EssenceMediacom UK’s Post

In the highly competitive world of eGaming and sports betting, operators use free bets and incentives to draw in new customers and build loyalty. Just like in many other industries, these businesses face three key challenges: keeping players engaged, attracting new clients, and standing out from the competition. Discover how operators can skillfully overcome these hurdles to ensure continuous and secure customer engagement. Read the blog here ➡️ https://bit.ly/45SbJqY

In the highly competitive world of eGaming and sports betting, operators use free bets and incentives to draw in new customers and build loyalty. Just like in many other industries, these businesses face three key challenges: keeping players engaged, attracting new clients, and standing out from the competition. Discover how operators can skillfully overcome these hurdles to ensure continuous and secure customer engagement.

In the highly competitive world of eGaming and sports betting, operators use free bets and incentives to draw in new customers and build loyalty. Just like in many other industries, these businesses face three key challenges: keeping players engaged, attracting new clients, and standing out from the competition. Discover how operators can skillfully overcome these hurdles to ensure continuous and secure customer engagement.

In the highly competitive world of eGaming and sports betting, operators use free bets and incentives to draw in new customers and build loyalty. Just like in many other industries, these businesses face three key challenges: keeping players engaged, attracting new clients, and standing out from the competition. Discover how operators can skillfully overcome these hurdles to ensure continuous and secure customer engagement.

In the highly competitive world of eGaming and sports betting, operators use free bets and incentives to draw in new customers and build loyalty. Just like in many other industries, these businesses face three key challenges: keeping players engaged, attracting new clients, and standing out from the competition. Discover how operators can skillfully overcome these hurdles to ensure continuous and secure customer engagement.

What can retail marketers learn from their iGaming counterparts? Plenty, actually. The fast-paced, ultra-competitive nature of the iGaming market means iGaming marketers have evolved into marketers 2.0 - employing advanced strategies, utilizing smart tools, and being super adaptable and resourceful. Taking a page from their playbook could help retailers that mimic those practices improve their game and their profitability.

🎉🖤 Big Savings Alert! Enjoy 20% Off Sitewide on Barstool Sports 🖤🎉 Ready for epic deals? Barstool Sports' Black Friday Cyber Monday sale is ON! Get 20% off across the entire site. And here's the behind-the-scenes magic: I've crafted custom sales logic tailored for us. With the sale logic enabled, the original price gets a strike-through effect on the home page product cards, PLP product cards, and product details page. Coupled with an automatic discount powering the prices on the quick cart and cart page, the merchandisers on our team can dynamically adjust the sale percentage to be displayed on the front end for every one of our future sales. It also calculates the prices for the four currencies we accept. Less stress for holiday sales and lets the computers do the work. Shop now at store.barstoolsports.com and make this holiday season a win! 🚀

Unlock the potential of your local business online! Our recent ad reached 59K local customers at just PKR 23 per impression. Imagine the impact you could make by stepping into the digital realm. Let's elevate your business together! 🚀🌐 #DigitalSuccess #LocalBusinessGrowth #metaads #metadsmanager #digitalmarketing #blackandyellowconcept

The UEFA Euros are just around the corner. But how can Supply Side Platforms ensure they are maximising revenue? 1️⃣ Use inventory management platforms like PubMatic to optimise ad slots during peak times. 2️⃣ Integrate robust viewability and fraud detection measures to ensure high quality ad impressions. 3️⃣ Implement an analytics platform like Integral Ad Science to offer comprehensive performance reports to advertisers. 4️⃣ Use a global private network (shamless Servers.com plug) to offer dedicated routes and optimised paths for data and ad delivery. 5️⃣ Partner with header bidding solutions such as Prebid.org to ensure higher bid density and better monetization. These are some of the strategies SSPs can adopt to ensure they maximise their revenue during the EUFA Euros. Anyone else got others? #SSP #AdTech #Revenue #Euros

To suplement the below, as Diederick Ubels of Vistar Media wrote about in the The Drum's article (link in comments) the opportunity presented by the upcoming Euros (as well as other large scale sporting events) for DooH in is significant. As we ramp up towards the first game on June 14th where do you foresee the biggest impact of adverts being consumed? #adtech #digitaladvertising #dooh #euro2024