FIXR’s Post

Bringing enterprise-grade business intelligence tools to a ticketing platform 📈 Insights reflects our long-standing belief that ticketing software needs to provide organisers with an advanced understanding of their events and audience, helping them to make informed decisions based on data and analysis. Whether it's bench-marking event performance, spotting trends, or understanding audience groups, Insights goes beyond basic top-line metrics, providing sophisticated, actionable analytics to drive revenue growth and long-term event success. With further versions coming soon, Insights is a big development for us here FIXR, and in our view, ticketing as a whole. A big shout out to everyone in the team for getting this released 🙌💥 Check out our blog for further details or feel free to drop me a line. #events #ticketing #insights

In the whirlwind of event planning, data emerges as the secret sauce for crafting personalized and unforgettable experiences, with an astonishing 328.77 million terabytes churned out daily. This data-driven paradigm delivers higher satisfaction, ROI, brand allegiance, and a cutting edge. To gauge victory, event organizers must establish KPIs, scrutinize surveys, stalk social media, and navigate privacy rules with the precision of a tightrope walker, all while AI and machine learning shape the future of attendee engagement. https://lnkd.in/g4HyxNNJ

“Kris facilitated open and honest discussions about the business, creating a trustworthy environment where I felt comfortable discussing challenges and exploring new ideas without judgment. This openness was crucial in identifying and addressing core issues. The insight from someone outside of our industry was invaluable. Kris’s expertise in data best practices, combined with his ability to relate these practices to our specific needs, provided me with fresh perspectives and actionable advice.” It was great working with Event Concept recently! Thanks for the great feedback 🙌 #eventconcept #dataanalytics #datamanagement #casestudy

Top 5 event trends driving impact and ROI: (besides beloved selfie stations) While marketing budgets have been slashed, company goals are as lofty as ever. Never been more important to tap in to: - Tools - Strategy - Innovation Here's how: 1. Tech proficiency at events is no longer optional, but expected. Lead with the best event tech solutions. Hire teams excited to bring innovation to customers. 2. Build successful marketing strategy through events. Utilize your next event to amplify your brand’s message Engage with your audience in a meaningful way. 3. Make sustainability key to your event’s strategy. Offering a virtual option is a big step in this direction as this lessens emissions from attendees not having to travel to your event. 4. Balance cost while maximizing ROI. Especially key with tight budgets. Use analytics and data to track your event's: - Numbers - Feedback - Success 5. Embracing AI for innovation. Implement it to: - Personalize experiences - Streamline operations - Make data-informed decisions Place your events at the forefront of the industry. Your event’s impact lies in your ability to adapt and innovate. Build events that are not just successful, but also meaningful and transformative. Reach out if you need help in doing so!

Event Concept, a creative event agency, reached out to us for a fresh look at how they were managing data in their business. They wanted to make better use of their data, improve efficiency, and create a strategy that would keep things running smoothly for years to come. Check out our case study to see how we helped them align their data strategy with their goals, streamline operations, and even reduce their environmental impact! 👀 #CaseStudy #BusinessData #DataStrategy #EventConcept

We recently polled our followers to uncover the top trends shaping the #eventindustry in 2024 and the results are in 🎉 Check out our latest blog post to see the top picks: https://bit.ly/3I1yrlf #eventtrends #eventtechnology #eventprofs #eventplanning

This week is your last chance to join the 2024 Event Promotion Trends Report. Super excited by all the responses so far. Lots of valuable insights to learn from each other about what is working in 2024. So far we have responses from 🎭 multiple Directors of Marketing at Performing Arts Organizations 🇺🇸 a national brand manager at one of the biggest Bar and Restaurant chains in the US 🎸 tons of local promoters and indie venues 🎉 and various unique event organizers. Do you work in events and want early access to the report to help improve your 2024 promotions? Fill out the survey here: https://lnkd.in/geHg5jiF Find out what is in store for event promotion in 2024. 🤖 How are marketers leveraging artificial intelligence in event promotion? 📱 What social media channels are working the best? ⚙️ How are event organizers using automation to get more done during staffing shortages? Survey takes about 5 minutes. You receive early access to the aggregated report for free by the end of January before we release it fully to the public in February. Get ahead of the curve.

How to personalise event experiences with data analytics and feedback 📊 To better understand customers’ needs and meet them, businesses require valuable data and feedback. It is easier to deliver personalised event experiences to attendees based on this data. 📨 Pre-event surveys. Before the event, surveys collect information about your audience's demographics, interests, goals, and challenges. This data guides you in establishing communication and registration strategies to meet attendees’ expectations and preferences regarding the event format, content, speakers, and activities. 📲 Real-time analytics. Using real-time analytics through event platforms helps to track and analyse key aspects of the event, including attendance, engagement, satisfaction, and revenue. These tools help monitor your attendees' behaviour and feedback during the event, such as interactions with the speakers, content, and each other. You can use this data to improve your event in real-time by changing the session format, and topics, removing activities, or sending personalised messages and offers. 🕹 Gamification and motivation. Motivate and reward attendees for event participation, feedback, and goal achievements by incorporating elements like points and prizes. These techniques not only add fun and interactivity to the event but also gather more data and feedback, increasing attendee engagement, satisfaction, and loyalty. 📩 Post-event feedback. It helps to measure the success and impact of the event as well as reveal the strengths and weaknesses of your event. Post-event feedback can be received from different sources, such as surveys, polls, reviews, and social media. You can use this feedback to make personalised offers to your attendees and plan future events based on this data. 🤖 Artificial intelligence. Take advantage of such a powerful tool as AI to create personalised and dynamic event experiences. This includes suggesting sessions, speakers, and activities for each attendee, creating personalised schedules, networking, and matchmaking opportunities, and delivering customised content and personal offers. Personalisation has become a trend in the event industry and data analytics with valuable feedback plays an important part in it. This information makes delivering an ideal event experience for each attendee easier. . #Data #Feedback #DataDriven #EventProfs #EventTechnologyCompany #DataAnalytics

The Real Goal.......Meaningful Event Experiences. It’s easy to get caught up in the hype of adopting the latest event tech, but here’s the truth: it’s not just about using new technology for the sake of it. The real goal is to create more impactful and meaningful event experiences. As event professionals, we need to ask ourselves: how does this new tech improve the attendee experience? Does it help us meet the unique needs of our audience? Does it make our events more engaging, more personal, and more memorable? Staying updated on industry trends is crucial, but it’s also important to think critically about how we implement those trends. Whether you’re incorporating AI-driven engagement tools or leveraging data analytics, the focus should always be on creating more thoughtful and intentional experiences that resonate with your audience on a deeper level. At the end of the day, it’s not just about using technology, it’s about using it strategically to build stronger relationships and create more meaningful interactions. How are you making sure your event tech is working toward this goal? I'd love you to share some ideas! 

How is your EventTech stack treating you? Julius Solaris Is on the money again showing you the depth & bredth of solutions on the market for event professionals today. Every Day I am contacted by PCO's, Associaitons and Event Managers about thier event tech stack, In fact a good chunk of my job now seems to be advising people on options that are available to them. What EventTech solutions have you tried lately?, What's worked well, What hasn't let us know!