Fresh Consulting’s Post

Fans are the fuel for a sports team. They are there to cheer, support, and share the highs and lows. So what can sports teams, stadiums, and arenas do to engage fans and create a memorable experience?  Learn More: https://lnkd.in/gwmiQDHN  #digitalsignage #fanexperience

Revolutionizing Sports: Making it Accessible and Affordable for Fans Discover a game-changing proposal to transform the sports industry and enhance the fan experience. With cost-effective solutions and a shift away from expensive stadiums, this video explores a groundbreaking idea for inclusive and affordable sports entertainment. Don't miss out on this thought-provoking discussion. #SportsRevolution #AccessibleSports #AffordableEntertainment #InclusiveFanExperience #GameChanger #CostEffectiveSolutions #InnovativeIdeas #FanEngagement #SportsIndustryTransformation #AffordableSports

How can live sports operators unlock new revenue streams while enhancing the overall fan experience? The key to success is turning passive fans into year-round, actively engaged supporters by leveraging advanced technologies and deep understandings of fan behavior. In this blog, discover five simple yet effective ways to increase revenue in live sports. Read now: bit.ly/3Vnysru #livesports #livesportsbetting #fanengagement #sportsmedia #genz #realtimestreaming

Check out IMG's recent whitepaper with #SportsPro that dives into the latest trends shaping the digital transformation of the global football landscape 👇

Sport is our common language. It’s a leveller. It’s a conversation starter and it’s a force for good. Sport commands the attention of billions in a single, unifying moment. It’s not just entertainment, it’s a universal opportunity that connects and inspires social change. But what does the power of sport as a common language mean for fans, brands and sport itself?  Download and read: https://lnkd.in/egy56YgA #MemacOgilvy #Sport #OgilvySport

#Sports organizations are paying attention to new commercialization models, including women’s sports and real estate ventures. Explore more trends impacting the #sportsindustry in #Deloitte’s report.

Between March Madness and Opening Day, this is the kind of week sports fans live for.   Sports can teach us a lot about the power of human (and brand) connection. Few other forces can unite people from all backgrounds, fueled by a shared passion and feeling of belonging that exists beyond packed stadiums and bleacher seats.   See how Cannonball puts our clients in the game, from branding a movement to crafting team identities and pitching a national holiday.   https://lnkd.in/ginZEYun #stlouiscardinals #sportsadvertising #marketingagency #advertising

#Euro2024 captivated a global audience this past summer, with 24.2 million viewers tuning in for the final on ITV and BBC. As one of the most significant sporting events of the year, it showcased Spain’s record-breaking fourth #UEFA European Championship victory and set new benchmarks in attendance and engagement. Over 70 million fans followed the action, doubling the audience of the 2022 #FIFA World Cup. On TikTok, nearly two million posts used the tournament hashtag, blending sports and digital interaction to create a lasting impact. With €935 million invested in development, Euro 2024 has left a significant legacy in European #football. Looking back, Euro 2024 has not only been a thrilling spectacle but also a game-changer for the advertising world. Want to know how? Check out our latest blog - https://lnkd.in/d4vbURne, to dive into how this landmark event shaped the future of ad strategies. #decenterads #adtech #programmatic #advertising #media #digital #ctv #dsp #connectedtv

Sportrons - Crafting triumphs for your brand with strategic mastery! 🏆🌐 From digital displays to live broadcasts, our strategic playbook ensures your brand dominates in Any Sport, Any Venue, Any Time. 📖🏀 #StrategicTriumphs #BrandDomination

We are almost as excited to see the brands who will be debuting new spots in this year's Olympics as we are to see Team USA debut their strength and agility in the games. Deciding to participate in the Olympics can return big gains for brands. Taking into account consumer insights and advertising approaches, Paula Lintner – VP, Experience Planning Director at BR, explores what your brand stands to gain from the investment. #Olympics #AdvertisingStrategy #BrandGrowth #BernsteinRein #BR #AgencyLife #AdAgency #AdvertisingAgency