The Games for the Olympians. IP protection for us. As we get ready for the Paris 2024 Games, find here a few interesting facts about intellectual property (IP) and the Olympics: 🎽👟 EU trade marks and designs protect the gear worn by athletes, but also the equipment used, such as the shot put, javelin and hurdles. 🏀🏸 From basketball star Lebron James to badminton champion Carolina Marin or swimmer Leon Marchand, athletes capitalise on trade marks to protect their names, logos, and even iconic poses. 🥇 The International Olympic Committee owns more than 100 registered EU trade marks and designs to date, including the Olympic motto ('Faster, Higher, Stronger'), the Olympic rings, the official posters and logos. ®️ The Olympic IP journey begins years before each edition takes place. The names, emblems and logos for the 2026 Winter Games in Milano Cortina or the 2028 Games in Los Angeles are already registered. #OlympicGames #Paris2024 #intellectualproperty
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Communications Manager at BALDER
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