Andy Gardner, CMP’s Post

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Principal, Corporate Communication at Prime Therapeutics

3 things I've learned from producing a livestream series 1 - PRACTICE & TEST. Make sure you and your producing partners carve out time leading up to the event to test and prep the subject matter experts. 2 - HAVE A PRODUCTION PLAN. Plan out your entire show and make sure you have scenes built in advance. 3 - GO WITH THE FLOW. Livestreams are never perfect. But your audience more than likely won't notice. Be ready to react and change course during the live show. Have fun and learn from those imperfections. What tips or questions do others have? Now, take a look at how we've grown our livestream series.

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Last year, Prime launched Beyond the Script, a livestreaming series that features our leaders discussing a variety of topics related to our business and the clients we serve. Get caught up on all our previous episodes here: https://bit.ly/3iL2TXt

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