Etherio’s Post

📚 Weekend Reading Alert! 📚 Check out this insightful article from Associations Now that outlines actionable steps to boost your revenue streams. From diversifying your offerings to maximizing sponsorships, there's a strategy for every association. https://ow.ly/EN7350QJpgY Don't miss out on this must-read content! 😊 #AssociationSolutions #NonDuesRevenue #WeekendReading

I found this article that I thought was important to share about the non-dues revenue gap that associations are facing and ways they can close it. When reading through it this quote stood out to me: "When asked about generating non-dues revenue, associations said their biggest barriers are being understaffed and lacking bandwidth, having limited resources, not having enough member engagement, and needing sales expertise on staff". When facing bandwidth issues going to an outside partner to help can make a world of difference. These partners have the experience and knowledge to help associations bring in the revenue they need. Please take a look at the rest of the article as it provides great info as to what associations can do to help close the gap. P.S. If your association finds itself in a situation like this and is looking for answers as to what to do, please reach out as I would love the opportunity to provide some ideas that can help! #associations

10 free/low cost tips we came up with for growing & maintaining members! 1. Promote thru social media 🤳  2. Be creative with event ideas 🧠 3. Posters in relevant spaces 📜  4. Leverage word of mouth 👄  5. Set up a nonprofit bank account 🏦  6. Listen to member feedback 👂  7. Keep your club organized 🤖 8. Make it simple to join or renew membership 👥 9. Provide real value to members 👯♂️  10. Stay true to your group’s purpose 🤝  Any tips to add? Let us know! #memberships #membershipmanagement

In this blog post we discuss - How Can Charities Use LinkedIn? LinkedIn is predominantly a business-to-business (B2B) network. This clear difference between LinkedIn and other forms of social media, such as X (formerly known as Twitter) or Facebook, enables charities to connect with corporations in their professional spheres. Some key highlights include: ▶ What are LinkedIn Newsletters? ▶ Changes to LinkedIn Newsletters. Whether you're just starting out or looking to refine your social media strategy, this post offers valuable insights for all. Read the full article here: https://lnkd.in/emzZGd-x #socialmedia #socialstrategy #linkedinnewsletters #charities #hampshire #unitedkingdom

Examples of how membership organisations can modernise operations using Power Pages and other Microsoft-based web portal solutions. #membershipmanagement #webportal #digitaltransformation

The #1 challenge for #associations in 2024 is generating #nonduesrevenue according to Naylor Association Solutions (Naylor, LLC) #Association Benchmarking Report. And what's the biggest obstacle for generating NDR? . . . "Being understaffed and without enough bandwidth was far and away the biggest barrier to generating nondues revenue. " Associations seeking NDR partners should prioritize opportunities that minimize the impact on an association's staff and resources. Check out this framework for evaluating non-dues revenue sources here: https://lnkd.in/eDdSK8GV #LGaaS #LeadGenMadeEasy #association #associationmanagement https://lnkd.in/gJfa35uF

In this blog post we discuss - How Can Charities Use LinkedIn? LinkedIn is predominantly a business-to-business (B2B) network. This clear difference between LinkedIn and other forms of social media, such as X (formerly known as Twitter) or Facebook, enables charities to connect with corporations in their professional spheres. Some key highlights include: ▶ What are LinkedIn Newsletters? ▶ Changes to LinkedIn Newsletters. Whether you're just starting out or looking to refine your social media strategy, this post offers valuable insights for all. Read the full article here: https://lnkd.in/e77u6Hy3 #socialmedia #socialstrategy #linkedinnewsletters #charities #hampshire #unitedkingdom

Why Your Metrics May Need a Second Look #mossadams #notforprofits #metrics #kpis #engagement #nonprofits

Why Your Metrics May Need a Second Look #mossadams #notforprofits #metrics #kpis #engagement #nonprofits

Unlocking Revenue Streams: Beyond Membership Dues – How Does Your Association Fuel Success? Ensuring a variety of revenue sources is essential for organizational prosperity. Should there be a downturn in membership renewals, having alternative streams of income becomes indispensable for maintaining stability. Incorporating a non-dues revenue strategy into your operational framework aids in securing the long-term viability and resilience of your association. This, in turn, cultivates trust among members, who witness consistent programming, financial security, and adept strategic planning. Ultimately, this can result in higher rates of membership renewal and increased dues revenue as well! What's the Importance of Non-Dues Revenue for an #Association? Incorporating non-dues revenue is essential for your #organization's vitality. It allows you to: 1. Expand revenue sources, ensuring financial resilience. 2. Enhance financial stability by reducing reliance solely on membership fees. 3. Broaden your program offerings, providing greater value to members. 4. Attract fresh interest by hosting events accessible to both members and non-members. Some examples of non-dues revenue streams include: #Advertisements Advertisements are a great external source of non-dues revenue. Your association can offer advertising space to other companies or organizations. #Events and #fundraising Your association most likely hosts events already, but are you using them as a source of non-dues revenue? #Merchandise sales Selling merchandise with your association’s logo or branding is a great non-dues revenue generator. #Educational opportunities A source of internal non-dues revenue is providing educational opportunities for your members. #Sponsorships For a more consistent stream of non-dues revenue, your association can pursue #Sponsorships. #sponsorships #digitalmarketing #revenuegeneration #associationsuccess