By the end of 2024, the number of TikTok users is expected to reach approximately 901 million, and by 2025, it is forecasted to grow to 955 million. Given this fact, game publishers feel that it is time to quickly connect with their audience on this platform. But how to launch games on TikTok effectively? Dive into our latest blog post 👉 https://lnkd.in/ertc7T2n
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Part 1 of Joli's Monthly Trend Report: General Updates This week, we're spotlighting key updates shaping social media: 🌍 Cultural Pulse: Uncover the trends and movements making waves globally. 📸 Instagram’s New Look: Discover how the latest grid format is transforming user profiles. 🎮 TikTok x gamescom 2024: TikTok teams up with Gamescom - get the scoop on how this partnership is set to impact the gaming community. Dive Deeper: Check the attached presentation for more detailed insights and stay ahead of the curve with Joli! A big thanks to Johanna Wolday for putting together this report. Stay tuned: Parts II-V will be released until end of August! #SocialMediaTrends #JoliInsights #DigitalStrategy #Joli #SocialMediaMarketing
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⚔ Last week saw Clash of Clans become the most viewed title on TikTok with an incredible 182 million views. However its reach is the second lowest per follower count behind PUBG New State. ⚽ Clash of Clans resurgence is likely down to its collaboration with Manchester City’s Erling Haaland whose playable character was added to the game. Fortnite has largest reach overall with good audience retention throughout its recent Star Wars event on May 4th. Fallout 4 is unique to the top 10 where the recent Fallout TV show piqued people’s interest in the IP and back catalogue of titles. 💻 Whether an indie or AAA release developers and publishers benefit from this data analytics for their titles. The video game industry is an ever-changing landscape, and our data allows us to assist our clients to identify opportunity and make strategic changes. We pride our business in covering key areas of data collection across TikTok, X formerly Twitter, Commercial, Press and more. Stay tuned as we share more key findings and observations on the most recent video game titles. 👉 Keep up to date with #GamesIndustry insights ▶ https://shorturl.at/krEN4 #SocialMedia #DataAnalytics
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Tamirys Barboza offers tips on managing platforms and social media effectively, acknowledging the overwhelming feeling of dealing with everything at once. She advises focusing resources and energy on the correct channels to reach the right audience at the right time. For further insights into practical tips for indie games on a budget, be sure to watch Tamirys's full panel discussion on our YouTube channel. Watch full panel here: https://lnkd.in/e_P5w3bA #IndieGameDev #IndieGames #GameDevTips #FYP
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🕹️ Gamesight's annual ad spend analysis revealed that gaming marketers saw a 46% increase in D7 retention rates when leveraging TikTok, with 36% of all games’ media plans including TikTok. 📈 The report emphasizes how TikTok's ever-changing trends open doors for real-time, creative engagement with audiences. Check out the report: https://lnkd.in/dnjyyvZG #GamingMarketing #TikTokSuccess #GameSightAnalysis
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Marqeta (NASDAQ: MQ) 🚀 | Modern Card Issuing & Processing | Global Payments Expert | Ex-TikTok & Salesforce | Tech Sales | Empowering Payment Innovators Worldwide
This summer, be where the action is 🏅☀️ With the first in-person Summer Games kicking off since the pandemic, we're expecting the event to be grand, both in the stands and on the TikTok screen. Check out our new playbook for comprehensive tips and insights on how your brand can tap into the big moment and use TikTok to join the conversation: http://ms.spr.ly/6048iqjy0
TikTok 2024 Summer Games Playbook
tiktok.com
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Exciting to see that 2024 holds great potential for brands and marketeers to reach and engage new audiences in the gaming space 🏆 Is 2024 the year in-game advertising finally reaches its potential? 🍪 The cookie's loss could indeed be gaming's gain! ⬇Great article in AdExchanger below that is worth reading https://lnkd.in/enFNQKRG
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This summer, be where the action is 🏅☀️ With the first in-person Summer Games kicking off since the pandemic, we're expecting the event to be grand, both in the stands and on the TikTok screen. Check out our new playbook for comprehensive tips and insights on how your brand can tap into the big moment and use TikTok to join the conversation: http://ms.spr.ly/6042i0zH4
TikTok 2024 Summer Games Playbook
tiktok.com
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Instagram is currently testing fresh features to add excitement to your live-streams. 📱 Certain creators now have the opportunity to engage viewers by selecting from interactive games like 'This or That' or 'Trivia.' These options foster lively interaction and dialogue, offering potential for deeper engagement with your audience during live broadcasts. You can learn more about this new update here: https://bit.ly/3Tc7Xnw #stepsocial #socialmediamanagement #socialmediamarketing #contentmarketing #socialmediaupdates
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Many of you are logging off this weekend and logging in to your favourite online games – ever considered advertising in them? 🎮 In-game advertising is a rapidly growing format that's reaching a sizeable chunk of the world's 2.6 billion gamers. Learn more about advertising in the virtual world in our blog post 👇 https://lnkd.in/gpgsAyAK #digitaladvertising #ingameadvertising #digitalmarketing #ShowHeroesGroup
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Maximize the impact of your advertising in a more meaningful and strategic way! I’m here to help connect your business to your audience. #ourclientswin #summergames #takethegold
Are you ready to make a splash at the 2024 Summer Games? With anticipated viewership exceeding 3 billion, this is your golden opportunity to place your brand in front of a massive global audience. Discover how strategic ad placements can maximize your impact. https://bit.ly/4cjc88b #AdPlacement #SummerGames #DigitalMarketing
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