Frogslayer’s Post

Frogslayer reposted this

View profile for Tim Scott, graphic

Head of Product Strategy & Design | Design Leadership | Digital Transformation | Workshop Facilitator

This past week, I gave a brief intro to the ‘secret sauce’ behind Frogslayer’s 97% success rate: the VDP. Let’s dive into some specifics about the first step in our VDP process: Validation. Validation is all about confirming the need for your product and how it supports your business goals. Here's what happens during the Validation phase: 1️⃣ Kickoff Workshop We start with a deep dive into your project's background, identifying problems, needs, and risks. We'll craft a business model canvas, product strategy, and even initial user personas. 2️⃣ Research & Discovery Our team conducts stakeholder interviews, user surveys, and field studies. We refine personas, map out user journeys, and develop contextual scenarios. 3️⃣ Product Hypothesis & Validation We prioritize and test user needs, plan the business model, and validate the initial product strategy. By thoroughly validating your idea, we make sure we’re building the right product for the right audience. The next step in the VDP phase is Design, which we’ll dive into in a future post! For now, what’s been your experience in doing this ‘prep work’ to validate your product ideas?

To view or add a comment, sign in

Explore topics