Save your filters, save your time. We know efficiency is king in sales. That’s why our latest updates are about streamlining the prospect-to-intro workflow 🚀 1️⃣ Dynamic Filtering: Adjust your search, see results instantly 2️⃣ Save Prospect Filters: Set them once, use them forever 3️⃣ Automated Alerts: Wake up to new leads that match your criteria We're also celebrating progress. We're now at 70% of our beta user goal to launch IntroHub's intro request feature 🎯 Check out this video where we dive into these updates and show you how IntroHub can transform your outreach efforts. Comment below and I'll send you a beta invite! #BuildInPublic #Startups #B2BSales

Trying to understand the secret to success in startups? The newest episode of The Revenue-Driven CMO featured the brilliant, data-driven marketer Lindsay Britt, the founder of The Rocket CMO. She shares her secret to success: trying 'wacky and crazy things'. Because much of B2B and B2C marketing is made up of "best practices" and assumptions, Lindsay and Chris M. discuss breaking the norm and stepping into uncharted territories. - Be it trialing long-form content or investing in developing your people. Listen to the full episode today for an insightful conversation with Lindsay, as she shares her journey and success mantra in the world of growth advising and marketing. Links in the comments #startups #marketing #growth #b2cmarketing

As the confetti settles and we bid farewell to another year, let's raise a toast to the relentless spirit of startups! 2023 was a whirlwind for many, a year of navigating uncertainties, pivoting plans, and pushing boundaries. We saw countless startups rise to the challenge, defying odds and carving their own paths. ✨ This year, at BuyerMind, we were humbled to be a part of your journeys. We witnessed firsthand the power of understanding your audience, of tailoring your offer to resonate with their deepest needs. ❤️ And as the New Year dawns, we're more energized than ever to help even more startups do the same. In 2024, we're here to empower you to: ✅Help you discover what your audience values the most ie what of your benefits matches what audience ✅Help reduce the time and effort spent on searching, nurturing, and directing customers towards purchase✍️ ✅Reduce customer acquisition cost ✅Accelerate the customer acquisition process Together, let's make 2024 the year where you crack the code to your audience, soar above the noise, and unlock your true potential. From our team to yours, wishing you a New Year brimming with clarity, unwavering resolve, and triumphs galore! #startuplife #newbeginnings #audiencefirst #letshustle

One of the most effective ways CREtech is supporting #startups in the #builtworld is our newly launched #leadgeneration campaigns. Customized for each startup’s marketing objectives. Give us the target profile, no matter the category, company type or professional persona and we do the rest. Getting measurable and targeted results for the startups implementing it. For more info, connect with Kyle Halls on our team to learn more. Lindsey Imperatore

Do you know who your target audiences are? Imagine walking into a crowded room and instantly locking eyes with someone who understands you. Your quirks, your dreams, and your struggles. The way you feel instantly is the magic of truly knowing who your target audiences are. It's like seeing a friend in a sea of strangers. Here, you listen, you empathize, you connect fully. You get to understand what their world, joys and pains feels like. When this happens, you watch as your brand becomes not just about a product or service but a trusted companion on its journey. That's where true connection begins. Enteetech will help you understand your target audience and how to connect with and build a good relationship with them. #startups #Enteetech #Digitalmarketing #knowyourtargetaudience

Building a unified vision within your startup is crucial 🌟 If there's a mismatch in how your team and your target audience perceive your company, it might be time for a Fractional CMO. Aligning your vision, values, and brand messaging, a Fractional CMO can bring everyone on the same page and help them work towards the same goals. This is the second insight in our series on recognizing the value a Fractional CMO can bring to your tech startup. Learn more ⬇️ https://buff.ly/3trbvbB #TechStartups #FractionalCMO #BrandMessaging

It was such a pleasure chatting with Michelle Heath about the unique challenges facing startup marketing leaders. She's seen a lot in her impressive career as a fractional CMO and a marketing leader for F500 companies and startups. 📈 When we chatted, we went down a real rabbit hole about how critical customer marketing can be to a small marketing team! When you're busy trying to acquire new customers, you can't lose sight of the ones you already have 👀 You have to stay on top of what their needs, wants, and challenges they're facing. And when you have a real, strong relationship with your customers, you can invite them to be a part of your marketing campaigns as social advocates, webinar guests, and in your content pieces. 🔥 As Michelle says, "This all ties back to the critical ICP (ideal customer profile). When you truly know your ideal customer, you will know how to reach them, what they’re experiencing, and what messages will resonate." Read the full Interview with Michelle Heath on Startup Boston's blog: https://lnkd.in/eQByStGe #startup #marketing #startupboston

💃🏼 I left Fortune 500 to be a start-up CMO 💃🏼 I wanted to roll-up my sleeves and build a business from scratch It seemed so exciting to get in early and be part of the build I had no idea what I was in for! Building businesses from the ground floor up - was a complete shock to my system It’s like building the car while you’re driving it You’re trying to drive fast, but 🙅♀️ there’s a detour ahead 🙅♀️ a wheel is falling off 🙅♀️ there’s no dashboard 🙅♀️ the A/C isn’t working It can feel like complete chaos When Startup Boston asked if I would share my advice for start-up marketers, I couldn’t resist! When we help each other, All boats rise with the tide Thank you Colleen Trinkaus for capturing my story and learnings Plus a preview of my new book, Unrivaled! Take a read of the article and My blog post of my "Top 10" learnings Linked in the comments👇🏼👇🏼👇🏼 What's one learning you would share with a start-up marketer? GIDDY UP! 🚀🤩 #gotomarketstrategy #sustainablegrowth #startupmarketing #fractionalCMO

Working with startups is fulfilling and my advice has always been to keep it simple. Simplicity is key. If you want to be understood, make it simple. If you can't explain it simply, it means you don't understand it well enough. How then do you expect your target audience to grab the message? Make it simple to disrupt the normal. That's how to win! What do you think? Comment below. #StartupVenture #BusinessTransformation #Strategy #ResultsCoaching

Back in 2017, I worked at an awesome insure-tech startup called SO-SURE, founded by the wonderful Dylan Bourguignon. I was lucky enough to work with some of the smartest, brightest minds in the game there. Hands down. Matt Lerner was one of them, part of 500 Global at the time. I recently purchased Matt’s book, 'Growth Levers' This book is amazing and a must-have for marketers and founders navigating the startup landscape. Matt's framework is concise and offers a comprehensive understanding of the customer journey approach, growth model mapping, finding your levers, identifying key metrics, and embracing experimentation. It's a deep dive into cultivating a growth mindset. Thank you, Matt, for a great read. We're applying these frameworks to our business today. Looking forward to seeing the results! Highly recommended 🙂 #startups #founders #marketers #growthmindset #customerjourney