Advertising has the power to make or break a brand. Users from a 2023 GWI survey (Mobile Phone & Ad Behaviours - Oct '23 Zeitgeist) noted these as the top three ad qualities that most negatively impact their view of a brand: - Ads not relevant to me - 38.1% - Ads that block content I’m trying to access - 40.2% - Too many ads - 59.3% Find out how ad filtering can help you build brand equity and reach a valuable audience on mutually agreed terms in our advertiser’s guide to ad filtering. https://lnkd.in/gwE5bi7x #advertisers #userexperience #AdFilteringGuide
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Senior Digital Marketing Expert | Kick Starting Thriving Businesses for Success with Online Advertising
Defining specific, measurable, achievable, relevant, and time-bound (SMART) goals for every campaign is essential for ensuring that your advertisements effectively reach the right audience and generate the desired results. By establishing clear objectives, you can optimize your ad strategies, track progress, and adjust your approach as needed to drive success. #PPC #SEA #Ads #GoogleAds
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Say goodbye to wasting money on ads that don’t deliver. At 3SIXTY, our team doesn’t just set up your ads and walk away, we constantly optimize them to adapt to changing trends and audience behaviours, ensuring sustained effectiveness. Partner with 3SIXTY to discover how our continuous optimization can drive real results for your business. Let’s make your Google Ads truly pack a punch! 🚀 https://lnkd.in/edvCGY4G #3SIXTYMarketingSolutions #DigitalAdvertising #Advertising #OnlineAds #GoogleAds
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📢 #DidYouKnow: According to OpenX and The Harris Poll, 74% of users trust open web news articles over those from walled garden sources? 🌐 Advertisers, it's time to tap into the trust that audiences have for the open web. 🤝 Join Taboola to ensure your ads reach the right users and the most engaged audience members. Let's make your brand shine where trust matters most! 💼✨ https://lnkd.in/dFigcEXX #DigitalMarketing #MarketingInsights #Advertising #MarketingStrategy #OnlineAdvertising #OpenWeb #AdvertisingTips 📊
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Say goodbye to wasting money on ads that don’t deliver. At 3SIXTY, our team doesn’t just set up your ads and walk away, we constantly optimize them to adapt to changing trends and audience behaviours, ensuring sustained effectiveness. Partner with 3SIXTY to discover how our continuous optimization can drive real results for your business. Let’s make your Google Ads truly pack a punch! 🚀 https://lnkd.in/eBWVNgMx #3SIXTYMarketingSolutions #DigitalAdvertising #Advertising #OnlineAds #GoogleAds
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Selecting the right ad format can make all the difference between a campaign that succeeds and one that gets overlooked. Advertisers have numerous options at their disposal to engage their audience. In our latest article, we dive into some of the most commonly used ad formats today: banners, interstitials, pop-ups, and push notifications. Click on the link below to read the full article 👇 https://lnkd.in/dk5SxRAe #poweredbykimia #Adport
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Unlock the full potential of your ads with the versatile world of ad extensions! 🚀✨ Ad extensions are like the secret sauce that takes your digital advertising to the next level, providing extra value and engagement opportunities for your audience. From clickable phone numbers 📞 to additional links to your site 🌐, these extensions amplify your ad's impact and drive better results. 💼💡 With a diverse array of options available, including sitelinks, callouts, and location extensions, you have the power to tailor your ads to meet your audience's needs and preferences. 🎯💻 Join us as we dive deep into the world of ad extensions and discover how to supercharge your advertising strategy! 🔍🔥 #AdExtensions #DigitalAdvertising #MarketingStrategy #OnlineMarketing #Engagement
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Creative fatigue vs ad fatigue - What's the difference? Ad fatigue is determined by your ad being seen too often by the same audience. It results in CTR drops and overall less engagement on ads. Whilst creative fatigue applies to all social channels and occurs when your audience has seen the same creative too many times. What are the indicators of creative / ad fatigue? Landing page views dropping? It's time to shake things up. Video view rates plummeting? Keep an eye on engagement levels. Seeing your CPA climb? It's time to rethink your call-to-action strategy. If this sounds familiar, that’s because it is. The solution? Look at the frequency of your adverts to ensure you're not bombarding your audience with ads. Introduce new visuals, messaging or formats to keep the audience engaged. Find discussions and topics like these in our Marketeer Moments community: https://lnkd.in/e5rqu3sA #DigitalAgency #CreativeAgency #ConversionAgency #MarketingFunnel
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Maximize your ad quality with TMN! The factors influencing ad awareness are numerous, and one key element is creativity. But great creativity, without the support of the right platform, can result in your ads looking just ordinary. Boost your advertisement through TMN screens. With our screen technology, you can maximize the creativity of your ads. Leverage all the advantages of TMN screens to capture your audience's attention and make your ads stand out. With TMN, your ads aren't just visible, people are starting to remember. #targetmedianusantara #advertisinglift #advertising
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Win Big with bFunnely's Strategic Ad Campaigns This Wednesday 🎯 Middle of the week, top of the game. bFunnely's strategic ad campaigns put your properties in the spotlight, ensuring they reach the right audience at the right time. Dive into data-driven marketing and see the difference in your engagement and conversion rates. #BFunnely #WinningWednesday #AdCampaigns #RealEstateMarketing
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