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AI in Fashion: Revolution or Hype? As AI became a mainstream force in 2023, it quickly divided the #fashion and #luxury sectors. Some were hesitant to embrace it, while others took on the challenge and harnessed AI to elevate #creativity and #streamline operations. With generative #AI now firmly embedded in the industry, the question remains: what's next, and how will businesses continue to integrate this technology to shape the future of #fashion? The MAD Luxury Fast Forward 2024-2025 report highlights how AI is reshaping the fashion and luxury sectors. Brands like LVMH and Kering are leading the way, using AI to enhance creativity and streamline operations. As Bernard Arnault of LVMH points out, #AI doesn't replace #creativity; it strengthens it by automating tasks like #3D rendering and pattern-making. On the operational side, 50% of fashion houses now use AI for predictive demand management, 38% for optimizing distribution, and 29% for trend analysis on social media. This is helping brands improve #logistics, #stock #planning, and #customerexperience. AI is also revolutionizing online shopping, with Kering's Madeline initiative offering AI-powered digital personal shoppers. With 74% of consumers preferring AI-driven interactions, it's clear that AI is becoming an essential tool for luxury brands to stay competitive. Well, then… How is AI revolutionizing clienteling and operational efficiency in luxury? Do you have any idea? Read more here: https://lnkd.in/eCVFWfYW

AI in Fashion: Revolution or Hype? As AI became a mainstream force in 2023, it quickly divided the #fashion and #luxury sectors. Some were hesitant to embrace it, while others took on the challenge and harnessed AI to elevate #creativity and #streamline operations. With generative #AI now firmly embedded in the industry, the question remains: what's next, and how will businesses continue to integrate this technology to shape the future of #fashion? The MAD Luxury Fast Forward 2024-2025 report highlights how AI is reshaping the fashion and luxury sectors. Brands like LVMH and Kering are leading the way, using AI to enhance creativity and streamline operations. As Bernard Arnault of LVMH points out, #AI doesn't replace #creativity; it strengthens it by automating tasks like #3D rendering and pattern-making. On the operational side, 50% of fashion houses now use AI for predictive demand management, 38% for optimizing distribution, and 29% for trend analysis on social media. This is helping brands improve #logistics, #stock #planning, and #customerexperience. AI is also revolutionizing online shopping, with Kering's Madeline initiative offering AI-powered digital personal shoppers. With 74% of consumers preferring AI-driven interactions, it's clear that AI is becoming an essential tool for luxury brands to stay competitive. Well, then… How is AI revolutionizing clienteling and operational efficiency in luxury? Do you have any idea? Read more here: https://lnkd.in/e7gd93J2

VivaTech : Is AI a #fashion fad or here for the long run in the #luxury and beauty sectors ? 🖊 Euronews | Pascale Davies | Viva Technology "Using AI for supply chains is one area that could help fashion companies get collections out more quickly and, perhaps, more sustainably. “We created this collection from scratch in 21 days,” said Raul CRUZ BONILLA" The company says by integrating Imki into their processes, their clients gain lead time, from the first creative explorations to the iteration and design phases, right through to the product’s technical finalisation. 👉 https://lnkd.in/ei5Rb9EG #media #generativeAI

🌟 Exciting Developments in Luxury Retail: Embracing AI with a Human Touch! 🌟 I'm always eager to share insights that shape the future of our industry. Today, I'm thrilled to delve into the dynamic world of luxury retail and its evolving relationship with artificial intelligence (AI). A recent article highlights how luxury brands are not just embracing AI, but actively leveraging its potential to revolutionize business operations. From data analysis to personalized customer experiences, the possibilities are endless. What's particularly fascinating is the emergence of generative AI (GenAI), which goes beyond basic data analysis to mimic human creativity. While this presents exciting opportunities for innovation, luxury brands like LVMH recognize the importance of preserving the human element in the marketplace. Through strategic partnerships and initiatives like the LVMH Data AI Summit and collaborations with institutions like Stanford University, companies are navigating the complexities of AI integration while ensuring responsible implementation. As we embark on this transformative journey, it's crucial to strike a balance between technological advancement and human ingenuity. After all, luxury is not just about products—it's about experiences, craftsmanship, and the personal touch that sets brands apart. I'm excited to see how Pratt Visual Solutions and our clients can harness the power of AI to elevate the luxury retail experience while staying true to our core values. Let's continue pushing boundaries, fostering creativity, and shaping the future of our industry together! (BTW, thanks ChatGPT for summing this up for me :)) #LuxuryRetail #AI #Creativity #Innovation #PrattVisualSolutions #WeAreVomela

🌟 “A Creative Ping-Pong with AI”: Specialized Models Are Transforming Fashion 🎨🤖 Generative AI is revolutionizing industries, and fashion is no exception. While tools like Midjourney and DALL-E are popular, brands are now turning to specialized AI models to meet their creative and business needs. 🚀 At the Big Data & AI conference, experts like Faïçal Selka (imki) and Hélène Potet (ba&sh) shared how custom AI models are reshaping fashion. These tailor-made AIs bring a level of precision and creativity that generic models can’t match. 💡 Why Specialized AI? 🤔 Generic models rely on massive, general datasets, which can limit their ability to produce brand-specific results. This poses a problem in industries like fashion, where visual identity is crucial. Specialized AI models are trained on brand-specific data, ensuring designs that align perfectly with a brand’s aesthetic. Hélène Potet from ba&sh explains, “We have a strong brand identity. It’s crucial that our AI respects that.” Specialized AI models maintain visual consistency, while also keeping up with trends. 🌟 Key Advantages: 1. Personalization: Trained on the brand’s unique data, specialized AI guarantees results that align with its visual identity. 2. Reduced Errors: Specialized AI minimizes creative mistakes, producing accurate designs from the start. 3. Business Alignment: These models help combine creativity with market demands, maximizing impact. 📈 How ba&sh Uses AI 🧵 In partnership with imki, ba&sh integrated AI into their design process, from accessories to clothing. This allowed them to speed up product development and reduce the cost of prototypes. 💡 Hélène Potet explains, “AI helps us reduce the cost of initial prototypes and ensures more precision in design from the start.” Specialized AI not only cuts costs but also boosts creativity, serving as an inspiration tool for designers. ⚡ The Future of Specialized AI in Fashion 🛍️ As AI adoption grows, specialized models will continue to rise, especially in creative industries. These tools ensure brands stay true to their visual identity while adapting to global trends. They could even lead to more personalized products that respond to consumer preferences. Specialized AI is quickly becoming a must-have for brands looking to innovate while maintaining their unique identity. 💼🌍 💬 How do you see specialized AI shaping the future of fashion and beyond? Share your thoughts! #AI #FashionTech #Innovation #Creativity

🚀 Future of Fashion with Generative AI! In the ever-evolving landscape of the fashion industry, technological trends come and go, but one stands out as a game-changer - Generative AI! 🤖 According to a recent survey, a whopping 73% of global fashion executives recognize the transformative potential of generative AI, making it a crucial priority for their businesses in the upcoming year. 👗 What's even more exciting is that 62% of fashion leaders are already leveraging generative AI, especially in areas like online shopping assistance and product description generation. It's not just a trend; it's a strategic move shaping the future of fashion! 🌐 The endorsement of generative AI by the majority of fashion industry leaders is crystal clear. 🚀 To stay ahead of the curve, businesses in the fashion industry should actively explore and implement generative AI in their operations. Whether it's enhancing online shopping experiences or optimizing product descriptions, incorporating generative AI is not just adapting to industry trends; it's leading the way in innovation and customer engagement. 🔗 Ready to transform your fashion business with generative AI? #FashionTech #GenerativeAI #InnovationInFashion #FutureOfFashion #TechRevolution #liweb3 Let's connect and discuss how generative AI can elevate your fashion brand!

🤖 Luxury redefined: How is LVMH using AI behind the scenes for success? According to Vogue Business, this is how LVMH, the powerhouse behind Louis Vuitton, Dior, and Tiffany & Co., plans to maintain its leadership in the industry by embracing AI as part of its digital transformation strategy. 🚀 Their secret weapon? An "AI FACTORY" churning out customizable AI tools. LVMH’s AI Factory team builds and offers Lego-like, modifiable, modular algorithms that can be tailored to each brand’s data and business needs, enhancing efficiency and accessibility. This frees up and elevates staff to focus on what matters most—the human touch. LVMH uses AI to cater to busy, discerning clients who increasingly crave personalized service. Here’s how: 💡 E-Commerce Recommendations: Use algorithms to help client advisors make better recommendations and suggest high-potential customers, enhancing sales through relevant conversations. 📊 Forecasting: Predict which luxury products to produce and where to distribute them, with detailed placement recommendations. Future projects will focus on detecting "end of life" products and reducing unsold stock. 💼 Workforce Upskilling: Going forward, the luxury group plans to upskill all 10,000 employees in AI, with 1,500 already trained to successfully write prompts for generative AI.    The TAKEAWAY?  ✨ As luxury brands like LVMH continue to integrate AI technologies, the potential for future development is immense but must be approached strategically. AI can greatly enhance personalized customer experiences and operational efficiencies, but maintaining the human touch that defines luxury is crucial. The marriage of human expertise and cutting-edge AI at LVMH's AI Factory is truly exciting—a masterclass in leveraging data and AI for COMPETITIVE ADVANTAGE in luxury.    Thank you Maghan McDowell for this insightful news on Vogue Business. Image source: (1) Raimonda Kulikauskiene/Getty Images #LVMH #Luxury #CustomerExperience #AI #TechnologyInnovation 

The latest article by Vogue Business predicts an AI-led 2024, with AI becoming a transformative force in the fashion-tech landscape. 👠 Read Article (subscription required) 👉https://lnkd.in/eHrzfHJM As #ai maps a pathway to context-aware, sustainable solutions that also consider data transparency and IP protection, the key focus remains on humanising tech and personalisation for the end consumer. 🤖 Which technologies do you envision going beyond buzzwords, creating tangible value for fashion and e-commerce in 2024? Tell us in the comments below! 👇 #FashionTech #AI #TechFuture #Hadean #DigitalImmersion #HadeanWay

Shaping the Future: AI's Impact on Fashion 🌟👗 Whether you're buzzing with excitement or harboring concerns, the entrance of AI into the world of fashion is an undeniable game-changer. McKinsey's 2024 State of Fashion reveals a staggering 73% of fashion executives are prioritizing generative AI as a top business focus for the year. This transformative technology demands our attention and invites us to explore its uncharted possibilities. In the realm of AI-assisted design, I'm currently advising a company acknowledged by McKinsey's report as a premier vendor. If you're intrigued to delve deeper or discuss the incredible potentials AI unfolds in the fashion industry, don't hesitate to drop me a DM. And for those anxious about its impact on our design teams, remember: "When implemented effectively, the technology can benefit and amplify the creative process, thus augmenting human capability, while retaining the artistic skills and knowledge of designers." Here's to a year brimming with innovative strides and successful collaborations in 2024! 🚀✨ #AIinFashion #Innovation #TechTrends #FashionIndustry #McKinseyInsights https://lnkd.in/gxUgn5Aa

Being interested in AI and the luxury world, this article is a great opportunity to explore how these two fields are merging. Here are my three key take aways of how AI is reshaping the industry: 1. Personalization at Scale: AI allows brands like Prada to use tools like Adobe Sensei to create hyper-personalized shopping experiences. Moncler also uses Generative AI to create stunning visual campaigns, 2. Fighting Counterfeits: AI-powered image recognition helps detect fake products by analyzing logos, stitching, and materials. 3. Supply Chain Optimization: AI forecasts consumer demand more accurately, ensuring the right products are available while minimizing waste. If you're interested in the blend of AI and luxury, I highly recommend checking out this article. Definitely worth a read!