Eventus Advisory Group, LLC’s Post

Uncertainty looms over much these days -- from the macro (an upcoming election in November, economic questions, and climate change) to the micro (will this marketing campaign drive sales, did we price the product right, or have I hired the right person). Keeping thing simple in times of uncertainty is a certain way to reduce the stress of dealing with unknowns. In the blog "Planning in Uncertain Times" Eventus' Aaron Spool, CPA, CFA, MBA spells out a few tried and true methods for keeping on track when things get chaotic. To sum up his thinking: Keep a close eye on your cash flow and make sure your customers are happy! If you focus on these two goals into your short-term and long-term planning during periods of uncertainty your odds of successfully exiting a challenging time should increase substantially. Give the article a read here: https://lnkd.in/gtgK4q6f

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