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Understanding KPI's Part 2  - Using Customer Acquisition Cost as a Strategic Growth Lever 📈 We all know that it costs $$ to acquire and retain customers but do you have a handle on just how much?? 📊 📌This week's blog article might help understand why this equation can be good for business! Check it out below:  As always, contact us for assistance or further clarification: ☎️  49 26 4155 🖥️  admin@tspaccountants.com.au

Unlock business growth secrets: Learn What Customer Acquisition Cost (CAC) is and master the art of deriving it effectively. Elevate your strategies. https://lnkd.in/geYTXSuR

Client retention is crucial for any digital agency looking to grow. Forbes has shared some key strategies to help with client retention in 2024. At Mediacurrent, we've utilized some of these strategies and have been able to retain 90% of our clients year-over-year. Check out this Forbes article to learn more about the strategies that can make a difference in your client retention efforts. #clientretention #digitalagencygrowth #Forbes

Understanding Customer Acquisition Costs (CAC) is key to growing your business without overspending. By optimizing your CAC, you can make sure every marketing dollar you spend effectively brings in loyal customers. Read our latest blog to: ✅ Learn how to accurately calculate Customer Acquisition Costs (CAC) and gain insights into why this metric is essential for measuring your business’s profitability. ✅ Discover actionable strategies to optimize your CAC, enabling you to allocate marketing resources more efficiently and improve your overall return on investment. ✅ Understand how reducing your CAC can drive sustainable business growth, increase profitability, and give you a competitive edge in your market. 🔗 https://lnkd.in/gvFKeejt

New revenue and commerical models are changing how companies engage with their customers, with innovative structures tailored to individual preferences that cultivate strong customer loyalty. https://accntu.re/3Um6NWb

Attracting new customers is important for a business. However, customer retention is essential to marketing because it can drive revenue growth, build brand loyalty , reduce marketing costs, and offer a competitive advantage in the market. By prioritizing customer retention, businesses can create a bedrock for sustainable business growth. #brandmarketing #customerretention #marketingstrategies

Clients won’t book with you just for the results. So many businesses lose opportunities because of this. There are people out there offering what you do for a lower price. There are people out there offering a worse service but getting in front of more people and booking more clients. You need to not only capture people’s attention online, but also meet them where they are and make it easy for them to book with you. And a large part of that is consistent communication that comes quickly & is easy to decipher. This should include clear messaging around who and how you help. It should also include quick follow-up and easy booking processes. This not only increases the number of bookings, but it also decreases churn and infinitely affects the quality of clients you attract. Studies show that clients are 4.5x more likely to recommend companies with excellent customer experience. In an industry where tech companies and AI are creeping in on your business, you have to have your inquiry and client management and communication system dialed in.

📈 Why Monthly Billing Can Boost Customer Retention and Business Growth Are you considering switching from annual to monthly billing for your subscription service? Here are two compelling reasons why monthly billing can enhance customer retention and drive business growth: Lower Barrier to Entry: Monthly subscriptions reduce the financial burden on customers, making it easier for them to commit to your service without a large upfront payment. This flexibility can attract more customers and increase acquisition rates. Reduced Churn Rates: Customers are more likely to stay subscribed when the financial commitment is lower, leading to higher satisfaction and reduced churn rates. How Ratio Can Help with Cash Flow: By leveraging Ratio, businesses can balance the immediate cash flow benefits of annual subscriptions with the retention benefits of monthly billing. #CustomerRetention #SubscriptionBilling #BusinessGrowth #Ratio Photo: Unsplash. (2022, August 25 ). Photo. https://lnkd.in/gsebux4Z

Impress Investors: 3 Vital Customer Research Tips 📈🎯 Customers drive your business, and investors know it. To win them over, focus on these customer research essentials: 1️⃣ Know Your Audience 2️⃣ Reach Effectively 3️⃣ Study the Competition Investor confidence hinges on your customer strategy. 🚀💼 #InvestmentPitch

Impress Investors: 3 Vital Customer Research Tips 📈🎯 Customers drive your business, and investors know it. To win them over, focus on these customer research essentials: 1️⃣ Know Your Audience 2️⃣ Reach Effectively 3️⃣ Study the Competition Investor confidence hinges on your customer strategy. 🚀💼 #InvestmentPitch