Film London’s Post

Behind the scenes of the entertainment industry, there are very important roles and people working to ensure the beautiful delivery of entertainment. 🎬 To kick off our entertainment week, let's delve into some of the different roles that make entertainment possible, from the creative thinkers to the technical experts who make everything happen. We' start by spotlighting some significant behind the scenes roles in film and TV production. 🌟 #entertainmentlaw #entertainment #movieproduction #filmproduction #tvproduction #metalexlegal #growwithmetalex

Up next from our event speakers is ODV Co-Founder, Matthew Dawson. Matt has always had a passion for film and cinema, starting his career at a big production house, contributing to some of the NZ’s largest TV commercials. In 2019, Matt co-launched ODV with Jacob as a side project initially but came on full-time after a few months. These days, Matt heads up the production department, directing some of ODV’s most iconic commercials! 🎬 Matt will join Jacob in answering some of the most common video marketing questions, like: 👉 How long does it take? 👉 How much does it cost? 👉 When to DIY vs outsource a video and heaps more.  Limited tickets still available! Link in comments.

Let's talk P&A. And lets talk physical media. Matt Damon gives a great example of a major obstacle to distributing independent film: the P&A--or Prints and Advertising were a major expense. But did you know, that the "P" or "Prints" has basically gone away completely? Prints referred to the cost to ship a film reel to a theater. It could be upwards of $2,000. This is what led to second run houses who would show movies at a discount playing a "used" film reel. When the industry went digital the studios helped pay for the cost for movie theaters to buy brand new equipment by paying a "virtual print fee" which kept the cost nearly the same. These costs were high. They created metrics like "comps" to really help a studio look to how previous similar titles had done to ensure that they could justify the huge expense of printing and shipping a real or digital equivalent of a reel. But in the last couple of years the VPFs ended. It is now less than $100 to put a movie in a theater. The "A" of Advertising has also changed so that independent films can really find more efficient digital ways to find their audiences. We aren't talking about national linear TV ad campaigns anymore--because we can't. And that can be a great thing for an independent film. And we *definitely* don't have to worry about that "second marketing period" and expense of a DVD release anymore. Phew! What a relief that should be, right? But we are still talking about P&A. We are still talking about the dual marketing periods. We are still using old metrics to make decisions about new technologies. And we are glossing over the fact that some of these movies are being made but bypassing the one remaining place were there is a lot of money to be made and skipping straight to the subscription tier. Why aren't we talking about how the more affordable and deliberate "p&a" (see what I did? I made it lower case) can really allow for a film to succeed in the right theaters if release the right way? Does an independent film need to demand every show time for a screen now that it is simple to program digitally? Why not find the best showtimes and build an audience? How can we take the flexibility and affordability of digital cinema to innovate? Honestly, this old line of reasoning is a p in *my* a. Audiences have always loved watching movies in theaters. And they have loved watching movies at home. And the former absolutely drives the latter. So let's start talking about movie theaters as the amazing opportunity they are in the digital age. In the audience-led programming age. In the age where movie theaters offer connection in a world of disconnection. Movies of all types deserve an audience. Now is the best time for a cinematic renaissance. See you at the movies!

Watch this on Netflix! Addressing the skills challenge and talent gap. Hear the biggest names in business provide perspectives!

🎬 Just watched Untapped on Netflix, and wow—what a powerful reminder of the resilience and potential in people often overlooked by traditional systems. The documentary spotlights individuals pushing past immense barriers, harnessing strength, and creating new pathways forward. It's a story of grit, support, and empowerment—values we champion every day at New Futures. At New Futures, we work to empower young people, especially those from marginalized communities, by providing access to education, career support, and holistic resources to navigate systems not always built with them in mind. Just like the individuals featured in Untapped, our scholars face unique challenges, yet they remain dedicated to achieving their dreams and lifting up their communities. Beyond our program work, we live these values in our own hiring practices. I’m proud to have helped build an employee lifecycle and culture—alongside my colleagues—that honors candidates' unique experiences, whether they have short-term credits, certifications, or nontraditional degrees. We focus on skills, strengths, and lived experiences to model the workplace we want our Scholars and Alumni to experience when they enter the workforce. This documentary serves as a timely reminder of why it’s so essential to keep pushing for equitable opportunities and support systems that honor everyone's unique journey. Here’s to building a world where every young person can realize their full potential—one opportunity, one voice, one success at a time. #NewFutures #Untapped #Netflix #OpportunityForAll #EquityInAction #InclusiveHiring

I’m excited to share this important documentary developed and co-produced by Workday, UNTAPPED: Closing America's Opportunity Gap. This film shines a spotlight on the skills-based talent movement in America and the potential to close opportunity gaps and create a more inclusive workforce. The closing line of this preview really stuck with me: "Talent is distributed evenly, and opportunity is not." Proud to be part of a company that’s leading the charge in this crucial conversation. Don’t miss this powerful story about reshaping the future of work! #UNTAPPED #SkillsBasedHiring #OpportunityForAll #InclusiveWorkforce #FutureOfWork

Are you watching the #ParisOlympics on NBCUniversal and Peacock with #AudioDescription by Descriptive Video Works? If you missed any events, the replays can be found on this page: ow.ly/Jnva50SLN0N

🍿 The UK market proved to be a major player in the film industry in 2023, Barbie -The Biggest movie of 2023 earned $636m in the US market, and in 2nd place was the UK market with$121m. In fact, the UK market was the 2nd biggest market for Oppenheimer, Super Mario bros & Guardians of the Galaxy Vol 3 - the Top 4 Grossing films worldwide in 2023! The Oscars ceremony airs on March 10th - one of the biggest nights in Hollywood & Barbie has 8 nominations with Oppenheimer on 13! A 30-second spot during the US broadcast costs a staggering ✨ $2m ✨ ,But did you know that it's a steal to advertise during the Oscars ceremony in the UK? ITV are covering the Academy Awards for the first time in over 20 years, its hosted by Jonathan Ross and its around 98% cheaper to get involved! That's a HUGE opportunity for brands to align themselves with the stars and movies that changed our lives in 2023 & reach a Huge market. Let's discuss how we can make that happen. #Oscars2023 #filmindustry #marketingopportunities

Yesterday witnessed a remarkable convergence of artistry and innovation as the 30th Screen Actors Guild Awards unfolded  format. We're excited to delve deeper into the marketing and event aspects of this monumental occasion! ✨ By streaming LIVE on Netflix, the SAG Awards not only honored the finest talents in film and television but also strategically positioned itself to reach a vast, global audience. This strategic move not only enhanced the accessibility of the event but also provided a unique platform for marketing and promotion. 🌎📽️ The partnership between the SAG Awards and Netflix exemplifies the fusion of creativity and technology, underscoring the importance of adapting to changing consumer behaviors and preferences. 🚀 From a marketing perspective, this collaboration offers unparalleled opportunities for brand exposure and engagement. The event's digital footprint extends far beyond traditional broadcast boundaries, amplifying brand messaging and driving conversation in real-time. 📣 This is a visionary approach in leveraging streaming platforms to elevate a  brand and engage audiences in new and exciting ways. 🌟 Yesterday's event not only celebrated excellence in entertainment but also showcased the limitless possibilities that arise when creativity meets cutting-edge technology.  #SAGAwards #Netflix #Innovation #MarketingExcellence #Marketing #Events https://lnkd.in/d7P6BH8b

A little insight into our film industry.