ESPN Senior Vice President Ilan Ben-Hanan discuss the challenging and unique opportunity he and his team faced programming 2024 NBA Finals and 2024 NHL Stanley Cup Final playoff schedules over a two-month period. 🏀 🏒 "It requires so many different touch points and coordination across many departments, but if you’re a fan of either or both leagues, it’s like a carnival for these two months." Read more: http://di.sn/604198i6L
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Every season, there's #sportsbusiness talk about big markets, small markets and which teams networks would prefer in the championship series. More than New York or L.A., it's the number of games that matters most. Six or more is good. This season, however, is turning into the doomsday scenario for Disney, which is showing the NBA and NHL Finals. Both best-of-seven series stand at 3-0, meaning the possibility for a double sweep exists for the first time since 1998. Here's Anthony Crupi with more: https://lnkd.in/egW7NKcQ
NBA, NHL Title Sweeps Would Be a Backbreaker for Disney
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The next round of our National Basketball Association (NBA) playoff partnership head-to-head matchups pits the Eastern Conference 4-seed Cleveland Cavaliers against the 5-seed Orlando Magic. For this comparison, we chose to look at a prospective rather than active partner for each team with Hard Rock Digital (Hard Rock Bet). Hard Rock Bet has been making a big push into the online sportsbook space and managed to set themselves up as primary provider for the entire state of Florida. They are also operating in Ohio, a state with significantly more competition from all the big players like DraftKings Inc., FanDuel, Bet MGM and Caesars Sportsbook & Casino. Given that Hard Rock has a near monopoly in the space in Florida, we evened the playing field for this comparison by looking at how each team's fans' spending compares to general spending in their metro area rather than raw spending totals. Even with the playing field leveled, the Magic were still able to take a decisive victory here, with their fans spending 465% of general Orlando residents per person compared to 329.27% for the Cavaliers. Hard Rock is getting into sports partnerships, and is currently working with the Florida Panthers. Would it would make sense for them to invest in some of the competitive markets like Ohio as well to win some market share from the big players?
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Congratulations to Adam Silver and his team at the National Basketball Association (NBA) on a successful In-Season Tournament (IST). It was fascinating to watch public and media reaction shift from confused and skeptical to engaged and excited over the last six weeks. What I admire most about the IST is the way it has set a new standard for turning relatively low-value content – an early- or mid-season game – into a high-value asset. We’ve seen the National Hockey League (NHL) do this effectively with its Winter Classic and the National Football League (NFL) do it with overseas games, but the duration of the IST gives it a value that is unique in the American regular-season sports landscape. The proof is in the pudding: Ratings were up more than 20% across platforms compared to last November, and the league saw record November attendance. There’s now talk that the IST could be sold as a separate #broadcast or #streaming package when current NBA #mediarights deals with The Walt Disney Company and Warner Bros. Discovery expire in 2025. I expect the IST will spur a wave of #innovation by leagues to create more regular season excitement, which is a great thing for fans, teams, sponsors, and rights holders. https://lnkd.in/dqBmg_jM #sports #sportsbusiness #nba
NBA's Inaugural In-Season Tournament Accomplished Its Mission And Then Some
forbes.com
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The NHL and Diamond Sports Group have reached an agreement "that will keep local broadcasts for 11 teams on Bally Sports through the end of this season." The agreement, which was contained in a court filing made yesterday, is "subject to court approval." While there will be "a reduction in rights payments for some teams," the local rights for those 11 franchises "will revert back to the NHL at the end of this season." The NHL teams that are currently on Bally are: the Ducks, Hurricanes, Blue Jackets, Stars, Red Wings, Panthers, Kings, Wild, Predators, Blues and Lightning. Diamond also reached the same type of agreement with the NBA for the 15 teams under contract to the RSNs last month (AP, 12/20).NHL Deputy Commissioner Bill Daly said of the agreement, "It’s a resolution that we are comfortable with in light of the totality of circumstances. It ensures that all our teams will be able to continue to broadcast their games to local fans throughout the balance of the season. Dave: Good news for our peers and brings near-term stability for local rights until 1st round of playoffs are completed for both NBA and NHL. MLB and Diamond are talking, and it is reported they may have a framework thru MLB season. Allows time to see "what's next" in this disruption. September 2024 NBA likely to lead the way in a world of limited/no black-outs and different territory restrictions (if any at all?)
NHL, Diamond reach broadcast deal for 11 teams
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🏀📈 NBA's In-Season Tournament Scores Big on TV Ratings! 🚀 Exciting news for basketball fans! The NBA's inaugural In-Season Tournament is shaking things up and reshaping the league's narrative. With a standout 93% increase in TV viewership for a recent Kings vs. Warriors game, the tournament is proving to be a game-changer. ESPN and #TNT are reporting a robust 26% spike in average viewership compared to last year, adding a fresh dynamic to the early season. Notably, the National Basketball Association (NBA)'s innovative approach includes consistent ticket pricing, ensuring an inclusive fan experience. As the tournament heads into crucial quarterfinals and semifinals, it's clear that the NBA's willingness to explore new formats is paying off. This forward-thinking initiative, introduced in July, aims to revitalize the regular season and pave the way for a dynamic future. Kudos to the National Basketball Association (NBA) for embracing change and keeping the game thrilling! 🌟🏀 #NBA #InSeasonTournament #BasketballRevolution #TVRatings #SportsInnovation
Has The NBA’s In-Season Tournament Paid Off? These TV Ratings Suggest Yes—Probably.
forbes.com
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Combining passions for Sport, Business and Teaching, I want to provide high school students with a unique opportunity to learn about the exciting and growing world of Sports Business.
Strategic Collaborations, Influencers, Novel Expressions of Sport, & Limited Edition Products all come together in this example to help drive the National Hockey League (NHL) All Star game to new height in merchandise sales. Justin Bieber performed live for the first time in 2 years NHL All Star weekend. The drew house colab jerseys added streetwear inspired trends to the jerseys in bold primary colors. A fun All Star Thursday, which included the All Star draft, gave product room to breathe and extends the fan journey. The NHL will follow this up with fresh looks for the Stadium Series that will add aesthetic performance and heat up local rivalries for those unique games. https://lnkd.in/gj2XRsCG Sports Business Classes - - It's not often that Hockey Jerseys capture the attention of non-hockey fans. Think of other sports, especially growing sports. What could other leagues be doing to maximize their impact when it comes to combining amazing or unique on field/court performance with amazing or unique product? While it is fun to dream big, next challenge is to think of how this strategy could work with a local sports organization, college, high school or youth sports team. Get comfortable thinking about how to maximize the moments.
The National Hockey League (NHL) set a record for All-Star merchandise sales over the weekend in Toronto, shattering a mark that had stood since the 2016 festivities in Nashville. The addition of a third night of events this year, dubbed NHL All-Star Thursday, helped bolster merchandise sales at Scotiabank Arena. The league also appears to have benefitted from its collaboration with singer Justin Bieber’s drew house brand.
NHL sets new All-Star Weekend merch sales record
sportsbusinessjournal.com
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ESPN said the women’s title game was the most watched basketball game since 2019, beating the ratings for every sporting event outside of football and the Olympics in that period. It came up just short of the 19.5 million who watched NBC’s broadcast of the U.S. vs. Brazil gold medal game at the 1996 Atlanta Olympics. Viewership peaked at 24 million viewers. It smashed the previous women’s college basketball record, set just Friday night, and nearly doubled last year’s Iowa-LSU title game. That figure for Iowa–South Carolina may outdraw viewership for the men’s final between UConn vs. Purdue. Last year, viewership for UConn–San Diego State fell to 14.69 million viewers on CBS, making it the least-watched men’s NCAA final on record. Look for Clark to supercharge the WNBA’s viewership after becoming the certain No. 1 pick at the league’s draft on April 15th. The WNBA averaged 505,000 viewers during the ’23 season, up 21% from the year before. Among the tentpole events in 2023 that Iowa-USC outdrew, listed by average audience: Alabama-Georgia (SEC title game), Georgia-TCU (CFB national championship), Kentucky Derby, Nuggets-Heat (NBA Finals, Game 5), The Masters (final round), Rangers-Diamondbacks (World Series, Game 5), and U.S.-Netherlands (Women’s World Cup). #DrexelSBIZ #SportBusiness #NCAA #MarchMadness #FinalFour #SouthCarolina #Iowa #CaitlinClark #UConn #Purdue #Basketball
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New episode Alert 🚨 Michael Vilardo recently had the pleasure of sitting down with Jordan Schmaltz on "On the Subject." Jordan's journey from first-round NHL draft pick to comedy and media personality is nothing short of inspiring. Key takeaways from our conversation: 🏒 Authenticity is key: Jordan emphasizes the importance of being yourself, both on and off the ice. 🏒 Embracing change: After 8-9 years in pro hockey, Jordan realized "the world's probably a little bit bigger than you thought." 🏒 Innovation in sports media: Jordan is revolutionizing hockey broadcasting with his raw, uncut approach. 🏒 Building a personal brand: From his signature shades to his quick wit, Jordan shows how personality can set you apart in any industry. 🏒 Resilience: Jordan's story of navigating the ups and downs of professional sports is a masterclass in adaptability. Whether you're a sports fan, aspiring broadcaster, or anyone looking to pivot in their career, this episode is packed with insights you won't want to miss. Check out the full episode here: https://lnkd.in/edMUnXXD #SportsMedia #CareerTransition #Hockey #Authenticity #PersonalBranding
#22 - The Hockey Maverick: 'We Need to Articulate the Game in a Raw and Uncut Way' - How Former NHL Player Jordan Schmaltz is Championing Authenticity in Broadcasting, All Behind His Signature Shades [VIDEO]
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The only thing more impressive than the players' soon-to-be-grown playoff beards is the total at the bottom of the NHL balance sheet this year. ▪ The NHL playoffs are kicking off this weekend, but the league is already set to walk away as the real winner — though it won’t be hoisting a silver cup — after raking in a record US$6.2 billion this season thanks to a number of lucrative sponsorship deals. ▪ The NHL has long been the underperforming younger sibling of the four major sports leagues, but thanks to some savvy dealmaking and marketing (and top-tier talent on the ice), the league is reaping the rewards of appealing to a wider demographic. More on this here: https://lnkd.in/g53PqzCt
NHL scores a record-breaking year
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3moOh please! Just put the game on the Ocho!