketing.” It’s one of those fluffy terms—vague and misunderstood. Ask 10 organizations what it means, and you’ll get 10 different answers. Too often, it slips into unaccountability, where buzzwords overtake real impact, and the focus shifts from measurable results to surface-level vanity metrics. Especially in managed services, consulting, and tech—being authentic and honest is the best “marketing” strategy you can deploy because, let’s face it, your customers already have their side-eye on you. Even a Deloitte (please excuse me while I die of IRONY) study found that almost 3 out of 4 B2B purchasers think “tech vendors typically fall short of being honest.” Every effort should drive toward a goal—something tangible, measurable—not just vague notions of “awareness.” Yeah, traffic is cool, but if it's not converting into business, it's meaningless. That’s why I prefer business performance strategies—actionable, data-backed decisions and accountability. Because, let’s be honest, anything less is just lazy. Thanks, ZConsulto & Khaled Ali for having me on ERP Talks 🎙 #Marketing #DataAnalytics #ERP #DigitalTransformation #TechMarketing #Software #Performance #Technology #Innovation
Join Khaled Ali, CEO of ZConsulto, and Kyler Cheatham, Chief Performance Officer of The Confluencial , as they tackle the real challenges ERP partners face in building effective marketing strategies. Learn practical ways to connect with your audience and outshine competitors in the ERP space. 👉 Key Highlights: 1. The power of data-driven marketing in ERP. 2. Creating a unique value proposition that resonates with ERP prospects. 3. Tackling the unique challenges of ERP marketing. Catch the full episode on Tuesday, Sep 24, 2024, at erptalks.com and listen on your favorite platform: Apple Podcasts | Spotify. 🎧 #erptalks #erpmarketing #businessgrowth #erpconsulting #datadriven
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Join Khaled Ali, CEO of ZConsulto, and Kyler Cheatham, Chief Performance Officer of The Confluencial , as they tackle the real challenges ERP partners face in building effective marketing strategies. Learn practical ways to connect with your audience and outshine competitors in the ERP space. 👉 Key Highlights: 1. The power of data-driven marketing in ERP. 2. Creating a unique value proposition that resonates with ERP prospects. 3. Tackling the unique challenges of ERP marketing. Catch the full episode on Tuesday, Sep 24, 2024, at erptalks.com and listen on your favorite platform: Apple Podcasts | Spotify. 🎧 #erptalks #erpmarketing #businessgrowth #erpconsulting #datadriven
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Did you know we offer plenty of webinars and podcasts with expert training and valuable advice? 🎙️ At Unit4, not only do we look to work with you and set up your new business software, but we also love to provide ongoing platform education which we achieve through our range of highly informative webinars and podcasts. Find out how we can help you transform and futureproof your business below.👇 https://bit.ly/46iBcKm #Unit4 #BusinessSoftware #PeopleFirst #ERP #Webinar #Podcast
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Attention ERP Consultants! If you have any questions for Mike Taylor, be sure to drop them in the comments or send me a message! The episode airs next Saturday, so don't miss the chance. Whether it's about an ERP career, technical #SAPBusinessOne, or Boyum IT Solutions B1UP, ask away, and Mike will answer. #sap #sapb1 #sapbusinessone #erp #boyum
🎙 ERP Talks: Q&A - Special Episode 🎙 Guess who’s back? Mike Taylor, Senior ERP Consultant at Forgestik, is returning to #ERPTalks! 🥳 After his fantastic appearance in our very first episode, Mike is joining us once again for a Q&A session, airing on Saturday, the 17th. Have questions about ERP, SAP Business One, or the Boyum IT Solutions B1Usability Package? Now’s your chance to get them answered by an expert! Submit your questions in the comments or send us a message, and tune in to hear Mike’s insights when the episode goes live. 👉 Don’t miss this opportunity to see who’s back with fresh knowledge to share. Listen our latest episodes on Spotify: https://lnkd.in/gppcfPNR Apple Podcasts: https://lnkd.in/eAEQmQcx #ERPTalks #ERP #SAPBusinessOne #Boyum #B1UsabilityPackage #QandA #Podcast
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🎙️New ERP Talks Episode Alert Join us as Khaled Ali chats with Kyler Cheatham, Founder of The Confluencial, to tackle the biggest marketing challenges faced by ERP CEOs today! 🤯 👉 From navigating complex technology shifts to crafting data-driven strategies, Kyler shares her unique insights on how to effectively market ERP solutions and elevate your business to new heights. Key Takeaways: 1. The critical role of analytics in ERP marketing. 2. How to avoid common pitfalls and maximize ROI. 3. Building a solid strategy for 2024 and beyond. Don’t miss out on this insightful conversation that can transform your ERP marketing game! 📈 📅 Episode Date: Tuesday, Sep 24, 2024 Catch the full episode at erptalks.com and listen on your favorite platform: Apple Podcasts | Spotify. 🎧 #erptalks #erpconsulting #marketing #businessgrowth #businessstrategy
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New Episode (Coming Soon): Excited to be back Khaled Ali, follow ERP Talks so you don't miss the podcast. They also make really cool shorts from all of their guests (including me). If you have any general consulting questions or SAP Business One specific questions comment below or message me. Let's go!!
🎙 ERP Talks: Q&A - Special Episode 🎙 Guess who’s back? Mike Taylor, Senior ERP Consultant at Forgestik, is returning to #ERPTalks! 🥳 After his fantastic appearance in our very first episode, Mike is joining us once again for a Q&A session, airing on Saturday, the 17th. Have questions about ERP, SAP Business One, or the Boyum IT Solutions B1Usability Package? Now’s your chance to get them answered by an expert! Submit your questions in the comments or send us a message, and tune in to hear Mike’s insights when the episode goes live. 👉 Don’t miss this opportunity to see who’s back with fresh knowledge to share. Listen our latest episodes on Spotify: https://lnkd.in/gppcfPNR Apple Podcasts: https://lnkd.in/eAEQmQcx #ERPTalks #ERP #SAPBusinessOne #Boyum #B1UsabilityPackage #QandA #Podcast
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Technology-Agnostic Digital Transformation Expert | ERP, Human Capital, Business Intelligence, and Supply Chain | Change Management | Expert Witness | Speaker | Author | Tech Influencer | S/4HANA | D365 | Oracle ERP
Implementing an ERP system can be confusing and we often get a lot of questions. Here are some answers to our most frequently asked questions! Still confused? Drop your questions in the comments below and we'll answer them on our next podcast! https://lnkd.in/gUBM2GEd
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“Technology is not the only thing—you have to have access to people who care about your business and are willing to pause for a second and listen to the customer.” Our VP of B2B, John Badovinac, shared what sets Fortis apart in the #payments space on a previous episode of the Business Ninjas podcast by WriteForMe. Listen here. https://hubs.ly/Q02zVlT80 #Podcast #Culture #ERP #Business #ERPSolutions #PaymentProcessing
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